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The Business Survival Kit

By: Bianca Miller-Cole, Byron Cole
Narrated by: Bianca Miller-Cole - introduction, Byron Cole - introduction, Des Yankson, Gloria Onitiri
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Publisher's Summary

Brought to you by Penguin. 

Starting a business isn't easy. In fact, it can be scary, exhausting and demoralising. When it finally takes off, even though you're fulfilling a lifelong dream, it can be a struggle to keep up with the rest of your life. How can you cope with the inevitable stresses and strains along the way?

In The Business Survival Kit, serial entrepreneurs Byron Cole and Bianca Miller-Cole prepare you for the ride of your life. With straight-talking advice and insights from leading experts, it will help you answer the fundamental question of whether you can handle being an entrepreneur in the first place and then help you navigate the inevitable ups and many downs that go hand in hand with that decision. Learn how to:

  • Cope with stress, anxiety and uncertainty.
  • Build your confidence and tackle impostor syndrome.
  • Maintain a healthy work/life balance.
  • Build strong networks and nurture your personal relationships.
  • And stay motivated (even in the midst of failure).
©2021 Bianca Miller-Cole, Byron Cole (P)2021 Penguin Audio

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