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Publisher's Summary

The $50,000 Business Makeover Marathon is like a ''Tough Love'' program for business people. It puts you in a conference room-face-to-face for 12-1/2 fast-paced hours - with 11 of the world's greatest advertising, marketing & sales experts, teaching you how to: "Persuade Like a Pro...Network Like a Ninja...Create Killer Advertising Materials...Strategize Like a Military General...and Leave the Competition Choking on Their Dust".

The program features an all-star lineup of marketing and sales authorities, including: international advertising consultant Drew Eric Whitman, author of the best-selling book CA$HVERTISING - the most-talked about ad-psychology book online today...Hank Moore, the world-renowned Corporate Strategist - who was the brains behind the public relations campaigns during the Perrier and Tylenol quality and tampering dramas...Dottie Walters, author of Speak and Grow Rich who launched more professional speaking careers than any other person of our time...Greg Gibson, the corporate secret weapon who teaches how to affect buyers on an unconscious level via the techniques of NLP...Scott Sindelar, PhD, the business psychologist who turns ''marketing mice'' into saber-toothed tigers by helping them eradicate fears of all kinds...and 7 other high-powered experts. It will replace listening to dozens of books and save you years of study.

©2000 Drew Eric Whitman (P)2000 Drew Eric Whitman

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