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Transform Customer Experience

How to Achieve Customer Success and Create Exceptional CX

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Transform Customer Experience

By: Isabella Villani
Narrated by: Jonathan Yen
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About this listen

Your customers are your future.

Smartphones, social media, and the internet have given customers access to more information than ever before. If your business fails them, they will switch to your competitor and never return. So how do you keep them? By mapping their journeys, identifying potential hazards, and reshaping your business with customer experience (CX) at its heart.

From services to products, online to in-person, small-scale to multinational, your customers' loyalty depends on how you interact with them. Transform Customer Experience is your ultimate guide to putting your customer first. Author and CX expert Isabella Villani shows how you can implement a customer strategy from planning to execution.

Transform Customer Experience offers real-life insights into effective strategies for developing and implementing customer experience (CX) programs in a range of corporate, governmental, and nonprofit environments.

©2019 John Wiley & Sons Australia, Ltd (P)2019 Gildan Media, LLC Customer Service Leadership Management Management & Leadership Marketing & Sales Business Marketing Customer Success
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This clear and concise book delves into the rapidly changing world of customer experience. Gone are the days where organisations can rely on brand loyalty, this book shows why the customer should be at the forefront of decision making.

A CX insiders must read

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