Get Your Free Audiobook

Listen with a free trial

1 credit a month to use on any title, yours to keep (you’ll use your first credit on this title).
Stream or download thousands of included titles.
Access to exclusive deals and discounts.
$16.45 a month after 30 day trial. Cancel anytime.
Buy Now for $30.38

Buy Now for $30.38

Pay using card ending in
By confirming your purchase, you agree to Audible's Conditions Of Use and Privacy Notice and authorise Audible to charge your designated credit card or another available credit card on file.

Publisher's Summary

From the New York Times best-selling author of Return of the King comes the story of LeBron James' incredible transformation from basketball star to sports and business mogul.  

With eight straight trips to the NBA Finals, LeBron James has proven himself one of the greatest basketball players of all time. And like Magic Johnson and Michael Jordan before him, LeBron has also become a global brand and businessman who has altered the way professional athletes think about their value, maximise their leverage and use their voice.   

LeBron, Inc. tells the story of James' journey down the path to becoming a billionaire sports icon - his successes, his failures and the lessons both have taught him along the way. With plenty of news-making tidbits about his roller-coaster last season in Cleveland and high-profile move to the Lakers, LeBron, Inc. shows how James has changed the way most elite athletes manage their careers and how he launched a movement among his peers that may last decades beyond his playing days.

©2019 Brian Windhorst (P)2019 Hachette Audio UK

What listeners say about LeBron, Inc.

Average Customer Ratings
Overall
  • 4.5 out of 5 stars
  • 5 Stars
    16
  • 4 Stars
    9
  • 3 Stars
    2
  • 2 Stars
    1
  • 1 Stars
    0
Performance
  • 4 out of 5 stars
  • 5 Stars
    9
  • 4 Stars
    9
  • 3 Stars
    3
  • 2 Stars
    1
  • 1 Stars
    0
Story
  • 4.5 out of 5 stars
  • 5 Stars
    14
  • 4 Stars
    6
  • 3 Stars
    1
  • 2 Stars
    2
  • 1 Stars
    0

Reviews - Please select the tabs below to change the source of reviews.

Sort by:
Filter by:
  • Overall
    3 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    2 out of 5 stars

No real storyline

This book was readable, but it definitely wouldn't end up on the bookshelf.

It didnt give me comfort that the writer was an insider or he had any information that you couldn't find on Google.

It supported this with a weak storyline, not really reaching a crescendo at any point.

Readable, but I wouldn't recommend it

2 people found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Great insight

LeBron fan, so this was a great perspective on his wealth creation and acheivements so far. I enjoyed it to the end. Well written and narrated.

  • Overall
    5 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    5 out of 5 stars

Great inside

Well written book by Windy. He seems to know all the ins and outs of lebron's business.

The one thing I didn’t like about this version is how the guy puts on this awful impersonation of Lebron it takes away what is a good book.

  • Overall
    4 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    4 out of 5 stars

Business lessons from LeBron

An interesting book on LeBron's business philosophy and decisions. Creative approaches ti using his fame and lessons learned.

In the spirit of reconciliation, Audible Australia acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.