Today's Guest:VP of Marketing and Brand Engagement LA28 Olympic and Paralympic Games- Olivia Cheng

Our guest today grew up in the heart of New York City, where the energy of the streets and the culture of sports and storytelling left a lasting impression. That passion led her to Syracuse University, where she earned a degree in public relations and sport management—setting the stage for a career that would bridge strategy, creativity, and impact.

She began her professional journey with roles at the Philadelphia 76ers, Paragon Sports, and Macy’s, sharpening her skills across retail, sports, and experiential marketing.

From there, she took on a leadership role at Legends, where she oversaw marketing, advertising, and creative services—fueling the growth of new clients and divisions by an impressive 250%. Her work supported some of the biggest names in sports and entertainment, including SoFi Stadium, US Soccer, and UFC.

Today, she brings that expertise to one of the most exciting stages in global sport—as the Vice President of Marketing and Brand Engagement for the LA28 Olympic and Paralympic Games. There, she leads digital, social, email, and content strategy to engage millions of fans and build a brand that represents the future of the Games.With over a decade of experience and a reputation for crafting campaigns that connect and inspire, she’s a leader you’ll want to keep your eye on.

Follow and like this podcast as well as leave questions in the comments that may be answered on future episodes. Connect with us on our social platforms and website

LinkedIn: https://www.linkedin.com/company/athletic-career-consulting/ and Instagram as well as X: @athcareerpod.

5 Tips and Tricks: for Careers in Athletics Podcast is a show hosted by Dr. Morey Mossovitz and Jen Albanese.

Each episode invites a person in an athletic career and asks them their five best tips and tricks for working in athletics.

Today's Guests:Washington National Washington National Assistant Manager for Event Operations- Drew HurleyDrew Hurley's career trajectory has taken him through a diverse range of roles in sports operations and venue management. Our guest began his journey in sports with the Syracuse University Athletics program. Starting as a Men's Basketball Intern in September 2017, he supported the coaching staff and helped plan and execute various events. He then transitioned to the role of Facilities and Event Operations Assistant in May 2019, where he gained extensive experience in game administration for a range of sports, facility maintenance, and event planning. In August 2020, he took on the role of Game Operations and Events Intern. Here, he played a crucial role in event setup and breakdown, and oversaw credentialing systems during the COVID-19 pandemic.

Following this, he moved to Allegiant Stadium in Las Vegas as a Conversion Technician in July 2021. His responsibilities included converting the stadium layout for various events, coordinating with multiple departments, and troubleshooting operational issues to ensure a safe and successful event environment.

In October 2021, he joined the Washington Nationals as a Coordinator in Security before being promoted to Coordinator of Security and Venue Systems in September 2023. In this role, he oversees security operations and venue systems, ensuring a secure and efficient environment for all events.This podcast is a part of Athletic Career Consulting (www.athcareer.com). A consulting group empowering young people and professionals with education and knowledge for successful careers in athletics.Follow and like this podcast as well as leave questions in the comments that may be answered on future episodes. Connect with us on our social platforms and website LinkedIn: https://www.linkedin.com/company/athletic-career-consulting/ and Instagram as well as X: @athcareerpod.5 Tips and Tricks: for Careers in Athletics Podcast is a show hosted by Dr. Morey Mossovitz and Jen Albanese. Each episode invites a person in an athletic career and asks them their five best tips and tricks for working in athletics.

NFL Strength and Conditioning Coach - Hal LutherThis week's guest:Hal Luther is a man on a mission to help elite athletes get to peak performance but also to inspire them to go beyond what they think they can do. A graduate of Springfield College and the University of Wisconsin-Lacrosse graduate school. He went on to be NSCA certified strength coach. After he completed his education he spent time working at North Carolina State and then Syracuse. In 2013 he made a transition to the NFL working with the Buffalo Bills. His resume includes being a part of programs that won the Micron PC Bowl, Insight Bowl, Pinstripe Bowl, two NCAA DI lacrosse national championship, as well as four AFC East Championships. This podcast is a part of Athletic Career Consulting (www.athcareer.com). A consulting group focusing on educating and guiding young people looking towards careers in athletics.Follow and like this podcast as well as leave questions in the comments that may be answered on future episodes. Connect with us on our social platforms and website LinkedIn: https://www.linkedin.com/company/athletic-career-consulting/ and Instagram as well as X: @athcareerpod.5 Tips and Tricks: for Careers in Athletics Podcast is a show hosted by Dr. Morey Mossovitz and Jen Albanese. Each episode invites a person in an athletic career and asks them their five best tips and tricks for working in athletics.