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Billion Dollar Brand

Billion Dollar Brand

By: Shaan Rais
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Welcome to Billion Dollar Brand, produced by Shaan Rais Media and hosted by Shaan Rais; personal branding expert, organizational psychologist, and creator of the 120 Day Brand This show is about one thing. It’s about leaders who are done hiding behind their work and ready to make their name mean something more. Each episode will help high-performing leaders clarify their voice, scale their influence, and build a brand that outlives the title on their business card. This isn’t motivation. It’s strategy, backed by evidence, and real conversations about leadership, legacy, and leverage. If you are ready to add a zero to what you earn, let’s get into it.Shaan Rais Media© Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • 11 | 7 Figures is Not What It Used To Be
    Mar 24 2026
    Ever wondered why earning seven figures doesn’t feel like victory anymore? Are you stuck in the frustrating gap between your potential and your bank account, watching the cost of success skyrocket?Shaan Rais, "The King of Branding & Positioning," breaks down the harsh new realities facing ambitious leaders and entrepreneurs. Drawing from his wild ascent in the branding world, Shaan compares the collapse of educational credentials to the vanishing margin of high-income living and reveals why surviving on six or even seven figures is no longer enough for those who crave legacy and authority.Tune in now to avoid the silent trap that’s keeping top leaders broke, burnt out, and invisible. Miss this, and you’ll lose out to competitors who are already scaling faster. Listen for the bold, exclusive insights guaranteed to shift how you price, position, and play the modern leadership game.Timestamped Highlights[00:00:02] – When seven figures used to mean untouchable wealth (and why it doesn’t anymore)[00:00:22] – Shocking truth: Your degrees might be nearly worthless today—and what it really means for leaders[00:01:27] – Why even PhDs and master’s grads are piecing together multiple jobs just to get by[00:02:26] – That first $10K month: The emotional rollercoaster (and the brutal aftermath)[00:03:11] – The scary reality for “6-figure” entrepreneurs: You can’t even afford a real team[00:04:03] – How seven figures disappears overnight—hello, taxes, overhead, and vanishing profit[00:05:51] – The ultimate money mindset hack: Add a zero—or risk falling behind for good[00:07:40] – When building a 9-figure empire is the real goal…and what it takes to get in that gameMentioned ResourcesUpworkFiverrIRSLLC, S-Corp, C-Corp (business entity types)Important LinksConnect with Shaan: Website | LinkedIn | InstagramGet this best-selling book by Shaan: Billion Dollar Brand: Brand You and Add a Zero to Your Revenue!Check out his game-changing programs:Build your authority and leadership muscle fast - https://shaanrais.com/120-day-brand/ Turn ideas into profitable realities in 4 months - https://billiondollarbrandprogram.com/ Take your business from growth to domination - https://shaanrais.com/120-day-scale/ Get predictable, high-impact results - https://shaanrais.com/120-day-brand-marketing/ Command stages, audiences, and influence like a pro - https://shaanrais.com/speaking/ The Billion Dollar Brand is an original production hosted by Shaan Rais. Brought to you by Shaan Rais Media. Production and editing by Podcast Your Brand.
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    11 mins
  • 10 | Pick the right wife
    Mar 17 2026

    What if the make-or-break secret to building a thriving business and iconic leadership legacy isn’t on your balance sheet, but in your closest relationship?

    Shaan Rais, Founder and CEO of Leadership Leverage Institute, draws back the curtain with evidence-based conviction on the “secret weapon” most entrepreneurs and executives ignore: Choosing the right spouse. From Harlem beginnings to multi-million dollar branding success, Shaan shares raw, transformative insights on relying on unwavering partnership, faith, and staying grounded even when the world shakes.

    Forget generic business advice. This episode dives deep into the emotional engine behind high-ticket leadership, brand dominance, and the relentless drive to scale.

    Listen now or risk missing the unseen edge that can restart, rebuild, and reignite your business, no matter how many times you fall. The wisdom here is urgent, exclusive, and rarely spoken out loud.


