In this powerful episode of Career Coaching Secrets, host Pedro sits down with Katrina Van Oudheusden, creator of the Create Her Method and founder of the Female Intelligence Cycle, to unpack a truth that most entrepreneurs completely miss about business growth, burnout, and sustainability.

Katrina’s journey is anything but typical. From working as a chef inside the Disney ecosystem to transitioning into digital marketing and eventually building multiple six-figure coaching businesses, she experienced firsthand what “success” looks like on paper—and what it feels like behind the scenes. Despite hitting major milestones, she ultimately walked away from two thriving businesses due to exhaustion and misalignment.

What she discovered next changed everything.

Katrina realized that most business strategies, productivity systems, and growth frameworks are built on linear, constant-output models—systems that often ignore how women naturally think, create, decide, and lead. Instead of forcing herself to fit into that mold, she developed a new approach centered around the natural rhythms of female intelligence, helping women build businesses that are both profitable and sustainable.



Connect with

LinkedIn: https://www.linkedin.com/in/katrinavanoudheusden/
Website: https://truthbombmarketing.com/

Support the show

You can also watch this podcast on YouTube at:
https://www.youtube.com/@CareerCoachingSecrets

If you are a career coach looking to grow your business you can find out more about Purple Circle at http://joinpurplecircle.com

In this episode of Career Coaching Secrets, host Pedro sits down with Peter Balyta, PhD, founder and CEO of Coaching Instruments, to explore what it really takes to grow leaders, transition careers, and build high-performance success across business and life.

Peter brings a rare combination of experience—from classroom teacher to president of a global education technology division at Texas Instruments, alongside his background as an Ironman-certified endurance coach. His work blends executive leadership, career transformation, and performance coaching into one powerful system designed to help professionals achieve “wild success” without sacrificing personal values.

Together, Pedro and Peter dive deep into how coaching can unlock clarity, confidence, and courage in both executives and career changers—especially those navigating major transitions or stepping into leadership for the first time.

You’ll also hear how Peter helps educators transition beyond the classroom into industries like edtech, nonprofits, publishing, and corporate roles through structured frameworks and coaching programs.

Connect with

LinkedIn: https://www.linkedin.com/in/peter-balyta/
Website: https://www.coachinginstruments.com/

Support the show

You can also watch this podcast on YouTube at:
https://www.youtube.com/@CareerCoachingSecrets

If you are a career coach looking to grow your business you can find out more about Purple Circle at http://joinpurplecircle.com

In this episode of Career Coaching Secrets, Pedro sits down with Cameron Tolman, founder of Pitch Down, to explore a completely different way of thinking about sales, communication, and customer understanding.

Cameron shares how he went from being anti-sales to becoming a high-performing sales leader and coach after realizing that most professionals are trained to talk about their product—not their customer. His framework, “pitching down,” flips traditional sales on its head by focusing on understanding the buyer’s current reality, uncovering the gap in their thinking, and guiding them toward clarity instead of pressure-based persuasion.

The conversation goes deep into why most founders struggle with sales, how misaligned messaging kills early-stage growth, and why true selling starts with curiosity, not convincing. Cameron also breaks down how his Pitch Down methodology helps founders build strong go-to-market foundations, avoid expensive mistakes, and scale with integrity.

Connect with

LinkedIn: https://www.linkedin.com/in/camerontolman/
Website: https://www.pitchdown.com/

Support the show

You can also watch this podcast on YouTube at:
https://www.youtube.com/@CareerCoachingSecrets

If you are a career coach looking to grow your business you can find out more about Purple Circle at http://joinpurplecircle.com