Total Focus cover art

Total Focus

Make Better Decisions Under Pressure

 Preview
Try Standard free
Select 1 audiobook a month from our entire collection.
Listen to your selected audiobooks as long as you're a member.
Auto-renews at $8.99/mo after 30 days. Cancel anytime.

Total Focus

By: Brandon Webb, John David Mann
Narrated by: Johnathan McClain, Brandon Webb
Try Standard free

Auto-renews at $8.99/mo after 30 days. Cancel anytime.

Buy Now for $21.99

Buy Now for $21.99

About this listen

 What do you do at work when a hundred crises seem to be happening at the same time? Do you pick just one priority or try to put out every fire? How can you stay composed, figure out what really matters, and act decisively?

When former U.S. Navy SEAL sniper Brandon Webb transitioned to civilian life, he struggled to get his first startup business off the ground. He raised millions for his new venture, only to lose it all as problems spiraled out of his control.

In the wake of that failure, Webb realized that successful entrepreneurs need a skill he had already mastered: total focus. SEAL snipers define it as the ability to filter out noise and chaos so you can make life-or-death decisions under the extreme conditions of combat. If he could maintain total focus while staring through crosshairs at a man who might (or might not) be an Al Qaeda terrorist, surely he could do the same in the business world.

So Webb started over, applying total focus to a new startup, a media company called Hurricane Group. His approach was so effective that in just five years, Hurricane grew to have a staff of over fifty, an audience in the tens of millions, and a valuation of more than $100 million.

In this book, Webb teaches us to make better decisions under extreme pressure by emulating the habits of his fellow warriors, as well as other skills he learned on the job and from great friends and business leaders like Solomon Choi of 16 Handles, Matt Meeker of BarkBox, and Betsy Morgan of the Huffington Post and TheBlaze. For instance, you’ll discover:

· The difference between total focus and tunnel vision is developing total situational awareness: the ability to spot opportunities and threats without getting distracted from your goal.
· You can overcome indecisiveness and hesitancy by accepting violence of action: a decision to move forward with an imperfect plan, knowing that even the best-laid plans go wrong.
· Entrepreneurs must learn to embrace the suck, refusing to quit when the going gets brutal, and recognizing that unexpected challenges may reveal your best shot at success.

By following the tactics and wisdom of a generation of legendary snipers and business leaders, you’ll find the clarity of mind you need to accomplish your own mission—whatever it takes. Armed Forces Business Development & Entrepreneurship Career Success Decision-Making & Problem Solving Entrepreneurship Leadership Management Management & Leadership Military Special & Elite Forces Business Career Solider Sniper

Critic Reviews

“What an incredible ride! Watching as a former Navy SEAL sniper approaches the challenges and complexities in growing from start-up to $100 million–plus in five short years is a master class in business and leadership.”
—David Bach, author of The Automatic Millionaire and Start Late, Finish Rich

“What do the training, leadership, and entrepreneurial skills of a Navy SEAL have to with running a successful business? As it turns out, just about everything. And you won’t find a better guide and mentor than Brandon Webb, former Navy SEAL sniper turned hugely successful CEO. In Total Focus, Webb and Mann provide a game plan based on the mind-set and skill sets that will result in a business that you’re passionate about, that is lucrative, and that provides extreme value to those you serve.”
—Bob Burg, coauthor of The Go-Giver and author of Adversaries into Allies

“The most engaging, exciting business book you’ll ever read.”
—Marshall Goldsmith, author of Triggers and What Got You Here Won’t Get You There; Thinkers50 #1 Most Influential Leadership Thinker in the World

“Brandon Webb’s transition from Navy SEAL to CEO provides inspiring insights on how leaders lead. Reading this book challenged me to raise my own personal leadership bar!”
—David Novak, author of Taking People with You

“Brandon has done a spectacular job at paying forward proven principles that will help you achieve greatness in your personal and professional lives. I highly recommend this book!”
—Jairek Robbins, performance coach; author of Live It!; recipient of the Congressional Award Gold Medal

“Brandon has done a spectacular job at paying forward proven principles that will help you achieve greatness in your personal and professional lives. I highly recommend this book!”
—Jairek Robbins, performance coach; author of Live It!; recipient of the Congressional Award Gold Medal
All stars
Most relevant
Relateable with many quality examples of very successful businesses and people from a wide variety of businesses

Great read!

Something went wrong. Please try again in a few minutes.
I enjoyed this book, the narration worked well and the content flowed smoothly. I find that a lot of "self help" books are similar, they all have a story from the authors with different lessons from life events, what worked for them.and way didn't and so on, so when I read or listen to these books I always look for 2 or 3 valuable lessons, diamonds in the rough that I can take away and adapt into my life, some books have more, some less but most are tucked away nicely in an experience or story, that's part of the fun. This book for me, had some interesting points that I will take away, the authors stories and life experience made it an enjoyable journey, I always enjoy hearing stories of hitting rock bottom and the rebuild process, or dealing with rumour spreading, negative people, these are real life issues we all can relate to in one way or another. Thank you for a great read, I'm looking forward to your next book.

Great lessons for life and business.

Something went wrong. Please try again in a few minutes.
of ur looking for a self start to leadership or some direction.. this is the book..get his other 2 books alwasy.. theres are insights to his storys.. this knowledge in this books are gold

what an excellent book

Something went wrong. Please try again in a few minutes.
Wanted a book on focus, but by someone who knew what they were talking about. Very glad that I chose this book. Because Brandon says what he means, he is so easy to listen to, and is a pleasure more than a chore. Covers military devision making and also business decision making. Will now download another audible book by Brandon Webb.

Fantastic book.

Something went wrong. Please try again in a few minutes.
This will definitely be a go to for clarity and a reminder of how to get things done. The best part is Brandon tells of his go-to’s for the same reason. Great listen.

A real story of life, loss and resilience in business

Something went wrong. Please try again in a few minutes.
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.