In this episode, we kick off our series on the 10 Rules by exploring the foundational skill of effective communication. Whether it’s collaborating on team projects, presenting ideas to leadership, or clarifying tasks with colleagues, clear and thoughtful communication is the key to success in any workplace. We’ll discuss actionable strategies to improve your listening skills, tailor your message to your audience, and foster a culture of transparency and understanding. Tune in to learn how mastering this essential rule can set you up for a more productive and harmonious office environment.

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Today we look at Rule 9 and it is a big one. We fail too many times by not keeping up with things in our lives and if we do not no one else will.

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We look at the stories of Dynamite Don, David Park, and Others. The real names have been hidden.

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Today we are investigating the value of the first 4 Rules.

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The first 4 Rules are those of connection and compassion for others. When we look at the First 4 Rules we have to remember to be empathetic and understanding no matter what the situation because you could always be in that situation.

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This episode talks about the beginning and how everything got started for Brad. His early life and experiences that shaped him as grew and wrote the 1o Rules.

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This book is dedicated to the hardworking people I encountered over the last 20 years in transportation, life, and business. There are too many people to name but thank you for the experiences. I thank Larry for helping me rediscover my Why and my Way. This short book summarizes actual events and situations from the transportation industry, describing how the lessons learned in transportation crossover into other businesses and life. The names and locations have been changed to hide the identities of the people involved in the stories of this book.

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Goal setting and measurement are something you see from day 1 in transportation. The Rule to follow in general has been for dry van and refrigerated truckloads is 2,500 miles per week, $750 revenue per day and less than 10% deadhead. These goals seem universal and are the same ones the author used to help organizations measure organizational efficiency using Business Intelligence and other methods. The quote below by Benjamin Franklin takes a hard look at goal setting. When a person stops setting goals, they are dead inside.

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