• This Year (and Every Year), Community Is the Business
    Dec 23 2025

    If you missed our holiday Dear FoundHer... Forum promo, you didn’t miss your chance. We’re offering one final opportunity to join the Dear FoundHer… Forum at a special rate before they go up in January. Use the code LASTCHANCE for 20% off through December 31st. CLICK HERE TO JOIN US


    Community isn’t a trend. It’s the business—and it always has been.

    As the year comes to a close, Host, Lindsay Pinchuk, reflects on the one thing behind every milestone inside Dear FoundHer…: community.


    In this solo episode, Lindsay shares why connection has always been the foundation of real business growth—long before algorithms, trends, or social media experts declared it so. From building a seven-figure company without a marketing budget to creating spaces where women truly support one another, this episode is a reminder that people don’t stay loyal to platforms. They stay loyal to people.

    You’ll hear why community isn’t a “nice to have,” but essential infrastructure for entrepreneurs—especially women in business—and walk away with simple, practical ways to start building (and deepening) connection right now.


    In this episode, we cover:

    • Why community is the business—not a trend
    • How connection and trust fuel sustainable growth
    • Simple ways to build community without overcomplicating it
    • How support and networking create resilience when things get hard
    • Five strategies for creating connection with your community in order to sustain it.


    If you’re building a business and want more than vanity metrics—more connection, more support, and more people in your corner, this episode is for you.


    Make sure you follow Dear FoundHer... on Instagram and subscribe to our weekly newsletter, The FoundHer Files.

    Hosted on Acast. See acast.com/privacy for more information.

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    21 mins
  • From the Forum: Dr. Lisa Klein, Turning Teen
    Dec 18 2025

    If you're a woman business owner over 40, join the Dear FoundHer... Forum to find support, advice, resources and mentorship—JUST FOR YOU. It’s all inside, without the gatekeeping and without the overwhelm.


    Building a real business became possible for Dr. Lisa Klein when she stopped trying to do everything alone and chose to grow inside a community of women who understood the work.


    Lindsay Pinchuk talks with pediatrician and Turning Teen founder Dr. Lisa Klein about how a deeply personal idea grew into a legitimate business with national reach. Turning Teen began as a response to a need Dr. Klein saw in her medical practice, parents who wanted support talking with their kids about puberty, body image, emotions, and sex education but did not know where to start. What began as small workshops in living rooms evolved into structured programming for schools, community groups, and families across multiple cities.


    Dr. Klein shares how joining the Dear Found Her Forum and participating in Marketing Made Simple helped her move from treating Turning Teen as a side project to running it as a real business. Being surrounded by other women builders gave her clarity, accountability, and confidence as she learned marketing, partnerships, hiring, and systems. How different does growth feel when you are not figuring it out alone?


    The conversation points out how community relationships turned into real opportunities, from strategic partnerships to new offerings and large scale events. Dr. Klein’s story is a reminder that sustainable growth often comes from shared experience, steady action, and the right people in your corner.


    Episode Breakdown:

    00:00 Meet Dr. Lisa Klein and the Mission Behind Turning Teen

    03:18 Why Turning Teen Started and the Real Problem It Solves

    04:47 From Small Workshops to a Scalable Business Model

    08:58 When a Passion Project Became a Legitimate Business

    10:55 How the Dear Found Her Forum and Mentorship Drove Growth

    17:12 Partnerships Community and the Turning Teen Seal of Approval

    28:13 Advice for Women Building a Business and What Matters Most



    Connect with Dr. Lisa Klein:

    Follow Turning Teen on Instagram

    Follow Turning Teen on Facebook



    DearFoundHer… Links:

    Check out the Dear FoundHer... Female Founded Holiday Gift Guide

    Join the Dear FoundHer... Forum

    Follow Dear FoundHer... on Instagram



    Podcast production and show notes provided by HiveCast.fm

    Hosted on Acast. See acast.com/privacy for more information.

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    33 mins
  • Revolutionizing Women’s Health: The Ritual Story with Founder, Kat Schneider
    Dec 16 2025

    Holiday Special: Join the Dear FoundHer… Forum at 30% off our annual rate and lock in pricing forever. After December 19th, we will never offer this rate again. JOIN US HERE


    You don’t need permission or perfect credentials to build a trusted brand in women’s health.


