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The E-Myth Revisited

Why Most Small Businesses Don't Work and What to Do About It

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The E-Myth Revisited

By: Michael E. Gerber
Narrated by: Michael E. Gerber
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About this listen

 In this audio edition of the totally revised underground best seller, The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. He walks you through the steps in the life of a business, from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective, the guiding light of all businesses that succeed, and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Finally, Gerber draws the vital, often overlooked distinction between working on your business and working in your business. After you have listened to The E-Myth Revisited, you will truly be able to grow your business in a predictable and productive way.©1955, 2001, 2003, 2004 Michael E. Gerber (P)2004 HarperCollins Publishers, Inc. Business Development & Entrepreneurship E-Commerce Management Management & Leadership Small Business Business Commerce Leadership Inspiring Mythology

Critic Reviews

"Gerber loves to exhort people to develop powerful visions for their companies." (Fortune)
All stars
Most relevant  
Being a marketing coach, I was unsure on how many systems in this book would apply to my business, ignorantly assuming that this was more for bricks and mortar business. I was wrong, the systems in this books apply to ALL businesses and was a great kick up the a** for me! ;)

A must read for ANY business.

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5*
This is one of the best audio books I have listened to and I would strongly recommend to anyone who runs a small business or who is thinking of starting one...I'm actually quite envious of you if you are able to absorb and action this information whilst you commence operations.
Great vocal performance.

Motivational with clear action steps

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Such a must read for anyone in business! Thank you So much Michael & team 👌 well done

Amazing

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Loved it! Well worth a read even if you don't find the thesis on the franchise model relevant to you (although this was on point for me).

Very insightful and depth of analysis

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Best book for system management and setting up a small business. now I have to put it into action

Best book for small business in my collection

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Great information on the how and why processes are what separate weak business and strong.

it could use some more practical implementation steps

easy to understand. processes are the way

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As the author says towards the end - you must understand this book to get any benefit out of it.

If you dont. Your wasting your time.

As painfull as it is, you may need to read it twice.

Great Book

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Excellent narration. If you're in or going into business, this almost timeless book is a must. The information is presented in an effective conversational narrative style, which makes it easier to digest and understand. Practical and actionable, I wish I had heard this book decades ago. But NOW I HAVE!!!

Doing business? A MUST Listen!!

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What a great book to listen to when I was feeling how I was feeling, which was totally disenchanted about my career and unmotivated to do anything about it. This book gave me the kick up the butt that I needed to change my life. It has lifted the haze and made me realise how different things can be. I want to press play and listen to it all over again but I can't, I have a business to build!!!

Thanks for firing the rocket I needed up my behind!!!

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If you are thinking about starting a business, this is compulsory reading.
Set your idea up for success.

Secret sauce

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