Are you Googling your way to invisibility? In this no-fluff, wildly informative episode, Adrienne Barker sits down with SEO expert Brandon Leibowitz, founder of SEO Optimizers, to decode the mysterious world of search engine optimization. If you've ever thrown up a website and crossed your fingers, this one's for you.

Brandon brings clarity, humor, and straight talk to a topic most of us fake our way through. Whether you're a business owner, blogger, podcaster, or just someone trying to get found online—this episode will give you a reality check (and a rescue plan).

➡️ Key Takeaways

➤ What SEO really is (and why it's not just keywords)

➤ How to find out where your audience is actually searching

➤ The truth about blogging, backlinks, and Google's trust

➤ Why your old website might be your secret SEO weapon

➤ How to ethically hijack your competitor’s SEO traffic

➤ What gets you penalized by Google—yes, even JCPenney did it

🎁 Bonus: Brandon shares how you can get a free SEO strategy session and website audit 👉 Visit: SEOOptimizers.com

💬 Adrienne’s Favorite Quote from Brandon: “Google is watching all our moves. Just don’t try to trick them—they’ve been around longer than your website has.”

🎧 Listen now to find out if your site’s really doing its job—or just sitting there looking pretty.

🔗 CTA: Like what you heard? Be bold. Be brilliant. Be found.

💡 Subscribe, share, and visit AdrienneBarker.com for more episodes and visibility strategy!

In this episode of Adrienne Barker Speaks: No Prep Needed, Adrienne welcomes Dominick Domasky, founder of Motivation Champs in Pittsburgh, PA. Known for helping everyday people share stories that elevate humanity, Dominick opens up about his family roots, his mom’s Alzheimer’s journey, and how those experiences shaped his mission as a publisher, speaker agent, and community builder.

👉 How do you actually get paid as a speaker—without chasing checks for 90 days? 👉 Do authors really need social media in 2025, or can a great book stand on its own?

Dominick shares hard-earned lessons on building author platforms, launching compilation books the right way, and creating opportunities through podcasts, TikTok, LinkedIn, YouTube, and live events. He also explains why every story matters, how to practice speaking before going pro, and the power of collaboration over competition.

Whether you’re writing your first book, looking to book more stages, or trying to turn your story into impact, this episode is packed with practical advice and real talk from someone who has walked the walk.

What if grief had a “light at the end of the tunnel”… and that light was legacy?

Episode Summary

In this zero-prep, all-heart conversation, Adrienne sits down with Patricia D. Freudenberg—known as Patty from New York—to explore how we can move from grief to revival through legacy. After 33+ years behind the chair in her salon, Patty witnessed how loss shows up in everyday life. That lived experience led her to create Miss-U-Gram, a free memorial platform, earn her end-of-life coaching certification, and write Live Your Legacy, a workbook-style guide to gently redirect grief into meaning and momentum. We talk practical tools, “grief etiquette,” and why being seen, heard, and validated is medicine.

About Patricia

Patricia D. Freudenberg is the founder of Miss-U-Gram, host of Legacy Café, a certified end-of-life coach, public speaker, and author of Live Your Legacy. She champions “death to life” recovery through legacy, community, and simple, doable practices that help people return to the “land of the living.” Learn more: https://miss-u-gram.com/patricia-freudenberg/

Highlights & Takeaways

→ Legacy as the 7th stage: Beyond acceptance and meaning, Patty frames legacy as the “light at the end of the tunnel.”

→ Seen. Heard. Validated. Why being witnessed is often what unlocks recovery.

→ Redirection beats rumination: Journaling, reading short chapters, and “coping with color” give the mind a new path.

→ Morning for mourning: A simple practice to face the hardest part of the day with intention. → Grief etiquette (teaser): The best phrase when words fail: “I’m here for you.”

→ The butterfly mark: Miss-U-Gram’s black/white butterfly symbolizes body + soul, endings + continuance.

→ Free starter tools: Patty offers a coupon for a downloadable “living will” to start vital family conversations.

Quotable Patty

• “I believe in revival—bringing death to life through legacy.”
• “I might not be for everybody… but I’m for somebody.”
• “Your fire is still burning.”
• “Ask the most loving question: Is this working for you?”

Resources Mentioned

• Patricia’s site & bio: https://miss-u-gram.com/patricia-freudenberg/
• Miss-U-Gram (memorial platform): https://miss-u-gram.com
• Book: Live Your Legacy (find via Patricia’s site → Shop → Amazon)
• Free download: “Live Your Legacy” living-will starter — use coupon LYL on the Shop page
• Community room: Legacy Café (Clubhouse) — grief recovery room hosted by Patty

Connect with Patricia

• Live Your Legacy: A New Spin on Mourning (Amazon): Live Your LegacyMiss-U-Gram® website: https://miss-u-gram.com

Listen & Support

If this helped you (or someone you love), please follow, rate, and share the show. Your reviews help more people find conversations like this when they need them most. 💛

How do you build a business someone actually wants to buy—without losing your sanity or your legacy?

