End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework

Architects are under more pressure than ever to deliver projects faster, with fewer resources, and tighter margins. Yet much of their time is still spent repeating work, hunting for old files, or redrawing details they know they’ve already drawn before. This episode dives into how AI can help architects work smarter—not harder—by unlocking the power of their past work.

In this episode, Rion reconnects with Natalia Bakaeva from ARKI and you'll hear how she is tackling everything from tedious workflows to profitability—without disrupting how firms already operate.

Natalia shares how practices are turning their past work into a searchable database that actually helps them move faster. They explore how ARKI might evolve into a second brain for your firm—one that remembers everything and makes drawing easier, smarter, and even more profitable.

Listen to learn:

• The hidden cost of “reinventing the wheel” in every project—and how to stop it
• What one firm did to slash production time by 50% using their own archive
• Why ARKI might be the missing link between your creative ideas and your business goals

To learn more about Natalia, visit her website: https://www.getarki.com/

End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework

Enoch Sears and Rion Willard tackle the myth of hustle and grind. Why do smart architects work more yet feel behind? They walk through the real cost and hint at a better path that frees your time, profits, and nerves.

They share stories from studio all-nighters, a high-stakes talk in Austin, and a sharp lesson on leadership. You’ll hear a clean way to pick what to stop, what to keep, and what to hand off. Most of all, they show how ease beats force when you build your firm.

• The 30-second check that exposes hidden grind—and what it reveals about your pipeline, projects, and pride this week.
• A quiet switch of leaders flips to stop bottlenecks, lift team ownership, and unlock profit without longer hours or late nights.
• The garden-style tactic that attracts better clients, calmer weeks, and growth that feels aligned—and lasts, without chasing or forcing deals.

End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework

What if the very systems meant to support architects are actually holding them back? In this powerful episode, Rion Willard sits down with Patrik Schumacher, Principal of Zaha Hadid Architects, for a bold, no-holds-barred conversation. They dive into what it really takes to run a creative practice that’s profitable, scalable, and still deeply visionary.

You’ll hear how one of the world’s most innovative firms navigates bureaucracy, wins global commissions, and stays ahead—without selling out. Patrik also unpacks why many architecture schools may be steering young talent in the wrong direction. If you’ve ever felt stuck between art and business, this episode could shift everything.

On this episode, discover:

• The silent killer of design innovation (and how to escape it)
• A business model that lets you scale and stay creative
• Why most young architects are being set up to fail—before they even graduate

This isn’t just theory. It’s what’s working now.

To learn more about Patrik, visit his website: www.zaha-hadid.com

End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework

In this thought-provoking episode of the Business of Architecture podcast, Rion Willard sits down with long-time collaborator Nicole, whose work with firm owners goes far beyond strategy and business systems. Together, they explore the hidden forces shaping how architects think, act, and lead—often without realizing it.

Nicole reveals why many practice owners feel stuck, overwhelmed, or adrift, even when they’ve “done everything right,” and how unseen layers of belief can quietly limit results. She shares powerful shifts that can help leaders reclaim clarity, tap into their core identity, and run their business with more freedom and impact.

Along the way, you’ll hear stories, analogies, and unexpected moments of insight that might just change how you see your own challenges.

Inside, you’ll discover:

• The hidden “handbrake” most architects don’t know is slowing them down
• A simple daily habit that rewires your thinking without effort
• How to turn even setbacks into strategic advantages

End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework

What if the secret to winning more architecture work wasn’t just better design, but better communication? In this thought-provoking episode, Rose Marshall of ING Media pulls back the curtain on how architects can become allies, not just suppliers. Her approach flips the script on how architects show value—and who they’re showing it to.

Rion and Rose explore a recent industry report that connects surprising dots between investment trends and future-proof practices. You’ll hear about the biggest missed opportunities many firms don’t even realize they’re ignoring. And, while there are plenty of tips for communication, the real gold is in how you look at your role as an architect.

• What do bees, data centers, and student housing have in common—and why should architects care?
• Why your next big commission may depend on what you don’t talk about in your project posts.
• The simple lens that turns an architect from a hired hand into a strategic partner investors can’t ignore.

To learn more about Rose, visit her website: https://www.ing-media.com/

End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework

In this raw and eye-opening episode, Enoch Sears and Rion Willard dive deep into the unseen forces that shape your results as a business leader. They share real stories—from awkward social encounters to emotional breakthroughs—that reveal what’s really holding architects back from success. You’ll hear surprising lessons from monasteries, mastermind rooms, and even airplane aisles.

More than just business tactics, this episode explores the hidden signals you send without knowing it—and how they shape client trust, team culture, and your bottom line. Enoch and Rion get personal, exposing their own blind spots and how they’ve worked through them. You’ll walk away seeing leadership in a whole new light.

On this episode, you’ll discover…

• The invisible scent that silently kills deals (and how to clear it).
• What 200 people taught Rion about “fake” confidence—and the moment that changed everything.
• How Enoch disarmed an angry stranger… and what it unlocked.

End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework

In this bold episode of Business of Architecture, host Enoch Sears sits down with serial entrepreneur and black belt Adam Marburger. From hitting personal rock bottom to building six companies, Adam shares raw lessons that will challenge how you think about growth, pain, and leadership. His story starts with heartbreak—and leads to unexpected clarity.

What follows is a grounded conversation about building real wealth, emotional freedom, and business systems that actually work. Adam doesn’t sugarcoat the journey. He reveals the mindset shifts that helped him turn chaos into clarity—and what most architects get totally wrong about delegation and control.

• The brutal 2-word phrase that changed everything—and why you need to say it to yourself
• Why your “dream team” might be the biggest thing holding you back
• The hidden mistake most firm owners make when trying to scale (and what to do instead)

To learn more about Adam, visit his website: https://www.adammarburger.com/

End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework

Frank and Megan Lin didn’t set out to build a high-profit, award-winning firm. For years, they worked late, chased too many projects, and tried to out-hustle their burnout. Then something happened that changed the entire direction of their practice—and their lives.

In this episode, they share what it really took to stop grinding and start growing. You’ll hear how they created freedom without sacrificing design, and how they reconnected with their deeper purpose through the business itself. If you’ve ever wondered whether building a thriving firm means giving up your life, this episode is for you.

Here’s a taste of what you’ll discover:

• The hiring ritual that saved their culture—and helped eliminate expensive missteps
• The one mindset shift that turned a draining practice into a design-led enterprise
• Why most architects stay broke (and the invisible belief keeping them stuck)

This is one of the most honest, inspiring conversations we’ve had. Don’t miss it.

To learn more about Frank & Megan, visit their website: https://www.coxiststudio.com/