How do successful people actually achieve their biggest goals? It’s not just motivation, it’s understanding the balance between short-term goals and long-term vision.

In this episode of Fraud to Fearless, Hayden Anderson and Brooke Talbot break down the real strategy behind effective goal setting, personal development, leadership growth, and building a life you’re proud of. Most people focus only on the next task, the next deadline, or the next 90 days. But high performers and successful leaders think differently. They connect daily execution to a long-term vision for their career, relationships, and purpose.

You’ll hear a real coaching exercise where Brooke helps Hayden clarify his long-term leadership vision and break it down into actionable steps. This conversation explores how to turn big dreams into real progress using a simple framework you can start today. If you want to improve your goal setting, productivity, leadership mindset, and long-term success strategy, this episode is for you.

✔ The difference between short-term goals and long-term goals
✔ Why most people struggle to define their long-term vision
✔ How successful leaders connect daily habits to big dreams
✔ A powerful goal-setting framework for personal and professional growth
✔ The three pillars of intentional living: self, relationships, and purpose
✔ How to pivot your goals when life changes
✔ Why short-term wins build confidence but long-term goals build identity

This episode will help you if you are:

• An entrepreneur building a business
• A professional looking to grow your career
• Someone struggling with goal setting or motivation
• A leader who wants to influence and develop others
• Someone who wants to live more intentionally

Fraud to Fearless is a podcast about overcoming imposter syndrome, building confidence, and becoming the person you’re capable of becoming. Hosted by Hayden Anderson and Brooke Talbot, the show features conversations about leadership, entrepreneurship, personal growth, mindset, and success. Our mission is simple: help people move from feeling like a fraud… to living fearlessly.

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Most people don’t fail their goals because they lack discipline, they fail because they’re chasing the wrong framework.

In this episode of Fraud to Fearless, Hayden and Brooke break down why 80–90% of people abandon their goals within the first few months of the year, and the powerful mindset shift that actually makes goals stick. Instead of focusing only on outcomes, they explore how identity, systems, and small daily habits are the real drivers of meaningful progress.

Drawing on Brooke’s experience helping executives hit high-stakes business targets and Hayden’s perspective on personal growth, this episode reframes goal-setting from something that creates shame into a tool for fearless accountability and lasting change.

If you’ve ever felt like you set goals every year only to fall short, this conversation will give you a new way to think about success, growth, and becoming the person who can achieve the life you want.

In this episode, we cover:

• Why most people fail their goals (and why it’s not about discipline)
• The difference between outcome goals vs. identity-based goals
• How to turn subjective goals into measurable progress
• Why small habits and simple systems outperform motivation
• How to restart your goals, even if you’ve already quit this year
• The powerful role of your “why” in creating lasting change

Love this episode?

🎧 Subscribe to go from imposter to empowered in work, life, and relationships.
👉 Follow Fraud to Fearless on Apple Podcasts, Spotify, or YouTube.
❤️ Share this episode with someone who could benefit from the message.

Can you really start a business while working a 9-5 job? Sean Costello did! He built Scrubbin’ Pup, a 24/7 self-serve dog wash in Lehi, Utah, from scratch while juggling a full-time job. From facing fear and financial risk to using AI as his business partner, Sean shares the unfiltered story of turning a simple idea into a thriving business.

In this episode, you’ll learn:

• How Sean became an entrepreneur without quitting his day job
• How he used AI tools to create his business plan
• What happened after Sean wired $17,000 for dog was machinery in the Netherlands
• Building a scalable, high-end business from scratch
• Lessons on balancing family, career, and launching a startup

Connect with Sean & Scrubbin’ Pup:

• Sean's LinkedIn: linkedin.com/in/seancostello1
• Website: scrubbinpup.com
• Instagram: @scrubbinpup

Love this episode?

🎧 Subscribe to go from imposter to empowered in work, life, and relationships.
👉 Follow Fraud to Fearless on Apple Podcasts, Spotify, or YouTube.
❤️ Share this episode with someone who could benefit from the message.