Business coach and Certified Exit Planning Advisor (CEPA) Len Bruskowitz of FocalPoint Coaching shares how to create a company that thrives beyond its founder. From documenting processes to picking the right exit path, Len explains why most owners need 3–5 years of runway, how to escape the “everything lives in my head” trap, and the 40+ factors that drive real business value.

Key Takeaways

→. Document or discount. Five-minute screen-record SOPs beat a thousand sticky notes.

→. Spend time in the Strategic “I,” measure in the Managerial “I,” and delegate the Technician “I.”

→. Fire the wrong customers. Don’t hand a buyer low-margin, high-drama accounts.

→. Start early. Three to five years of prep protects your price and your peace of mind.

→. Match the exit to your goals. Cash-out, succession, or management buyout—each has trade-offs.

Quotes from Len

• “Buyers want a turnkey business, not you.”
• “If you try to sell before you’re ready, you’ll take a huge discount—if you can sell at all.”

How to Reach Len Len Bruskowitz, CEPA –

FocalPoint Coaching 📞 617-356-8102

🌐 Search “Len Bruskowitz FocalPoint” to connect directly.

What if the difference between poverty after divorce and a fair settlement is simply…knowing what to subpoena?

Summary: Becky explains how subpoenas function as a strategy (not a scare tactic) to surface bank records and other documents that courts and mediators need. She breaks down common mistakes, why many requests get rejected, and how to advocate for yourself—even with an attorney on your team. Her mantra: “Soften your heart, sharpen your process.”

5 key takeaways

→ A subpoena is a court-backed demand for information or appearance; it’s often the fastest way to get missing financials onto the record.

→ Precision matters: each bank/organization has its own acceptance rules; sloppy service = delays, rejections, and higher costs.

→ You can subpoena records without an account number; target the institution correctly and follow their procedure.

→ Attorneys are busy; you still must advocate for yourself—ask “What are our options to get this accepted?” and don’t accept “it was rejected” as the end.

→ Aim for “Divorce Strong”: fair/equitable outcomes and a peaceful heart—you win more with information and composure than with war.

Not legal advice: Becky is not an attorney; this episode shares experience and general education. Connect with Becky on LinkedIn: https://www.linkedin.com/in/beckysampson/

Are 88% of existing life insurance policies really set up to never pay a beneficiary—or is yours one of the smart exceptions?

Episode summary: Frank Campbell breaks down why so many life insurance policies underperform or lapse—and how a plain-English audit can save families from nasty surprises. We unpack conditional vs. true guarantees, internal carrier charges, optimistic return assumptions, AI-driven underwriting, the 2-year contestability window, and the #1 paperwork mistake that sends checks to the wrong person. If you’ve been “set it and forget it,” this is your wake-up call.

Key takeaways: → A real audit = carrier data + written verification of beneficiaries, funding, internal charges, and how long the policy lasts at current inputs. → Conditional guarantees are the iceberg; small assumption changes cause big premium shocks later. → In Frank’s experience, ~10% of policies are fine; ~80% need fixes, funding changes, or replacement. → Contestability: misstatements in the first 2 years can void coverage—disclose everything and sleep better. → Underwriting is faster/smarter (some no-exam approvals), but medical follow-ups can still stall issuance. → Life events = beneficiary checkups. Out-of-date beneficiaries are the most common (and painful) error. → Use a carrier-agnostic pro to shop multiple companies for your exact risk profile (yes, even occasional cigar folks).

Resources mentioned: • Frank’s free e-book: How to Do a Proper Policy Review—No Beneficiary Left Behind (grab it from his website’s “Free Book” page). • Policy Review Flow: LOA → carrier data → findings in English → fix/fund/replace as needed.

About our guest: Frank Campbell audits policies, serves as an expert witness in coverage/bad-faith matters, and helps ensure “no beneficiary is left behind.”

Call to action: Don’t wait for the iceberg. Book a policy review and download the free e-book today.

This episode is for educational and informational purposes only. It is not financial, legal, tax, or insurance advice and does not create a client relationship. Insurance rules, policy features, underwriting practices, contestability periods, and outcomes vary by carrier and jurisdiction; always consult a duly licensed professional who can evaluate your specific situation and policy documents. Guest views are their own and do not necessarily reflect those of the host or the show. Mention of any company, product, or service is for reference only and is not an endorsement or guarantee of results. External links are provided as a convenience; we are not responsible for third-party content. No outcome is promised, and past experiences are not predictive of future results.

