Ever wondered how to truly safeguard your Amazon business? Join us as we sit down with Joe and Lesley from Riverbend Consulting, whose unique journey from diverse professional roots to becoming the go-to problem-solvers for Amazon sellers will leave you inspired. From Joe's own Amazon account suspension woes to Lesley's rapid resolution skills, learn how their expertise can protect your online business from ASIN suspensions and unauthorized selling alerts.

Navigating Amazon's seller support can feel like a difficult task, but Joe and Lesley are here to share their wisdom. Discover the hidden inefficiencies within Amazon's siloed teams and the secret vocabulary and strategies that can help you get dedicated assistance. Whether it's understanding why the Costa Rica office is a game-changer or how to time your calls for optimal results, this episode offers practical advice to help you deal with Amazon's often frustrating support system.

But that's not all—we'll also uncover the darker side of Amazon selling, from click farms and listing manipulations to inventory issues linked to unsuitable inventory. Joe and Lesley provide crucial tips on protecting yourself from these malicious practices, maintaining account health, and ensuring compliance with Amazon's stringent policies. Plus, get a sneak preview of our next episode. Don't miss this episode packed with expert advice and actionable strategies to help you thrive in the Amazon marketplace.

In episode 399 of the AM/PM Podcast, Kevin, Lesley, and Joe discuss:

• 00:00 - Solving Amazon Seller Issues With Riverbend
• 07:08 - Effective Customer Service Process
• 10:37 - Challenges With Amazon Seller Support
• 16:14 - Amazon Seller Support Knowledge On Seller Central
• 24:49 - Amazon Seller Dirty Tricks and Issues
• 27:39 - Unsuitable Inventory Issue
• 30:41 - Amazon Seller Account Health and Advice
• 31:58 - Amazon Wholesale Account Manipulation
• 41:19 - Contact Information and Funny Stories
• 44:00 - Kevin King’s Words Of Wisdom

How do you transition from corporate life to entrepreneurial success while harnessing the power of marketing and social media? Join us as we chat with Michelle Barnum-Smith, a marketing maven who has mastered ManyChat flows in Amazon e-commerce and now thrives on TikTok. Michelle unravels her fascinating journey, sharing actionable insights on leveraging Instagram automation with ManyChat to skyrocket your engagement and conversion rates. If you're an Amazon seller or a social media enthusiast, Michelle’s strategies to tap into Instagram’s algorithm and boost your visibility are pure gold.

Reflecting on her career, she recounts her 12-year stint in corporate marketing with industry giants like Lenovo, IBM, and Comcast. The leap from corporate stability to entrepreneurship was riddled with challenges and learning curves. From founding a consulting business to embracing chatbot marketing in 2017, Michelle discovered a niche within the Amazon seller community that catapulted her to industry prominence. Through candid anecdotes, we unpack the trials and triumphs of leaving the corporate world to build a brand and gain recognition, leading to speaking engagements and a thriving business.

TikTok has revolutionized social commerce, effortlessly blending entertainment and shopping. We dissect why TikTok’s impulse-buying environment outshines Facebook and Instagram, and how it creates a seamless shopping experience. Delving into the nuances of selling on TikTok, we emphasize the importance of collaborating with creators and optimizing product listings. With lower referral fees and innovative features like TikTok Shop, the platform offers uncharted opportunities for sellers. We explore whether it's time to jump on the TikTok bandwagon or adopt a wait-and-see approach, considering potential regulatory challenges. This episode equips you with strategies and insights to navigate TikTok’s commerce landscape effectively.

Also, join the upcoming workshop where Michelle talks about TikTok Shop. To register, go to www.ttshopsellers.com

In episode 398 of the AM/PM Podcast, Kevin and Michelle discuss:

• 00:00 - Exploring E-Commerce Marketing Trends
• 07:10 - Utilizing Instagram for Marketing Automation
• 08:40 - Corporate Career to Amazon Marketing
• 10:45 - Corporate Career to Entrepreneurial Mother
• 17:39 - Exploring Marketing Strategies for Amazon
• 19:12 - Building Brands Through Marketing Strategies
• 31:39 - TikTok's Success in Social Commerce
• 37:22 - Effectiveness of TikTok for Sales
• 41:16 - The Future of TikTok Commerce
• 43:07 - Navigating TikTok's Creator and Affiliate Center
• 48:19 - Leveraging TikTok for Business Success
• 53:51 - Optimizing Listings and Ads on TikTok
• 55:14 - Product Shop Ad Strategy for TikTok
• 1:05:40 - Kevin King’s Words Of Wisdom

Gracey Ryback, the Amazon and TikTok influencer phenomenon with over 1.3 million TikTok followers, joins us for a compelling conversation on the AM/PM Podcast. Gracey shares her inspiring journey from a career in sales to becoming a full-time content creator in the e-commerce space. Her accidental rise to fame, driven by a passion for deals and saving money, offers a fascinating look into the world of influencer marketing and the organic growth of her platform. Listen as Gracey recounts her viral video successes, including a walking pad treadmill video that reached 2 million views, and learn about her innovative methods for discovering genuine Amazon deals.

In this episode, we break down the intricacies of creating engaging TikTok content and the art of viral marketing. Gracey provides valuable insights into the process of finding and promoting deals, emphasizing the importance of transparency in discount claims amidst Amazon's evolving pricing policies. We also explore the evolving aspirations of young people who dream of becoming influencers and the parallels with the unexpected success of third-party sellers on Amazon. Gracey's journey highlights the passion and dedication required to succeed in the influencer industry, and she offers advice on navigating the common pitfalls of trying to model oneself after established personalities.

As our conversation unfolds, Gracey discusses her involvement in the Amazon community, attending events like the Billion Dollar Seller Summit, and the enriching experiences gained from networking with successful entrepreneurs. She reflects on her recognition in the Dream 100 and the challenges of sustaining audience engagement in live streaming. Looking ahead, Gracey shares her thoughts on the future of her career, including potential opportunities like starting her own brand or collaborating with an agency. This episode is a must-listen for anyone interested in the influencer industry, effective content creation strategies, and the ever-evolving landscape of e-commerce on Amazon.

In episode 397 of the AM/PM Podcast, Kevin and Gracey discuss:

• 07:44 - How To Find Good Deals On Amazon
• 10:52 - Sourcing Deals Online for Savings
• 14:45 - Building Audience Engagement Beyond Social Platforms
• 18:31 - Changing Perceptions of Career Choices
• 25:59 - Creating Engaging and Efficient TikTok Videos
• 27:29 - Importance of TikTok Video Hooks
• 33:21 - Love for Work and Growth
• 34:35 - Amazon Community Involvement and Future Plans
• 41:11 - Helium 10 Elite Membership Benefits
• 42:47 - Influencer Marketing and Live Streaming
• 44:53 - Building Loyalty Through Consistent Live Streaming
• 47:53 - Influencer Brand Relationships and Expectations
• 49:42 - Navigating The TikTok Creator Studio
• 55:07 - Managing Brand Expectations for Virality
• 58:00 - Kevin King's Words Of Wisdom