In this episode, Steve Davis sits down with Jack Anderson, Activation Marketer at 3M’s Industrial Adhesives and Tapes Division, to discuss the 3M Solution Seminar and its survey-driven approach. Jack shares how his experience in sales shaped his current role, emphasizing the importance of shifting from product-focused conversations to problem-focused discussions. He explains how pre-event surveys help uncover design challenges, such as bonding, sealing, noise, and thermal management, so seminars can deliver tailored, high-value content for engineering teams.

Jack also walks through the seminar process, from gathering insights via surveys to customizing presentations and demos that combine 3M’s material science with converter capabilities. He highlights the benefits of this approach, including improved engagement, discovery of hidden priorities, and stronger collaboration between OEMs, converters, and 3M. The conversation concludes with a powerful example where survey insights revealed unexpected EMI shielding needs, leading to new opportunities and deeper partnerships.

In this episode, Steve Davis sits down with Michael Muchin, Business Director at Avery Dennison Medical, to explore the complexities of wearable medical devices and stick-to-skin adhesives. Michael shares insights into the human factors that influence adhesive performance (such as skin type, age, activity level, and placement on the body) and explains why there's no one-size-fits-all solution. The conversation covers misconceptions designers often have, the importance of testing, and how Avery Dennison guides design teams through early development with tailored sample kits and wear study protocols.

The episode also breaks down the construction of wearable adhesives, including the skin layer, tie layer, and overpatch materials. Michael defines key adhesive metrics like tack, shear, and peel, and explains how they influence design decisions based on device weight and placement. He emphasizes the role of the tie layer in bonding different materials and the need for customization depending on application requirements. Throughout the discussion, Michael highlights Avery Dennison’s collaborative approach to helping customers validate and scale their designs effectively.

In this episode, we chat with Harald Breivik, CEO of Condalign, a technology company based in Oslo, Norway, that focuses on developing and commercializing conductive materials. We delve into the collaboration between Condalign and Tapecon, highlighting their conductive products and technology.

We explore the core technology behind Condalign, which involves a patented process to manufacture conductive films with aligned particles. These films can be used for both thermal and electric conductivity, with applications in bonding electronic components and heat transfer. Harald shares insights into the technical advantages of Condalign's conductive film over traditional conductive epoxy, emphasizing its quick assembly and bonding capabilities on heat and pressure-sensitive materials.