Responsiveness is respect.

The busiest, most successful people in business don’t disappear — they communicate. They close loops. They don’t leave people guessing, spiraling, or chasing clarity.

In this episode, we cover:

• Why silence kills momentum in business

• How slow or nonexistent responses damage trust, deals, and culture

• What real operators do differently when it comes to communication

• Clear do’s and don’ts for email, text, Slack, CRM, and client communication

• Why any response is better than no response

• How your response time sets the standard for your entire organization

This applies to every form of communication — email, text, internal messages, client follow-ups, and leadership decisions.

If you’re building a company, leading a team, closing deals, or trying to operate at a higher level, this episode will challenge how you communicate — and why it matters more than you think.

Real leaders don’t go dark.
Real operators close the loop.
And when there’s respect, you’ll never have to chase clarity.

🎙️ Subscribe to The Alpha Edge CEO Podcast for real strategy, real execution, and real-world leadership lessons.

Bradd Fisher: The Tough Road to Business — Grit, Failure & Building What Lasts

Entrepreneurship isn’t built overnight — it’s forged through pressure, setbacks, and hard decisions.

In this episode of the Alpha Edge CEO Lounge, we sit down with Bradd Fisher, founder of Profound Technologies and formerly of RSD and ICD Systems, to unpack the real journey behind building a successful business. Bradd shares the challenges most founders don’t talk about — early failures, uncomfortable leadership moments, and the resilience required to keep moving forward when the road gets tough.

This conversation dives deep into what it truly takes to survive and scale in business: grit over talent, lessons learned the hard way, and why the toughest seasons often produce the strongest operators.

If you’re an entrepreneur, business owner, or someone considering taking the leap, this episode delivers raw insight, real perspective, and hard-earned wisdom from someone who’s lived it.

No hype. No shortcuts. Just the truth about the road to business.

In this episode of the Alpha Edge CEO Lounge, Loren breaks down four game-changing pillars of entrepreneurship: knowing when to take your side hustle full-time, learning when to work for free vs. when to charge your worth, shifting from selling to serving, and the biggest lessons learned from scaling multiple businesses.

You’ll hear the real triggers that pushed Loren to go all in, the mindset behind saying “yes” to opportunities before you understand them, and how owning companies across alarms, fitness, vending, consulting, and media shaped his approach to leadership and growth.

This episode is raw, practical, and built for anyone who’s ready to take the next step in their business journey.

Real leaders. Real strategy. Real talk.
Welcome to the Alpha Edge CEO Lounge.

In this episode, Loren sits down with Larry Waters, founder of Electrify My Home, to break down how he built a thriving business in the fast-growing home electrification industry. Larry shares his journey, the challenges of scaling a technical trade, how to educate customers in a new market, and what it really takes to lead a company through rapid growth. Packed with strategy and real talk for entrepreneurs looking to build, innovate, or dominate their niche.