In this riveting episode of Be the Giraffe, host Chris Jarvis sits down once again with visionary entrepreneur Jason Cisneros to explore how courage, conviction, and compassion can transform both business and society. Known for building and exiting 26 companies, Jason has turned his success into a mission creating Built to Exit and The Owners Syndicate to empower small and mid-size businesses and fight for economic freedom. Together, Chris and Jason dive deep into the challenges entrepreneurs face in a system that often favors the

In this inspiring episode of Be the Giraffe, host Chris Jarvis welcomes Cassidy Merrill, an entrepreneur and speaker who walked away from a picture-perfect career to follow her faith and feminine intuition.

Cassidy shares how selling everything, moving to Florida, and trusting God led her to rediscover her purpose — and rebuild success on her own terms. Together, she and Chris explore how to release people-pleasing, embrace vulnerability as strength, and turn life’s challenges into spiritual and professional breakthroughs.

If you’ve ever felt trapped by others’ expectations, afraid to disappoint, or disconnected from your authentic self, Cassidy’s journey will remind you that your calling is worth the courage it takes to follow it.

• (00:00:02) - Be the Giraffe
• (00:00:42) - How I Became One of the First 50 Employees at Peloton
• (00:06:45) - Steve Ballentine on the Pain of Sales
• (00:13:04) - Cassidy Mayoral on Her Ordinary Life
• (00:15:29) - How I Learned to Love My Life
• (00:23:40) - Be the Giraffe: What's Important in Your Life?
• (00:25:44) - Vulnerable Voices: The Moment When Everything Crumbles
• (00:28:57) - What is that transition like when you quit your job?
• (00:35:49) - One More Voice for Real People
• (00:37:58) - Be the Giraffe
• (00:38:56) - Tony Robbins on Leading From His Feminine Heart
• (00:44:00) - What is a winner?
• (00:45:28) - Chris Benoit on Being Vulnerable

Once a school teacher, now a top performance strategist, Brian Mayoral shares how he transformed traditional selling into purpose driven impact. From classrooms to stages with Tony Robbins, Brian built Sell Up, a movement helping leaders shift from pressure-based sales to meaningful influence generating over $14 million in growth for his clients.