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Behind The Beef

Behind The Beef

By: UltraInsights Processing Lab Inc.
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About this listen

Welcome to Behind the Beef - the podcast that makes cattle data make sense. Madison asks the questions producers are constantly thinking, and Becky explains it all in a way that actually makes sense. We chat all things beef industry data, breaking it down in a way that’s simple, engaging, and fun to explore. From ranchers and farmers to anyone curious about the science behind beef production, this podcast keeps it light, informative, and super helpful.UltraInsights Processing Lab, Inc.
Episodes
  • Consistency is Key
    Mar 10 2026

    In this episode of Behind the Beef, Madison and Becky discuss why consistency is just as vital as accuracy when it comes to cattle data. Becky shares insights from a recent ultrasound training session, explaining how even minor variations in technique can lead to significant reranking of an entire contemporary group.

    Key Takeaways:

    • The Difference Between Accuracy and Consistency: While being accurate ensures a measurement is correct, being consistent ensures that every animal in a group is measured using the exact same standard.

    • The Impact of Variable Measuring: Becky uses ribeye area as an example. If a technician isn't perfectly parallel with the ribs for every animal, a high-performing bull could mistakenly rank lower than its peers.

    • Standardizing Human Input: Subjective scores (like udder, foot, and body condition scores) are prone to personal bias. To minimize this, the same person should score the entire group on the same day.

    • Equipment Maintenance: Factors like dirty weigh bars under scales or failing to "zero out" digital scales can create "environmental noise" that masks true genetic differences.

    • Best Practices for Producers:

      • Use typed forms with IDs already listed in order to avoid handwriting errors.

      • Maintain a clean, consistent environment (good lighting, solid surfaces) for scoring.

      • Focus on the outcome rather than just falling into a rhythmic process, which can lead to oversight.

    By prioritizing consistency, producers provide the most reliable information possible to their breed associations, resulting in more stable and trustworthy EPDs.

    Connect with Us:

    • Website: ultrainsights.com

    • Socials: Follow @UltraInsights on Instagram, Facebook, and YouTube

    • Questions? Email us at ui@ultrainsights.com

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    23 mins
  • UK Review Part 2
    Mar 2 2026

    In the second installment of the two-part series reviewing their trip to the United Kingdom, Madison joins Becky and Cody as they reflect on their time in the UK. The discussion centers on the innovative agricultural facilities, grazing management, and global environmental pressures facing the cattle industry today.

    Key Highlights:

    • The Kilkenny Mart Experience: Cody describes the Kilkenny Mart as "revolutionary". He highlights its cleanliness, the use of galvanized steel pens and grooved concrete floors, and its role as a "one-stop shop" for farmers—complete with accountants, lawyers, farm stores, and even a white-tablecloth restaurant.

    • Technological Integration: The Kilkenny Mart features an app allowing for real-time bidding, creating a seamless experience for both in-person and "discreet" online buyers.

    • Intensive Grazing Management: During a visit to Clonagh Pedigree Herds, the team observed a highly intensive rotational grazing program where cattle are given roughly 30 yards of fresh, nutrient-rich forage daily.

    • Global Environmental Pressures: Cody discusses how UK producers are nearly 20 years ahead of the US in dealing with government and public pressure regarding methane emissions and environmental sustainability.

      • A New Yield Equation: The team reflects on the superior muscling and "yield grade" focus of UK cattle, suggesting that US producers might eventually look to European genetics to improve domestic yield efficiency.


      Links to References:

      • Kilkenny Mart: Official Website

      • Clonagh Pedigree Herds: Official Website

    • Connect with Us:

      • Website: ultrainsights.com

      • Socials: Follow @UltraInsights on Instagram, Facebook, and YouTube

      • Questions? Email us at ui@ultrainsights.com

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    26 mins
  • UK Review Part 1
    Feb 24 2026

    In this episode of Behind the Beef, Madison sits down with Becky and Cody Hayes to review their recent educational trip to the United Kingdom. The conversation explores the cultural and agricultural differences between the UK and the US, providing a fresh perspective on global livestock production.

    Key Highlights:

    • A Different Approach to Breeding: Cody discusses the massive frame and muscling of UK cattle, noting that three-year-old cows often weigh over a ton.

    • Efficiency and Climate: Learn how the wet, high-forage environment allows UK producers to run as many as one cow per acre annually.

    • The Art of the Show: A look at the unique traditions of UK livestock shows, including exhibitors wearing white "meat lab" coats and the specific "rounded" grooming styles used for animals.

    • Bridging the Gap: The team visits HW Nethercon Angus in Scotland, which utilizes genetics from the US and Australia to produce cattle more similar to the "easier-fleshing" American style.

    • Livestock Judging UK Style: Cody shares the fast-paced challenges of judging overseas, where students are given only five minutes per class and permitted to read notes during reasons.

    • Scenic Landscapes: From the historic cobblestone streets of Edinburgh to the "Highland Purple" flowers that inspired the Lindsay Family Plaid, the group reflects on the deep history and beauty of the region.

    This episode is the first of a two-part series. Join us next week for Part 2 as we continue our review of the UK agricultural landscape!

    Links to References:

    • HW Nethercon Angus: https://www.facebook.com/hwangusUK/

    • St. Andrews Golf Course: https://thestandrewsgolfclub.co.uk/

    • Edinburgh Castle: https://www.edinburghcastle.scot/

    • Highland Show: https://www.royalhighlandshow.org/

      Charleville Show: https://www.charlevilleshow.com/

    Connect with Us:

    • Website: ultrainsights.com

    • Socials: Follow @UltraInsights on Instagram, Facebook, and YouTube

    • Questions? Email us at ui@ultrainsights.com


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    19 mins
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