What do values have to do with your business? Isn't business just about making money? Danny Iny, CEO and founder of Mirasee and author of Teach and Grow Rich: Share Your Knowledge to Create Global Impact, Freedom and Wealth, shares his reflections on how values can enrich an entrepreneur's life as well as become a core competitive advantage. In this episode of Business Reimagined, you'll discover: What business is really about (hint: it's not just about money) The key indicator that sets apart great online courses (and other products) from mediocre ones How technology has made it virtually impossible to conduct business without ethics and transparency A simple barometer to determine, at any given time, whether you're conducting business with integrity Why online course creators have the exciting opportunity to empower people, not as a cause that's tacked onto their business, but as its core effect Listen to this episode to discern what it means—and what it takes—to build a business that's aligned with your values: Key Points: 01:30 - The opportunity for many to experience the magical convergence of making an impact in the lives of people and doing so profitably 03:46 - The true meaning of growing "rich" 06:38 - Game theory and how it relates to conducting an ethical business 10:56 - Danny's his definition of business 13:55 - The exciting opportunity for online course creators 14:13 - Consequences for online course creators who don't really care about their students' outcomes 17:04 - How Danny lets his values guide his business behavior 19:38 - An example of how ethical behavior pays off in unexpected ways 25:42 - Danny's advice to entrepreneurs who want to build businesses in alignment with their values

You can learn every single tactic and strategy taught by every single authority in your space, whether it's online entrepreneurship, parenting, or even underwater basket-weaving. But if you don't have 'right thinking' mastered, you probably won't be able to execute on a single one of them. In fact, the deck has been stacked against you from birth. Are you doomed to failure? Not at all! Today's guest, David Bayer, has dedicated his life to the science behind right thinking. Whether you realize it or not, you are constantly attaching information to every experience you have. You can't always control the experiences, but you CAN control the information you attach to them. Discover: How to reframe your past experiences to free yourself to be successful today How science and research directly support how your beliefs affect your results Why a little self-help won't work; you have to be ALL IN If you've spent countless hours learning and growing mentally but still haven't achieved the level of success you want, then you need to listen to this episode. It will change the way you think, literally. Key Points: At 2:00 – David explains how finding a book at an airport, along with working a 12 step program for his drug and alcohol abuse, sparked his desire to solve the problem every entrepreneur faces. At 4:00 – There's a science behind the stories you tell yourself and the beliefs you have, and David explains how re-framing can change the way you experience life. Especially the beliefs you don't realize you have. At 14:00 – David explains why you can't just 'dabble' in self-improvement, and telling yourself to 'just believe,' isn't enough. He talks about what it really takes to make right thinking work for you. At 18:00 – David explains reframing, and how people are not even close to working at full capacity, all because of the stories they tell themselves. At 23:00 – Danny and David discuss 'The Secret,' and why it failed to work for so many people. He provides real, actionable advice that goes beyond wanting a million dollars or a new house.

When the world slams a door in your face, do you give up, or do you build your OWN door? Today's guest, Louie La Vella, is a carpenter-type entrepreneur. Every time a door closed for him, he built another. He's spent a lifetime in the entertainment industry, and now focuses on creating amazing events that give a one-of-a-kind experience. What's holding YOU back from putting on an event, or being a rockstar speaker at someone else's event? Discover: How Louie broke into radio and television after he was turned down What makes an event successful in a competitive market What to do when your potential clients don't want your help but desperately need it If you're tired of doors being slammed in your face as an entrepreneur, you don't want to miss this episode. Build your own doors and craft amazing experiences. KEY POINTS: At 3:00 – Louie talks about being rejected by his ideal clients, and pivoting to even greater success. At 5:00 – Danny and Louie talk about event success in terms of crafting experience, and why it matters in a competitive environment. At 9:00 – Louie explains how a rebrand works for an older or unpopular event, and the steps to take to bring it back to life. At 12:00 – Louie addresses how to be a compelling presenter at other people's events. At 16:00 – Louie wraps up with his philosophy on entrepreneurship and how it's made him an incredible success.

When you think of the term strategic philanthropy, one company comes to mind: Tom's Shoes. You'd be hard pressed to find someone who hasn't heard of them. For every pair of shoes someone buys from them, they send another pair to a developing country. That strategy, do good to make money, has made them incredibly successful. Today's guest is Tom Matzen, and in this episode, he explains exactly what strategic philanthropy is, how your customers will thank you for raising prices, and a simple formula any company, from start up to corporation, can use to do good and make more money – ethically. At 3:00 – Tom describes the difference between a small business owner and an entrepreneur. At 8:00 – It was a poor review from a customer Tom helped to increase her sales by 50% that finally made him realize that he wasn't truly meeting all of his clients' needs. At 12:00 – Tom dives into what strategic philanthropy is, and how to pick a great cause to support that makes sense for you and your customer. At 20:00 – Tom describes the formula any company can use to do good and make more money in an ethical and sustainable way. At 26:00 – Tom shares his vision of how it's up to business to save the world, not government. At 33:00 – Tom explains how a company can use a simple formula to ensure they are sustainable as they work toward their good cause. Find and Define Your Nich