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Fervent Four

Fervent Four

By: Zack Miller Tim Ryan
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 Welcome to the Fervent Four. Did you know that only 4% of businesses ever cross the annual million dollar revenue mark? The Fervent Four is a weekly show, every Thursday at 11am, dedicated to sharing insights into growing a world class business no matter the climate.2025 Economics Leadership Management & Leadership
Episodes
  • How a Quarter-Life Crisis Sparked a National Brand

    How a Quarter-Life Crisis Sparked a National Brand
    Nov 6 2025
    Megan Riggs joins the discussion to share her journey and the evolution of her business, Crunchy, while offering holiday stress solutions. The conversation covers holistic health approaches, self-assessment strategies, and the importance of celebrating small wins through customer stories. Megan delves into market research and product development, highlighted by the Crunchy Chug Off event and the Thrive Market launch. The episode explores retail expansion timing, scaling challenges, and the impact of retail visibility on direct sales. Branding, social media presence, and Heather's role at Crunchy are discussed alongside top-selling products and community support. The episode concludes with a tease of an upcoming product launch and local recommendations. (0:00) Intro and greetings with Zack Miller and Tim Ryan (1:01) Introduction of guest Megan Riggs and holiday stress solutions (3:19) Megan Riggs' journey and the evolution of Crunchy (10:25) Holistic health approaches and self-assessment strategies (18:15) Customer stories and celebrating small wins (24:24) Market research, product development, and the Crunchy Chug Off event (28:40) Thrive Market launch and networking tips (33:01) Retail expansion timing and readiness (35:34) Scaling and distribution challenges (39:52) Impact of retail visibility on direct sales (44:02) Branding and social media presence (47:23) Heather's background and role at Crunchy (51:00) Top-selling products and the importance of market research (53:19) Community support, mentorship, and mentoring young entrepreneurs (57:34) Tease of upcoming product launch and development challenges (59:44) Local recommendations and future plans - Stress relief and holistic health can be effectively achieved through natural solutions like cold-pressed juices and adaptogens, as demonstrated by Megan Riggs' journey and product development. - The success of a consumer product, especially in the competitive beverage industry, hinges not only on its quality but also on strategic marketing, market research, and fostering strong retail relationships. - Achieving business milestones, such as national distribution or significant retail partnerships, often requires persistence, adaptability, and leveraging community support and mentorship. https://www.drinkcrunchy.com/ Innovate Hampton Roads is on a mission to foster the growth of Hampton Roads' innovation and technology ecosystem by educating entrepreneurs and business leaders, providing access to essential resources, and building connections that drive synergistic partnerships. We are committed to creating a supportive environment that empowers entrepreneurs, strengthens the regional economy, and fuels long-term prosperity. By growing, guiding, and connecting key players in the ecosystem—including investors, industry leaders, universities, corporate partners, and community organizations—we aim to build a more innovative and inclusive economy. It's time to unify our efforts, amplify our collective voice, and streamline resources to benefit aspiring entrepreneurs, students, employees, and businesses throughout the region. Don't miss out on key business events, local success stories, and expert insights—subscribe to This Week in 757 and stay ahead in Hampton Roads' innovation and business community. https://bit.ly/twi757newsletter
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    1 hr and 2 mins
  • Off the Beaten Path: Building Where2Wheel