What do worms, laughter yoga, and living without a cell phone all have in common? Meet Cathy Nesbitt, also known as the Cathy Crawley Laughing Being Queen. Based in Toronto, Cathy is an eco-entrepreneur, TEDx speaker, laughter yoga leader, and advocate for sustainable living and mental wellness.

In this lively conversation, Adrienne and Cathy dive into Cathy’s 23-year journey as founder of Cathy’s Crawly Composters, where she champions indoor composting with worms—turning kitchen scraps into “black gold” for the garden. Cathy shares her adventures giving not one, but two TEDx talks, her discovery of laughter yoga as a “cardiovascular exercise,” and her passion for bringing joy into communities, classrooms, and even senior centers.

From worms with five hearts to the contagious power of laughter, Cathy reminds us that joy, sustainability, and wellness are more connected than we realize. She even takes Adrienne on a tour of her websites—introducing worm workshops, laughter clubs, and her advocacy for low-tech living.

What You’ll Hear in This Episode:

• Cathy’s experience speaking at two TEDx events on worms and composting.
• Why worm composting is a powerful solution for food waste—and how to do it in your own kitchen.
• The surprising science behind laughter yoga and why it’s a tool for mental health.
• How Cathy blends environmental advocacy with wellness practices.
• Living authentically without a smartphone in today’s hyper-connected world.
• Inspiring programs like Adopt a Worm Bin for Schools and Cathy’s global laughter workshops.

Connect with Cathy Nesbitt: 🌐 Worm Composting: cathyscomposters.com 🌐 Laughter Wellness: cathysclub.com

About the Guest: Cathy Nesbitt is an award-winning environmental innovator and wellness leader. She is the founder of Cathy’s Crawly Composters, a certified laughter yoga teacher, and a passionate advocate for simple solutions to today’s challenges. In 2022, she received the Woman of Inspiration Advocate and Catalyst for Change Award.

⚖️ Disclaimer: Adrienne Barker Speaks: No Prep Needed is for informational and inspirational purposes only. Views expressed are those of the guest and host.

How do you transform a struggling business that's leaving $200,000 on the table into a thriving $5 million operation? Our guest reveals the secret behind turning back-office chaos into streamlined success.

In this engaging episode of "Adrienne Barker Speaks - No Prep Needed," we sit down with Janneh K Wright, founder and CEO of Primus Business Management, a consulting firm with over 23 years of experience. Janneh shares his expertise in helping small businesses and nonprofits streamline their back-office operations through accounting, HR management, and operational support.

From his virtual-first approach to his "Three C's" methodology (Compliance, Culture, and Consistency), Janneh reveals how businesses can scale effectively by outsourcing their administrative headaches.

He also discusses current hiring challenges, the evolution of remote work, and shares a compelling success story of how his team recovered nearly $200,000 in lost funding for a nonprofit client.

Key Takeaways

➤ The Power of Outsourcing: 72% of businesses report that outsourcing accounting improves their ability to scale because you get a full team (CFO, controller, junior accountants) for the cost of hiring one person

➤ The Three C's Framework: Successful organizational behavior relies on Compliance (avoiding issues), Culture (how information flows and people interact), and Consistency (doing the same things the same way repeatedly)

➤ Remote Work Efficiency: Virtual operations can actually increase productivity - what used to be a 4-hour client meeting (including travel) can now be a focused 15-minute video call, allowing for 10x more client interactions per day

➤ Strategic Partnership Approach: When vetting outsourced services, look for connection and trust, relevant experience with companies both your size and larger, and strategic partnership rather than just bill-sending

➤ Hidden Revenue Recovery: Small administrative errors in government submissions can cost organizations significant money - detailed review and correction of seemingly minor mistakes (like misspelled names or wrong addresses) can recover hundreds of thousands in funding

Notable Quotes

"The goal is always about how do we give the CEOs back more time to focus on their company and not worry about all the business ethics stuff that needs to be done for every company." - Janneh K Wright

"Outsourcing shouldn't just be, I'm finding something cheaper. It should be, I'm reducing costs, but I'm also getting a higher level of information or knowledge base." - Janneh K Wright

How to Reach Janneh K Wright

Company: Primus Business Management LinkedIn: https://www.linkedin.com/in/janneh-k-wright-mba-5b63278/ Location: Virtual firm based in New York State/NYC area Specialties: Accounting, HR Management, Strategic Consulting, Operational Support for Small Businesses and Nonprofits