Rewired cover art

Rewired

The McKinsey Guide to Outcompeting in the Age of Digital and AI

 Preview
Try Standard free
Select 1 audiobook a month from our entire collection.
Listen to your selected audiobooks as long as you're a member.
Get unlimited access to bingeable podcasts.
Auto-renews at $8.99/mo after 30 days. Cancel anytime.

Rewired

By: Eric Lamarre, Kate Smaje, Rodney Zemmel
Narrated by: George Newbern
Try Standard free

Auto-renews at $8.99/mo after 30 days. Cancel anytime.

Buy Now for $23.93

Buy Now for $23.93

About this listen

 Many companies are stuck with digital transformations that are not moving the needle. There are no quick fixes but there is a playbook. The answer is in rewiring your business so hundreds, thousands, of teams can harness technology to continuously create great customer experiences, lower unit costs, and generate value. It's the capabilities of the organization that win the race.



McKinsey Digital's top leaders Eric Lamarre, Kate Smaje, and Rodney W. Zemmel provide proven how-to details on what it takes in six comprehensive sections—creating the transformation roadmap, building a talent bench, adopting a new operating model, producing a distributed technology environment so teams can innovate, embedding data everywhere, and unlocking user adoption and enterprise scaling.



Tested, iterated, reworked, and tested again over the years, McKinsey's digital and AI transformation playbook is captured in Rewired. It contains diagnostic assessments, operating model designs, technology and data architecture diagrams, how-to checklists, best practices and detailed implementation methods, all exemplified with demonstrated case studies and illustrated with 100+ exhibits.
©2023 McKinsey & Company Economics Forecasting & Strategic Planning Leadership Management Management & Leadership Theory Business Technology Project Management
All stars
Most relevant
Data and AI information is already way out of date but general digital advice is much better than alternatives i often see from big 4 or Gartner

Not bad but aging like milk

Something went wrong. Please try again in a few minutes.
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.