    Lindsay Pinchuk sits down with Kat Schneider, founder and CEO of Ritual, for a conversation about building a category-defining company without a science background or a perfectly mapped plan. Kat shares how Ritual began during her first pregnancy as a response to unanswered questions about trust and transparency, and how choosing a DTC model early allowed the brand to educate customers, show real proof, and earn credibility instead of asking for it. What changes when you build trust before scale? How do you move forward when you do not feel fully ready?


    Kat also reflects on how that DTC foundation shaped Ritual’s growth and made expansion into retail, including Target, feel intentional rather than reactive. She talks about leadership lessons learned along the way, from hiring mistakes to the pressure many women feel to be experts at everything, and why surrounding yourself with people who are stronger where you are not can change everything. Tune in to understand how intuition and decision-making become the real competitive advantage when you are building something meant to last.


    Episode Breakdown:

    00:00 Why This Conversation Matters for Women Founders

    02:20 How Ritual Started With One Pregnant Founder Asking Better Questions

    05:52 Quitting a Job While Pregnant and Challenging a “Niche” Industry

    07:39 Building Ritual Without a Science Background

    12:58 Launching One Product and Earning Trust Through DTC

    20:56 How DTC Education Enabled Expansion Into Target and Retail

    32:30 Leadership Lessons and Early Hiring Mistakes

    38:14 Three Core Lessons on Intuition, Rejection, and Decision-Making



    Connect with Kat Schneider:

    Follow Kat on Instagram

    Follow Ritual on Instagram



    DearFoundHer… Links:

    Check out the Dear FoundHer... Female Founded Holiday Gift Guide!

    Join the Dear FoundHer... Forum

    Follow Dear FoundHer... on Instagram



    Podcast production and show notes provided by HiveCast.fm

    Hosted on Acast. See acast.com/privacy for more information.

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    43 mins
  • From the Forum: Heather Redisch, Adulting 101 Masterclass
    Dec 11 2025

    You have just a couple more weeks to join THE networking community for women business owners over forty: The Dear FoundHer... Forum. Save 30% off your annual membership and lock in your rate before it goes in next year!


    A longtime HR leader sees how unprepared many young adults feel after college and turns that insight into a small business built to guide them through the realities of adulthood.


    Heather Redisch sits down with Lindsay Pinchuk to share how Adulting 101 Masterclass began, the early uncertainty that came with creating something in a wide-open space, and the small shifts that helped her clarify her offer. She talks about the moments that shaped her growth, the experiments that revealed what students and parents truly needed, and the point where things finally gained momentum once she focused on her core strengths.


    Heather also reflects on the role community played in her progress. The women in the Dear FoundHer Forum helped her push past discomfort, stay visible, and build confidence as she refined her idea. Their support reshaped how she approaches her work and the young adults she serves.


    Her story leaves listeners with a simple question: what becomes possible for your small business when you stay curious, keep learning, and surround yourself with a community that moves with you?


    Episode Breakdown:

    00:00 Stepping Out of Your Comfort Zone for Small Business Growth

    02:20 From HR Expert to Founder of Adulting 101 Masterclass

    03:32 The Workforce Gap and Why Graduates Aren’t Prepared

    05:39 How Adulting 101 Shifted to a One-on-One Coaching Model

    09:42 The Breakthrough Moment After Narrowing Her Offer

    13:31 Community Support and Networking That Fueled Growth

    18:53 What’s Next for Adulting 101 Masterclass

    22:05 Heather’s Essential Advice for New Founders



    Links:

    Follow Heather Redisch on Instagram


    Subscribe to The FoundHer Files and check out our female founded holiday gift guide!

    Follow Dear FoundHer... on Instagram



    Podcast production and show notes provided by HiveCast.fm

    Hosted on Acast. See acast.com/privacy for more information.

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    25 mins
  • Maelove: The Secret Behind their Viral Success with Founder, Jackie Kim
    Dec 9 2025

    Holiday Special: Join THE networking community for women business owners over forty, The Dear FoundHer... Forum. From now until the end of the year, save 30% on your annual membership and lock in the rate forever.


    Jackie Kim shares how a personal obsession with sensitive skin turned into Maelove, a science led skincare brand whose viral vitamin C serum built loyalty before it made headlines. Joining Lindsay Pinchuk in this episode, Jackie traces the shift from New York attorney and startup investor to founder, driven by years of dry, reactive skin and frustration with clinical products that either caused irritation or came with a painful price tag.