    Off the Beaten Path: Building Where2Wheel
    Oct 30 2025
    Brittany and Dave Peregoff introduce Where2Wheel, sharing its inception and growth journey. They discuss transitioning the business model and partnering with landowners to develop off-road parks. The conversation touches on Zack's off-roading experiences and trail difficulty, as well as strategic pivots and market expansion in the off-roading industry. They explore demographic shifts, networking's role in business growth, and overcoming fundraising challenges. Insights into Founder University, entrepreneurial traits, and co-founder dynamics are shared, along with maintaining momentum through events. The episode also covers off-roading's social media impact, content trends, experiential marketing, and safety measures. (0:00) Introduction to Where2Wheel with Brittany and Dave Peregoff (2:10) The inception and growth of Where2Wheel (5:08) Transitioning Where2Wheel's business model (6:34) Partnering with landowners for off-road parks (9:02) Zack's off-roading experience and trail difficulty discussion (12:30) Business pivots and strategy evolution in off-roading (17:07) Expanding Where2Wheel's business and market reach (18:14) Demographic shifts and market growth in off-roading (22:43) The power of networking in expanding business opportunities (24:16) Networking success stories and overcoming fundraising rejection (29:13) The significance of Founder University and follow-up (34:49) Entrepreneurial traits and co-founder dynamics (36:21) Maintaining business momentum through events (39:59) Off-roading as a hobby and its social media impact (42:04) Trends in off-roading content: ASMR and raw sound videos (44:10) Experiential marketing and vehicle management in off-roading (48:12) Safety measures and post-event activities - Effective follow-up and genuine networking can lead to unexpected opportunities and growth in a startup. - Adapting and pivoting based on market needs and data is crucial for long-term success. - The off-roading market is significantly larger and more diverse than initially perceived, with a growing number of women and beginners participating. https://w2wparks.com/ Innovate Hampton Roads is on a mission to foster the growth of Hampton Roads' innovation and technology ecosystem by educating entrepreneurs and business leaders, providing access to essential resources, and building connections that drive synergistic partnerships. We are committed to creating a supportive environment that empowers entrepreneurs, strengthens the regional economy, and fuels long-term prosperity. By growing, guiding, and connecting key players in the ecosystem—including investors, industry leaders, universities, corporate partners, and community organizations—we aim to build a more innovative and inclusive economy. It's time to unify our efforts, amplify our collective voice, and streamline resources to benefit aspiring entrepreneurs, students, employees, and businesses throughout the region. Don't miss out on key business events, local success stories, and expert insights—subscribe to This Week in 757 and stay ahead in Hampton Roads' innovation and business community. https://bit.ly/twi757newsletter
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    53 mins
  • From Forensics to Founding: Rachelle Turiello's Med Tech Mission

    From Forensics to Founding: Rachelle Turiello's Med Tech Mission
    Oct 23 2025
    Rachelle Turiello shares her journey from forensics to founding Avant Genomics, exploring challenges in DNA sample preparation and her experiences with TechNite and pitch competitions. She discusses synesthesia in entrepreneurship, Charlottesville's startup scene, and med tech innovation in Virginia. The conversation covers Avant Genomics' 20-year vision, wearable health tech. Rachelle also touches on Theranos comparisons, microfluidics, and early cancer detection, concluding with insights into Charlottesville's culinary scene and sourdough culture. (0:00) Rachelle Turiello's curiosity and career path (1:02) Post-TechNite and pitch competition reflections (2:26) Synesthesia in entrepreneurship (4:53) Charlottesville's entrepreneurial community and World Cup reactions (8:21) Judging startup competitions and Avant Genomics founding (12:08) DNA sample preparation challenges and Rachelle's background (16:01) Forensics, Dexter, and genetic research (21:51) Avant Genomics' 20-year vision (26:32) Wearable technology's health impact (29:10) Med tech innovation in Virginia (33:13) Health tech's intersection with sports and fitness claims (36:46) Oura Ring decision and deep tech startup fundraising (42:40) Forensics to startup founder journey and Theranos comparisons (49:37) Microfluidics challenges and early cancer detection (54:07) Colonoscopy importance and med tech career advice (58:48) Charlottesville's culinary scene and sourdough culture - Follow your curiosity and stubbornness to create innovative solutions that address real-world problems. - Early detection of cancer through advanced liquid biopsy techniques can significantly improve patient outcomes and accessibility to life-saving diagnostics. - Building a successful startup requires community engagement, understanding market needs, and finding the right investors who align with your long-term vision. https://www.avant-genomics.com/ Innovate Hampton Roads is on a mission to foster the growth of Hampton Roads' innovation and technology ecosystem by educating entrepreneurs and business leaders, providing access to essential resources, and building connections that drive synergistic partnerships. We are committed to creating a supportive environment that empowers entrepreneurs, strengthens the regional economy, and fuels long-term prosperity. By growing, guiding, and connecting key players in the ecosystem—including investors, industry leaders, universities, corporate partners, and community organizations—we aim to build a more innovative and inclusive economy. It's time to unify our efforts, amplify our collective voice, and streamline resources to benefit aspiring entrepreneurs, students, employees, and businesses throughout the region. Don't miss out on key business events, local success stories, and expert insights—subscribe to This Week in 757 and stay ahead in Hampton Roads' innovation and business community. https://bit.ly/twi757newsletter
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    1 hr and 2 mins
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