Struggling to turn your agency into a business? This book was written for agents by an agent and with a slightly more academic slant than my other sales books. Most of this information is grounded in practical trial and error and backed by data and proven methodologies.
I wrote this audiobook not for fun or for my health. I wrote this book out of necessity to transform my own insurance agency into an actual business. When I first applied for a small business loan through the EDC, I got an education really quick as to what I didn't know about what I didn't know. This audiobook would be a good listen for agents, personal lines managers, and/or agency consultants.