    Timestamped Highlights

    [00:03] – The single question entrepreneurs ask most, and the answer nobody expects

    [00:32] – Why picking the right wife trumps every business strategy in the boardroom

    [01:00] – Harlem roots, chess moves, and overcoming bitterness in leadership

    [01:26] – Meet Shaan’s rock: the supportive partner who loves through brokenness, risk, and reinvention

    [01:47] – Staying grounded: The surprising role of faith and humility in entrepreneurial survival

    [02:13] – Comforter, ally, anchor—the real job description for a world-class spouse

    [02:40] – What happens when everything falls apart (and why real partnership lets you restart stronger)

    [03:21] – The key most business leaders quietly agree unlocks lasting success—and why discipline alone isn’t enough



    Important Links
    1. Connect with Shaan: Website | LinkedIn | Instagram
    2. Get this best-selling book by Shaan: Billion Dollar Brand: Brand You and Add a Zero to Your Revenue!
    3. Check out his game-changing programs:
    4. Build your authority and leadership muscle fast - https://shaanrais.com/120-day-brand/
    5. Turn ideas into profitable realities in 4 months - https://billiondollarbrandprogram.com/
    6. Take your business from growth to domination - https://shaanrais.com/120-day-scale/
    7. Get predictable, high-impact results - https://shaanrais.com/120-day-brand-marketing/
    8. Command stages, audiences, and influence like a pro - https://shaanrais.com/speaking/



    The Billion Dollar Brand is an original production hosted by Shaan Rais. Brought to you by Shaan Rais Media. Production and editing by Podcast Your Brand.


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    6 mins
  • Chris Dietz – Really, $7 Million in a Year? Inside the Mindset Reset
    Mar 10 2026
    Ever wondered what it really takes to shatter your limits, crush $18 million in sales, and reinvent your life story, no matter where you start?In this electrifying episode, Shaan Rais interviews high-performance sales leader and CEO Chris Dietz, whose journey vaults from probation to millionaire status through a single transformational book and an obsessive work ethic. They reveal how discipline, vision, and ruthless targeting create a business (and life) most only dream about. You’ll hear battle-tested strategy, the hidden advantage of failure, and why integration—not balance—is everything for bold leaders.Stop playing small. If you want the moves that keep you on the field (and off the sidelines), press play now. Rolling this to your queue means you’ll avoid prolonged frustration, jump your closest margin, and access elite-level mindset hacks you won’t get anywhere else.Timestamped Highlights[00:00:00] – How probation and “Think and Grow Rich” forced a total mindset reset[00:01:24] – The discipline muscle: Why sports and epic leadership pay off for life[00:03:21] – Uncommon: Turning $18 million in sales into $1.1M in under three years[00:04:10] – The real reason you 10x targets (and how obsession drives execution)[00:05:16] – The mentorship shortcut: Learning from others, not just your own bruises[00:06:36] – Work-life integration: The myth of balance and why Jack Welch was right[00:09:00] – When your circle suffocates your ambition, how do you cut through?[00:15:11] – The biggest hiring lie—and how to engineer unbreakable sales teamsResources MentionedThink and Grow Rich by Napoleon HillGrant Cardone (“10x” principle)Bob Proctor (Law of Attraction)Jack Welch (Work-life integration philosophy)Tony Robbins (Growth mindset)About the GuestChris Dietz is the Founder & CEO of Find Me Staffing Solutions. Having personally driven over $18 million in sales in just 3.5 years, Chris is now renowned for transforming companies by seeding them with high-performing sales talent, all while championing a relentless, discipline-driven growth mindset. His methods combine personal reinvention with tactical hiring that delivers bottom-line results fast.🔗 LinkedIn | WebsiteImportant LinksConnect with Shaan: Website | LinkedIn | InstagramGet this best-selling book by Shaan: Billion Dollar Brand: Brand You and Add a Zero to Your Revenue!Check out his game-changing programs:Build your authority and leadership muscle fast - https://shaanrais.com/120-day-brand/Turn ideas into profitable realities in 4 months - https://billiondollarbrandprogram.com/Take your business from growth to domination - https://shaanrais.com/120-day-scale/Get predictable, high-impact results - https://shaanrais.com/120-day-brand-marketing/Command stages, audiences, and influence like a pro - https://shaanrais.com/speaking/The Billion Dollar Brand is an original production hosted by Shaan Rais. Brought to you by Shaan Rais Media. Production and editing by Podcast Your Brand.
    Show More Show Less
    23 mins
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