Get Your Free Audiobook

Non-member price: $39.02

After 30 days, Audible is $16.45/mo. Cancel anytime.

Publisher's Summary

What does it take to lead a team to world-class success over a sustained period of time?Sir Alex Ferguson is one of the few leaders who truly knows. In his 38 years in management, Sir Alex won an astonishing 49 trophies and helped grow Manchester United into one of the biggest commercial brands in the world.

In this inspirational and straight-talking new book, Sir Alex reveals the secrets behind his record-breaking career.

Leading is structured around the key skills that Sir Alex values most highly. It includes subjects we immediately associate with his managerial style: Discipline, Control, Teamwork and Motivation. But it also addresses subjects that are less obvious but no less important when seeking success: Delegation, Data Analysis and Dealing with Failure.

Written with the investor Sir Michael Moritz, a longstanding friend of Sir Alex, Leading is packed with insight, wisdom, humour and honesty. The individual stories inevitably concern themselves with football, and the phenomenal success that came along the way, but the lessons can be applied by anyone. Whether you run a business, teach in a classroom, or work in a small team, Leading will help you become a better leader.

PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio.

©2015 Sir Alex Ferguson & Sir Michael Moritz (P)2015 Hodder & Stoughton

More from the same

What listeners say about Leading

Average Customer Ratings
Overall
  • 4.5 out of 5 stars
  • 5 Stars
    49
  • 4 Stars
    24
  • 3 Stars
    10
  • 2 Stars
    0
  • 1 Stars
    1
Performance
  • 4.5 out of 5 stars
  • 5 Stars
    43
  • 4 Stars
    19
  • 3 Stars
    7
  • 2 Stars
    1
  • 1 Stars
    1
Story
  • 4.5 out of 5 stars
  • 5 Stars
    37
  • 4 Stars
    22
  • 3 Stars
    11
  • 2 Stars
    1
  • 1 Stars
    0

Reviews - Please select the tabs below to change the source of reviews.

Sort by:
Filter by:
  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars
  • Vik
  • 23-03-2020

Great book from the Boss

This books does highlight some of the qualities that make you a great leader. Its a good listen for people in leadership positions and how to inspire and work with a team,
Would recommend.

  • Overall
    5 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    5 out of 5 stars

A true knight

A absolute pleasure to learn from a great, his intuitive ideas and plans created impressive history. however the epilouge destroyed such a story.

1 person found this helpful

Sort by:
Filter by:
  • Overall
    4 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    3 out of 5 stars
Profile Image for Anonymous User
  • Anonymous User
  • 06-06-2021

A must for those fascinated with leadership

I liked that the narrator was Scottish, gave the book an authentic appeal like Sir Alex was reading the chapters. Nice insight into why Man Utd were so successful under AF leadership.

Sort by:
Filter by:
  • Overall
    4 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    4 out of 5 stars
Profile Image for Alan M.
  • Alan M.
  • 13-01-2016

Excellent and inspiring

Great narration and story, I'm not a United fan but while the book is mainly centred around United it is the ethos, actions and learning curve that got my attention. Seeing the bigger picture and getting the best out people worth investing in.

2 people found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars
Profile Image for geoff
  • geoff
  • 03-10-2015

a really good read

a great read,more of an insight to what makes sir Alex tick, really enjoyed it

4 people found this helpful

  • Overall
    4 out of 5 stars
  • Performance
    3 out of 5 stars
  • Story
    4 out of 5 stars
Profile Image for Mr Christopher Boyd
  • Mr Christopher Boyd
  • 05-12-2020

Interesting book if you like football, not particularly useful as a management book

Gives a great account of how Alex Ferguson forged his remarkable career and built the excellent Man Utd teams of the 1990s and 2000s. If you’re interested in football in that era, you’ll enjoy this book. It gives some great insights into how he achieved excellence within his teams.

However, as a management book (which the title suggests) there are not many useful takeaways for the reader. Not much attempt is made to package up context specific stories into messages other aspiring leaders could apply in how they lead their teams, deal with crisis, etc.

In addition, the epilogue is quite strange as it attempts to link the management and evolution of Man Utd to start ups in Silicon Valley. I felt that this was a bit far reached and not very convincing. There’s also a bit too much unrestrained hero worship in the epilogue for my liking. Still, as a book about English football over the past 30 years, it’s great. If your interested in learning more about that subject and then I recommend it to you.

1 person found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars
Profile Image for sam logan
  • sam logan
  • 20-05-2020

very good

great read, acts as a second autobiography rather than a business book. really enjoyed it.

1 person found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars
Profile Image for Niall K.
  • Niall K.
  • 21-11-2019

Brilliant

Leadership 101. tactical and brilliant. A must read for anyone looking to enhance their leadership skills

1 person found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars
Profile Image for Elizabeth Juner
  • Elizabeth Juner
  • 05-06-2019

great listen for any man utd fan

a great listen to the man behind the team and to find out how he ticks. great book to listen to.

1 person found this helpful

  • Overall
    1 out of 5 stars
  • Performance
    2 out of 5 stars
  • Story
    1 out of 5 stars
Profile Image for gavin
  • gavin
  • 02-11-2015

Typical Ferguson Arrogance

This is nothing we haven't heard before from ferguson if I'm being honest. It's a story of how he managed United no more.
Interesting as it may be if you've never read one of his before this book will not serve to educate anyone other than the aspiring football team manager. rarely does he talk about a combined effort or give credit to players and staff that got him were he is.
It's all about him.
The last chapter is a mystery also.

3 people found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars
Profile Image for Gerard Park
  • Gerard Park
  • 22-02-2021

Excellent

I am not a football fan however the management information of teams and players is excellent information.

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars
Profile Image for thenaturalsommelier
  • thenaturalsommelier
  • 29-01-2021

An inspiring listen

Not being a football fan I was unsure if this was for me... Its an incredible story of dedication, passion and someone we can all learn a lot from.

Definitely worth listening too. Just awesome.

  • Overall
    5 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    5 out of 5 stars
Profile Image for L. Taylor
  • L. Taylor
  • 25-01-2021

Easy and enjoyable

I found this to be a pleasant and comfortable listen. I learned much about Sir Alex and the terrestrial wisdom he employed. He is a remarkable individual. I found the scene of him and Martin Edwards negotiating a pay rise almost comical to imagine.

What on earth happened with the epilogue narration? Please excuse my saying, it was one of the worst voiceovers I have heard. My friend, you sounded as though you were sneering every word. Bad matching of narrator to text by the publisher. Scottish narrator was perfect though.

In the spirit of reconciliation, Audible Australia acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.