Episodes

  • Farmer Tom, resilience and innovation in farming and value versus convenience
    Nov 26 2025

    Farmer Tom (AKA Tom Martin) joins The AG Show's Tom Spencer before taking the stage at AHDB’s Big Scottish Crops Conference. They’re chatting all things soil health, mental health and the AI tools Tom’s using to level up his farm game.

    Meanwhile, Charlotte Forkes-Rees and Hannah Clarke dive into red meat and dairy, asking the big question: what wins with shoppers - value or convenience?

    Plus, we’ve got the latest farming headlines and another head-scratching term decoded in F.I.E.L.D. agents.

    Some useful bits from this episode:

    The Big Scottish Crops Conference | AHDB

    Premium products boost demand for cheese and yogurt | AHDB

    GET IN TOUCH

    Charlotte, Hannah, and Tom would love to hear what you think! Got feedback, stories, or ideas for future episodes? Drop them a message at agshow@ahdb.org.uk.

    Sign up to the AHDB Preference Centre so that you can:

    • Easily update your preferences and contact information
    • Get information on the latest AHDB events, webinars, market insights and more
    • Receive important updates such as disease alerts

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    39 mins
  • Milk prices drop, gap years and farming abroad
    Nov 19 2025

    Kaleb Cooper’s been checking out how farming works Down Under, and it’s got Charlotte, Hannah, and Tom thinking – could a gap year be a game-changer?

    They catch up with Charlie Beaty, who swapped UK fields for New Zealand pastures, and Kiwi farmer Ethan Loveridge, who’s done the reverse. Plus, dairy farmer Sophie Gregory joins in – she’s keen for her eldest to see the world before settling down on the farm.

    Sophie also opens up on The AG Show about how much impact the current milk price slump has had on her business, with AHDB’s Lead Dairy Analyst Susie Stannard digging into the numbers.

    And yep, another farming acronym gets busted by one of our F.I.E.L.D. agents.

    Some useful bits from this episode:

    Commodity prices slump further amidst no let-up in milk surge | AHDB

    Dairy markets | AHDB

    GET IN TOUCH

    Charlotte, Hannah, and Tom would love to hear what you think! Got feedback, stories, or ideas for future episodes? Drop them a message at agshow@ahdb.org.uk.

    Sign up to the AHDB Preference Centre so that you can:

    • Easily update your preferences and contact information
    • Get information on the latest AHDB events, webinars, market insights and more
    • Receive important updates such as disease alerts

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    35 mins
  • Trust in farmers, selling direct to consumers and social media success
    Nov 12 2025

    Join Charlotte Forkes-Rees, Hannah Clarke and Tom Spencer as they take a deep dive into a recent AHDB report that found British consumer trust in farmers has reached a record high.

    The trio also catch up with Lancashire farmer Eden Hill, who understands the importance of that trust and combined with the power of social media is successfully selling her meat boxes.

    And our F.I.E.L.D. agents begin their quest to jargon bust. No farming acronym is safe (even ours).

    Some useful bits from the episode:

    Consumer trust in British agriculture and farmers reaches record high | AHDB

    Lancashire Lamb Boxes | Our Story — Lancashire Lamb Boxes

    Charlotte, Hannah and Tom are very keen to hear your feedback, comments, stories and suggestions for future topics to discuss in the show. You get can in touch with the team by emailing agshow@ahdb.org.uk.

    Sign up to the AHDB Preference Centre so that you can:

    • Easily update your preferences and contact information
    • Get information on the latest AHDB events, webinars, market insights and more
    • Receive important updates such as disease alerts

    Show More Show Less
    37 mins
  • The AG Show - your new farming podcast
    Oct 30 2025

    Introducing The AG Show - agri chat that matters with farming news, views and voices you will want to hear.

    Join presenters Charlotte Forkes-Rees, Hannah Clarke and Tom Spencer for your weekly farming fix, keeping you up to date with the latest trends and challenges, whether you're tuning in from the tractor, your pickup or grabbing a quick 30-minute break.

    Charlotte, Hannah and Tom are very keen to hear your feedback, comments, stories and suggestions for future topics to discuss in the show. You get can in touch with the team by emailing agshow@ahdb.org.uk.

