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Are you stuck on the treadmill, busy every day, but unsure how to grow your home inspection business without burning out? This episode tackles the fear of hiring, the chaos of doing it all yourself, and the shift from “inspector mindset” to “owner mindset” that unlocks real, repeatable growth.

Jim and Linda from Full Circle Home Inspectors share their candid, boots-on-the-ground story: moving from Ohio blizzards to sunny Central Florida, testing real estate, launching inspections as a side hustle, then facing the “uh-oh” moment of 10–12 inspections a week while answering their own phones. You’ll hear how an IEB Rapid Growth Training flipped their approach, why consistency beat bursts of marketing, and how adding ancillaries grew their average ticket from ~$385 to ~$650—without dramatically increasing inspection volume.

You’ll also hear the scary-and-sacred moment of hiring their first inspector (their son), the pain of a bad hire, and the freedom that came when they finally embraced their numbers. With coaching, EOS rhythms, and a simple retention machine powered by a VA, they jumped from ~$275K to $435K—even in a year with hurricanes. Now they’re aiming past $500K and setting sights on the $1M mark.

5 Key Takeaways

Consistency wins: stop the start-and-stop marketing. Build weekly rhythms you never skip.

Price power: ancillaries (like sewer scopes next) can raise your average ticket without killing your calendar.

Hire with courage: the weight of payroll is real—but so is the freedom when you stop riding shotgun forever.

Know your numbers: forecasting, service-to-revenue guardrails, and pay models remove anxiety and guide growth.

To connect with IEB using the following links:

Watch on YouTube: https://youtu.be/l0gctoXdRlg⁠

Website

Instagram

Email: support@iebcoaching

Retain the relationships: thank-you cards, listing-agent follow-ups, and a VA-run CRM can turn one job into ten.
“The numbers will set you free.”If this helped you think like an owner, subscribe to Inspection Empire Builder, share this episode with one inspector who needs a push, and journal one actionable change you’ll implement this week (a new ancillary, a retention touch, or a weekly numbers review). Your next growth jump starts now.

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What if everything you know about digital marketing is about to become obsolete? In this episode, we tackle the fast-moving wave of Artificial Intelligence and what it means for home inspectors who want to stay relevant, searchable, and thriving in a changing world. If your website, SEO strategy, or online presence hasn’t been updated with AI in mind, you’re already falling behind.

Cory Long, digital marketing expert, former pastor, and founder of Yroc Consulting, joins Matt Williams on this episode of Inspector Empire Builder to pull back the curtain on what AI is really doing to online search. Together, they break down why your five-year-old website might as well be a fax machine, how AI tools like ChatGPT and Google’s Gemini are changing consumer behavior, and what inspectors can do to stay visible in this AI-driven era.

Cory shares actionable insights he recently taught inside IEB’s mastermind groups, from how to show up in Google's new AI Overviews to why text-only Facebook posts are dominating right now. This isn’t future talk, it’s happening right now, and those who take action today will dominate tomorrow.

Takeaways:

AI search is conversational, not keyword-based, your content must shift accordingly.

“People also ask” on Google is a goldmine for the exact FAQs you should answer online.

Your Google Business Profile’s Q&A section can now directly feed AI Overviews.

Most websites built 3–5 years ago aren’t optimized for AI visibility.

Facebook is currently rewarding high-volume posting (10–15 per day!) with massive organic reach.

“Perfection is procrastination. Don’t overthink it, just post. Right now, it’s a game you can actually win.”

Don’t keep this gold to yourself, subscribe, share this episode with your team, and journal one step you’ll take this week to optimize your business for AI. For a free AI audit from Cory’s team, head to yrocconsulting.com and mention the podcast.

To connect with IEB using the following links:

Watch on YouTube

Website

Instagram
Email

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Are you leaving money on the table as a home inspector? This episode could change the entire trajectory of your business.

What if we told you there’s a way to turn one inspection into a multi-touch, high-value relationship, earning up to $4,000 per client while becoming the hero who saves real estate deals instead of killing them? In this episode of Inspector Empire Builder, Matt welcomes Catherine Hall, known nationally as America’s 203k Queen, to unpack how inspectors can evolve into high-earning rehab consultants. Catherine shares her 30-year journey from inspecting homes in the tough Philly market to running one of the most successful rehab consulting businesses in the country.

They dig deep into the untapped potential of FHA 203k and energy-efficient mortgages, revealing how inspectors can help buyers fund repairs, save deals, and create move-in-ready homes. Whether you’re a solo operator or run a multi-inspector firm, this episode offers a roadmap to diversify income and increase impact, without crawling through another attic.

What you’ll learn:

• How to generate $3,500–$4,000 per client by becoming a rehab consultant
  

• Why lenders, not agents, are the secret to a smoother, more profitable business model
  

• How to help clients finance repairs, upgrades, and even solar panels through their mortgage
  

• The difference between FHA 203k Limited and Standard loans, and where inspectors fit in
  

• How to market this service to realtors, nonprofits, and even retirement communities
  

“We’re not killing the deal, we’re saving it. Rehab consultants help buyers buy any house and get to the other side of settlement.” - Catherine Hall

Ready to add a new revenue stream that helps more people and builds your brand?

Subscribe now, and share this episode with another inspector who needs to hear it.

Watch on YouTube: https://youtu.be/l0gctoXdRlg⁠

To connect with IEB using the following links:

Website

Instagram

Email: support@iebcoaching

To connect with Matt Williams use the following links:

Instagram

Email: matt@dciabq.com