    What do you build when every “solution” stings your face or empties your wallet? Jackie answers that question with Maelove’s approach to extra strength yet gentle formulas, a fully bootstrapped business, deep investment in R&D and long form educational content that customers and dermatologists now treat as a trusted guide. Along the way, she shares advice on knowing your strengths, hiring for your gaps and staying clear on who your skincare brand really serves, and she shows how viral growth can follow when you let the product, the science and your customers do the talking.


    Episode Breakdown:

    00:00 Why Building A Business Is A Marathon And Why Founder Community Matters

    02:23 Dear FoundHer Host Intro And Setting Up The Maelove Skincare Story

    04:35 Meet Jackie Kim And The Origins Of Maelove Skincare

    08:11 Solving Sensitive Skin Problems And Defining The Maelove Mission

    10:24 Bootstrapping Maelove And Building A Customer Obsessed Science Led Skincare Team

    14:25 Creating Glowmaker And How A Vitamin C Serum Became A Viral Skincare Hero

    20:15 How Glowmaker Went Viral Through Editors Influencers And Dermatologists

    24:27 Keeping Skincare Affordable With A Lean Direct To Consumer Business Model

    26:05 Becoming A Customer Obsessed Brand Through Deep Skincare Education And Content

    32:16 Staying Competitive Without Funding And Growing Maelove Through Word Of Mouth

    36:08 Jackie Kim’s Three Actionable Steps For Female Founders In Skincare And Beyond



    Connect with Jackie Kim:

    Follow Maelove on Instagram



    Links:

    Follow Dear FoundHer on Instagram

    Check out the Dear FoundHer... Female Founded Gift Guide!



    Podcast production and show notes provided by HiveCast.fm

    Hosted on Acast. See acast.com/privacy for more information.

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    39 mins
  • From the Forum: Lisa Schneider, Founder of Pearl and Rose
    Dec 4 2025

    Join us for the Dear FoundHer... Forum Virtual Open House + Networking Event on December 9th. Meet other women business owners, connect, and experience the support you’ve been missing. Sign up through the link in the show notes—it’s free to join us.


    Pearl and Rose began as Lisa Schneider’s search for honest conversation about menopause, aging parents, and shifting identity, and has since grown into a small business rooted in real community for women in midlife. Inspired by young moms’ groups and encouraged by Lindsay Pinchuk and the Dear FoundHer Forum, Lisa took her idea from “I wish this existed” to a branded platform with in-person events, resources, and support for women in their forties, fifties, and sixties.


    In this episode, Lisa shares how she built Pearl and Rose by listening first, starting with a simple dinner party that doubled as a focus group and evolving into ongoing programs on wellness, menopause, fitness, and the sandwich generation. She talks about learning to collaborate, ask for help, and show up face to camera to tell her own breast cancer story, which sparked powerful engagement and gave women language to advocate for themselves.


    Lisa shows how the Dear FoundHer community and her cohort have become a daily support system that fuels the growth of her small business and proves that when women build community with intention, everyone involved grows stronger.


    Episode Breakdown:

    00:00 Normalizing Midlife Conversations on Menopause Aging Parents and Identity

    01:30 From Burned Out Designer to Pearl and Rose Midlife Community Founder

    04:54 Validating the Idea with Instagram and a Midlife Focus Group Dinner

    08:29 Listening to the Community Wellness Menopause and the Sandwich Generation

    12:08 Growing Pearl and Rose Through Collaboration Events and Membership

    18:22 Vulnerability Breast Cancer and Showing Up on Social Media

    21:31 How Dear FoundHer Community Fuels Lisa’s Journey and Her Advice to New Founders



    Connect with Lisa Schneider:

    Follow Pearl and Rose on Instagram



    Links:

    Subscribe to The FoundHer Files and check out our female founded holiday gift guide!

    Follow Dear FoundHer... on Instagram



    Podcast production and show notes provided by HiveCast.fm

    Hosted on Acast. See acast.com/privacy for more information.

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    24 mins
  • perfectwhitetee: Turning a Closet Staple Into a Business That Scales with Jen Menchaca and Lisa Hickey
    Dec 2 2025

    Holiday Special: Join us for the Dear FoundHer... Forum Virtual Open House + Networking Event on December 9th. Meet other women business owners, connect, and experience the support you’ve been missing. Sign up through the link in the show notes—it’s free to join us.