    New episodes drop Wednesdays at midday from 12 November.

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    2 mins
  • Farmbench, EnviroBeef tool and goodbye Agonomics
    Sep 3 2025

    The Farmbench team join Tom and Hannah to help call time on the podcast as they explain how they give farmers the ability to compare themselves to similar businesses.

    A new genetic tool called EnviroBeef that aims to reduce the carbon footprint of suckler beef is also discussed along with a report looking at the economic impact of the English red meat sector and the latest harvest updates.

    Plus, find out who's getting married and what's getting planted in the ground as a result?

    Some useful stuff from the world of AHDB:

    Farmbench - a farm business comparison tool | AHDB

    EnviroBeef | AHDB

    The economic impact of the English red meat sector | AHDB

    Harvest progress across the UK, reports and interactive tool | AHDB

    If you want to get in touch with the Agonomics team, please email: agonomics@ahdb.org.uk

    Sign up to the AHDB Preference Centre so that you can:

    • Easily update your preferences and contact information
    • Get information on the latest AHDB events, webinars, market insights and more
    • Receive important updates such as disease alerts

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    34 mins
  • Beef price elasticity, Graham Wilkinson and milk market indicators
    Aug 27 2025

    The Agonomics team welcome their boss David Swales to discuss beef price elasticity and what it means for consumers and processors. They also catch up with their even bigger former boss, departing CEO Graham Wilkinson, to chat about his time at AHDB.

    Plus, what do milk price indicators AMPE, MCVE and MMV mean?

    And find out who had a memorable (for all the wrong reasons) experience after landing in Chicago.

    Back to the useful stuff talked about on the show:

    Predicting beef demand as retail prices rise | AHDB

    Rising prices for beef in dining-out market forecast to impact consumer demand | AHDB

    AMPE and MCVE calculator | AHDB

    If you want to get in touch with the Agonomics team, please email: agonomics@ahdb.org.uk

    Sign up to the AHDB Preference Centre so that you can:

    • Easily update your preferences and contact information
    • Get information on the latest AHDB events, webinars, market insights and more
    • Receive important updates such as disease alerts

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    36 mins
  • UK agri-food exports, trade with the EU and abattoir numbers
    Aug 20 2025

    Despite being able to negotiate free trade agreements, the EU remains the UK's most important trading partner. AHDB's Amandeep Kaur Purewal joins the Agonomics team to discuss what it means for exports of red meat and dairy.

    The spotlight also falls on abattoirs and cold storage facilities to understand how the structure of the beef and lamb processing sector in England has changed over time.

    Plus, find out which A-Level subject our presenters all have in common.

    Before we forget - some really interesting and useful bits from the website:

    Prospects for UK agri-food exports: Europe – EU 27 | AHDB

    Prospects for UK agri-food exports | AHDB

    How has the structure of the beef and lamb processing sector changed over time? | AHDB

    If you want to get in touch with the Agonomics team, please email: agonomics@ahdb.org.uk

    Sign up to the AHDB Preference Centre so that you can:

    • Easily update your preferences and contact information
    • Get information on the latest AHDB events, webinars, market insights and more
    • Receive important updates such as disease alerts

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    33 mins
  • Pork outlook, demand and trust in farmers
    Aug 13 2025

    Pork is the focus in this episode as the Agonomics team are joined by AHDB colleagues Freya Shuttleworth and Vanessa Adamson to discuss the outlook for the market alongside current demand. They also look at public trust in farmers and what it means for buying British.

    Plus, find out who has never set foot in in a Greggs bakery.

    Some useful links:

    Pork market outlook | AHDB

    Q2 2025 Pork cost of production | AHDB

    Consumer positivity towards British agriculture and trust in farming hits six-year high | AHDB

    If you want to get in touch with the Agonomics team, please email: agonomics@ahdb.org.uk

    Sign up to the AHDB Preference Centre so that you can:

    • Easily update your preferences and contact information
    • Get information on the latest AHDB events, webinars, market insights and more
    • Receive important updates such as disease alerts

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    26 mins