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Publisher's Summary

We can't live without the internet, but we know very little about the secret industry that keeps the wheels of modern life turning; the data centre industry. This is where the internet lives. This is the industry that has the power to make or break our connections. Cloaked in mystery, with secrets, scandals, and bloodthirsty boardroom battles raging behind the scenes, this is where the magic happens.

Michael Tobin OBE has been at the forefront of the data centre industry since its birth. He's seen it all, from the good to the bad, to the completely unbelievable. He's ridden the highs, leading Telecity Group from near bankruptcy to a multi-billion-dollar company, and survived the lows, like being ousted out of the very company he'd built up.

This is his never-before-published account of the explosion of the data centre industry. Here, he and key industry insiders lift the lid on an industry that's been hiding its shocking stories beneath the floor tiles of data centres the world over. This audiobook exposes how an industry that's only 25 years old became the most important in the world and introduces you to the egos, opportunists, and forward-thinkers who made that happen.

©2020 Tobin Ventures Ltd (P)2020 Tobin Ventures Ltd

Critic Reviews

"This is a "top-shelf" canter along the information super-highway to the secretive hubs of data-storage. Those that grasp all the lessons will be the winners." (Alastair Stewart OBE)

What listeners say about Lifting the Floor

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  • Anonymous User
  • 16-01-2021

superb read from start to finish.

Mike delivers a roller coaster ride and keeps you enthralled at almost every page turn. gonna be hard to find as good a book to listen to for my next walks.

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  • Karen
  • 25-11-2020

Cracking Read (or listen)

Anyone who worked in the DC industry through and from the dot com bubble bursting will find this book fascinating and thoroughly enjoyable. The monster egos and shocking boardroom shenanigans will keep you enthralled from beginning to end.

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