    Two fashion insiders walk through how a single white tee became the core of a cult basics brand that now lives in both retail and direct to consumer channels. Lindsay Pinchuk talks with perfectwhitetee co-founders Jen Menchaca and Lisa Hickey about the years they spent in showrooms and retail stores, the gap they saw for reliable year round basics and the way a partnership with a fabric expert let them obsess over fit, fabric and how their pieces actually feel on real women. They describe fit tests on bodies of different ages and sizes and they show how feedback from boutiques and customers turns each tee and sweatshirt into a staple women reorder in multiple colors.


    When COVID hit, their independent retail partners served as a lifeline as supply chains stalled and boutiques turned to perfectwhitetee for product they could still put in customers’ hands. From there the direct to consumer side grew as shoppers sent DMs that asked for more colors and styles, which pushed Jen and Lisa to build a Shopify site and to treat lifestyle driven ads and email as key tools for connection and loyalty. Again and again they come back to a simple idea. Strong basics and strong businesses start with a clear customer, a clear edge and a community that trusts you in both retail and direct to consumer spaces.


    Episode Breakdown:

    00:00 How Listening To Customers Built A Cult Basics Brand

    03:12 Meet perfectwhitetee Founders Jen Menchaca And Lisa Hickey

    04:22 From Showroom And Retail Stores To The Perfect White Tee Idea

    06:50 Spotting A Gap In Basics And Building A Fabric First Fashion Brand

    08:24 What Makes A Perfect White Tee Fit Fabric Community And Confidence

    12:44 Launching Right Before COVID And Leaning On Retail Relationships

    18:25 Relationships Community And A “No Asshole” Policy For Business Growth

    24:23 From Wholesale To Direct To Consumer How Ads And UGC Fueled Demand

    33:43 Black Friday Inventory Fail Owning Mistakes And Fixing Operations

    41:37 What Is Next For perfectwhitetee Wovens Mens And Deeper Community

    43:07 Three Actionable Steps For Women Starting A Product Business



    Connect with Jen Menchaca and Lisa Hickey:

    Follow perfectwhitetee on Instagram


    Links:

    Subscribe to The FoundHer Files and check out our female founded holiday gift guide!

    Follow Dear FoundHer... on Instagram



    Podcast production and show notes provided by HiveCast.fm

    Hosted on Acast. See acast.com/privacy for more information.

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    47 mins
  • From the Forum: Ronna Belinky, Founder of Workflows By Ronna
    Nov 28 2025

    Holiday Special: Join the Dear FoundHer… Forum and lock in special member pricing + exclusive bonuses for 2026 available for a limited time. If you’re ready for connection, clarity, and support in your business, now is the time to get inside. JOIN US HERE


    Ronna Belinky reveals how genuine community and intentional networking can transform a small personal system into a meaningful business that helps women create clarity, structure, and ease in their lives.


    Lindsay Pinchuk and Ronna take a closer look at how a simple planning method Ronna created for her own family eventually grew into a workshop and consulting practice that now supports women who want more structure in their days. Along the way, Ronna discovered that her greatest growth came from in-person connection. She built her business by showing up at events, leading workshops, and forming real relationships inside the Dear FoundHer Forum. Those experiences offered encouragement, referrals, and a sense of belonging that helped her move through self-doubt and step into visibility with more confidence.


    This episode encourages listeners to think about how community shapes their own work. What happens when you surround yourself with people who understand your goals? How does meaningful networking create opportunities that don’t appear through social media alone? Ronna’s story offers a reminder that business grows through connection, consistency, and the courage to keep showing up.



    Episode Breakdown:

    00:00 Introducing Ronna Belinky And The Mission Behind Workflows By Ronna

    01:40 How Ronna Helps Women With Personal And Professional Time Management

    07:15 Creating The Notebooks With Ronna System And Validating It Through Focus Groups

    10:40 Why In Person Networking Drives Ronna’s Business Growth

    16:10 Using Presentations To Explain A Unique Service And Attract Clients

    20:05 Marketing Strategies That Actually Work For Service Based Businesses

    22:09 Building Confidence And Overcoming Imposter Syndrome As A New Founder

    26:43 Ronna’s Top Advice For Women Starting A Business



    Connect with Ronna Belinky:

    Visit Workflows by Ronna

    Follow Ronna on Instagram



    Links:

    Join the Dear Foundher... Forum

    Follow Dear FoundHer... on Instagram



    Podcast production and show notes provided by HiveCast.fm

    Hosted on Acast. See acast.com/privacy for more information.

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    29 mins