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Fast Food, Faster Feedback: McDonald's 96% Faster Feedback Loop Driving Loyalty and Experience

Fast Food, Faster Feedback: McDonald's 96% Faster Feedback Loop Driving Loyalty and Experience

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In this episode, Michael Dominish shares how McDonald’s Australia rebuilt its feedback loop from the ground up, slashing resolution times by 96%. With metrics like “contacts per million” and smarter workflows, this episode shows how to turn feedback into fuel for growth, loyalty, and operational alignment.

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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.