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AWS Partners Unplugged

AWS Partners Unplugged

By: Amazon Web Services (AWS)
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AWS Partner Unplugged is a podcast that speaks to all aspects of AWS' technology applications. In each episode we will select a specific topic (e.g., Large Language Models. significant use case applications, partnership best practices) and an AWS host will interact with subject matter experts to deliberate upon the important reference points within each area of discussion. We are not afraid of ideas that make us more curious and enable us to learn collectively. We look forward to robust discussions, sometimes funny ones too, with the overall goal of making us all intellectually better after than we were before!

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Episodes
  • AWSPU Ep 10: APN Blogs June Roundup: AI-Driven Innovation Across Product Growth, Legacy Systems, and Data Sovereignty
    Jul 29 2025

    In this episode of AWS Partners Unplugged, we explore the latest innovations from the AWS Partner Network, focusing on AI-driven solutions that are reshaping business operations. We discuss Amplitude's groundbreaking collaboration with Amazon Bedrock to revolutionize product growth through AI agents that proactively detect user friction points and implement real-time optimizations, transforming analytics from reactive to proactive processes. Our conversation also covers AWS Transform's breakthrough in mainframe modernization, which leverages specialized AI agents to reduce traditionally multi-year migration projects to just months, addressing the growing legacy skills gap. Additionally, we highlight the launch of the AWS European sovereign cloud, providing EU organizations with robust security and compliance while maintaining data sovereignty, and explore comprehensive security solutions including Superna Defender for cloud storage protection and updates to AWS competency programs that help customers find validated partners with specialized expertise.



    Blog Links:

    * https://aws.amazon.com/blogs/apn/accelerate-product-growth-with-amplitude-ai-agents-and-amazon-bedrock/

    * https://aws.amazon.com/blogs/apn/accelerating-mainframe-modernization-learn-how-partners-are-leveraging-aws-transform/

    * https://aws.amazon.com/blogs/apn/empowering-european-innovation-partner-solutions-for-the-aws-european-sovereign-cloud/

    * https://aws.amazon.com/blogs/apn/new-categories-and-enhanced-benefits-for-aws-government-competency-partners/

    * https://aws.amazon.com/blogs/apn/strengthen-your-aws-cloud-storage-security-with-superna-defender/

    * https://aws.amazon.com/blogs/apn/updates-to-the-aws-mssp-competency-deliver-turnkey-security-solutions-for-customers/


    To reach us:

    * aws-partner-unplugged-podcast-hosts@amazon.com

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    27 mins
  • AWSPU Ep 9: APN Blogs May Roundup: Innovations in AI Observability, Accessibility, and Performance
    Jun 2 2025

    In this episode of AWS Partners Unplugged, we explore four innovative collaborations between AWS and its partners showcased in recent APN blogs. We highlight how Dynatrace provides comprehensive observability for generative AI applications built on Amazon Bedrock, ensuring reliable and compliant AI operations with features like guardrail analysis and audit trails. We then examine how AWS and Intel are making large language models more accessible and cost-effective through model distillation and CPU optimizations. We also discuss MongoDB Atlas's impressive 14x improvement in search indexing performance by leveraging Amazon S3 for index snapshots, and conclude with an exploration of an AI assistant for Splunk that transforms natural language queries into efficient search queries using Amazon Bedrock agents. Throughout the episode, we emphasize how these technical innovations deliver tangible business value by addressing real-world challenges for partners and their customers.

    The blog links:

    • https://aws.amazon.com/blogs/apn/elevating-llm-observability-with-amazon-bedrock-and-dynatrace/
    • https://aws.amazon.com/blogs/apn/how-aws-and-intel-make-llms-more-accessible-and-cost-effective-with-deepseek/
    • https://aws.amazon.com/blogs/apn/improving-mongodb-atlas-search-elasticity-with-amazon-s3/
    • https://aws.amazon.com/blogs/apn/unlocking-the-power-of-splunk-with-amazon-bedrock-an-agentic-ai-approach-to-build-customized-splunk-assistants-using-bedrock-agents/


    To reach us: aws-partner-unplugged-podcast-hosts@amazon.com

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    23 mins
  • AWSPU Ep 8: AWS Region Expansion Strategies for Partners
    May 14 2025

    In this episode of AWS Partners Unplugged, we discuss AWS region expansions with Liora and Nehika, two leads from the AWS Specialist and Partner Organization. They explore how AWS partners grow by expanding into new AWS regions, with AWS providing significant support through the Region Custom Funding program. The discussion covers key aspects of regional expansion including technical readiness, compliance requirements, go-to-market strategies, and co-branding opportunities. They highlight upcoming AWS region launches in Taiwan, New Zealand, Germany (European Sovereign Cloud), Kingdom of Saudi Arabia, and Chile over the next two years, and explain how partners can leverage AWS to support infrastructure deployment, compliance readiness, marketing, and sales incentives when expanding into these new regions.


    Liora: https://www.linkedin.com/in/liora-rait-b4862b21/

    Nehika: https://www.linkedin.com/in/nehikamiglani/

    awsnewregioncustomfunding

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    12 mins
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