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Freelance AF

Freelance AF

By: Sean Kelly & Michelle Elliott
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Freelance AF is a cheeky peek behind the curtain into the world of being your own boss! Join freelancing friends Sean Kelly (owner and founder of Barrel to Basket, a wine and cider tasting event company) and Michelle Elliott (professional brand photographer, and owner and founder of MEE Photography) as they dive into the nitty gritty of owning a small business. These intrepid hosts cover a range of topics - like crucial steps to starting your own business, the importance of developing your brand, and how to stay organized - all while laughing and drinking, and never taking themselves too seriously. From the corporate world to becoming entrepreneurs, Sean and Michelle share their successes and struggles to help you find your own path to freelance freedom. Whether you're an established business owner, or just starting on your journey, their hope is to impart some semblance of wisdom on you - or at the very least show you what NOT to do! Episodes release weekly and occasionally feature guest interviews with friends and fellow business owners.

So hand in that key card and hit 'send' on your sassy resignation letter, and prepare to be Freelance AF!

Copyright 2025 Sean Kelly & Michelle Elliott
Economics Leadership Management & Leadership
Episodes
  • Episode 34: Dream Big or Go Home with Candice Neufeld
    Oct 14 2025

    This week on the Freelance AF Podcast, we’re kicking back with our girl Candice Neufeld; entrepreneur, coach, and literal ray of human sunshine. She showed up with good vibes, big dreams, and energy so contagious we’re honestly still rockin’ the high!

    Candice gets real about what it’s like to peace out of your biz’s physical space, and how sometimes walking away is actually the most badass move you can make. Spoiler: it’s giving freedom, flow, and full-on trust in your purpose.

    We’re talking big plans, bigger goals, and how a solid dose of positivity can make all the difference between burning out and blowing up. Because success isn’t one-size-fits-all; it’s whatever the hell you say it is.

    So grab your coffee, your manifestation journal, or maybe just a mimosa, and get ready to Dream Big or Go Home!

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    1 hr and 2 mins
  • Episode 33: Lost in Translation
    Oct 7 2025

    This week on the Freelance AF Podcast, your favourite freelancers are diving headfirst into the wild world of professional communication for the bold and scrappy small biz owner.

    Here’s the thing: the way you communicate says everything about how you do business. And let’s be real; some people (not Sean, nope, never Sean, absolutely not Sean…) get majorly turned off if your vibe isn’t hitting right.

    From tailoring your tone to your audience, to picking a style that actually matches your brand, to keeping things consistent and clear, we’re serving up all the juicy tips to help you say what you mean and actually get heard.

    Struggle with this? Same! (Have you met our podcast?) But hey, stick with us and you’ll be communicating like the boss you were always meant to be.

    And remember: do as we say, not as we do.

    This week's pour is Dutch Crumble Hard Apple Cider from London, Ontario's hometown hero, Heeman's Cellar!

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    36 mins
  • Episode 32: Talking to Ourselves...Again
    Sep 30 2025

    Do you hear that? Oh, it’s just us…Talking to Ourselves. Again.

    Yep, we’ve said this before, but some advice is too good not to put on repeat. These are the nuggets we wish we could whisper to our past selves when we were just getting started, whether that was 9 years ago or, let’s be real, 18 months back.

    This episode is jam-packed with the pep talk every entrepreneur needs: be patient, trust your gut, stand your ground, say no when you need to, build that hype squad, and jump at the right opportunities. Freelancing takes thick skin and quick reflexes, but don’t forget; you also need to pause, breathe, and hype yourself up.

    So grab a sticky note, a vision board, or heck, a megaphone, because these reminders are worth keeping front and center. You got this, babe!

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    32 mins
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