Public adjusters might be the most powerful resource your clients have never heard of.

In this episode of Consumed, Lance Pendleton sits down with Michael Bilt, CEO and Founder of Atlas Adjusting, to break down what a public adjuster actually is, and why every real estate agent should know one.

Most homeowners assume their insurance company is fully on their side. But when disaster strikes (fire, flood, pipe break, water damage) the insurance company sends its own adjuster. And that adjuster works for them, not the homeowner.

Michael explains how public adjusters advocate for policyholders, maximize claim settlements, and protect consumers from common insurance tactics like claim minimization, coverage caps, and confusing policy language. You'll also learn how agents can leverage relationships with public adjusters as a competitive differentiator and concierge-level service for their clients.

If you want to better protect your clients, strengthen your referral network, and stand out in a crowded market, this episode is essential.

Check out https://atlasadjustments.com

Or message Michael at mb@atlascares.com

This podcast is produced by Two Brothers Creative.

Artificial intelligence isn't replacing real estate agents, but it is changing how consumers find them. And for agents who haven't structured their digital presence intentionally, that shift can be costly.

In this episode of Consumed, Lance Pendleton explains how AI-driven search is reshaping visibility, credibility, and consumer trust in real estate. Rather than focusing on tools or trends, Lance breaks down the fundamentals agents need to understand to show up where today's buyers and sellers are actually searching.

You'll hear why AI platforms reward agents who answer real questions, how conversational search differs from traditional SEO, and why YouTube, Google Business Profiles, and content clarity matter more than ever. Lance also shares practical ways agents can audit their digital footprint and start positioning themselves for AI-assisted discovery without gimmicks or automation shortcuts.

If you're worried about AI replacing agents, this episode reframes the conversation: the real risk isn't AI itself, it's being invisible in the systems consumers already trust.

Reframe Agent AI Prompts: https://agent-prompt-guild.lovable.app/

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This podcast is produced by Two Brothers Creative.

Artificial intelligence is everywhere in real estate right now, and for many agents, it's creating more confusion than clarity. Is AI something you should fear, ignore, or fully embrace?

In this episode of Consumed, Lance Pendleton breaks down AI for real estate agents at the most practical level. No buzzwords. No overpromising. Just a clear explanation of what AI actually is, what it's not, and how agents can use it as an assistive tool rather than a replacement.

Lance explains how consumers are already using AI to search for agents, why traditional SEO is changing, and how agents can structure their digital presence to show up in AI-driven searches. He also walks through real-world examples of using tools like ChatGPT to improve follow-ups, inspections, marketing, and decision-making, without sounding like a robot.

If you've been overwhelmed by AI hype or unsure where to start, this episode gives you a grounded framework to use AI confidently, ethically, and effectively in your business.

Reframe Agent AI Prompts: https://agent-prompt-guild.lovable.app/

This podcast is produced by Two Brothers Creative.