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How I Built This

The Unexpected Paths to Success from the World's Most Inspiring Entrepreneurs
By: Guy Raz
Narrated by: Guy Raz
Length: 10 hrs and 31 mins
5.0 out of 5 stars (11 ratings)

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Publisher's Summary

Based on the highly acclaimed NPR podcast, How I Built This with Guy Raz, his book offers priceless insights and inspiration from the world’s top entrepreneurs on how to start, launch and build a successful venture.

Great ideas often come from a simple spark: a football player on the New Zealand national team notices all the unused wool his country produces and figures out a way to turn them into shoes (Allbirds). A former Buddhist monk decides the very best way to spread his mindfulness teachings is by launching an app (Headspace). A sandwich cart vendor finds a way to reuse leftover pita bread and turns it into a multi-million dollar business (Stacy’s Pita Chips).

Award-winning podcast creator Guy Raz has interviewed more than 200 highly successful innovators from across the world, from the founders of Five Guys, Airbnb and Bumble to James Dyson and Reed Hastings of Netflix, to uncover amazing true stories like these. 

In How I Built This, he shares tips for every entrepreneur’s journey: from the early days of formulating your idea, to raising money and recruiting employees, to finding your market and, finally, to paying yourself a real salary. This is a must-read for anyone who has ever dreamed of starting their own business or wondered how trail-blazing go-getters made their own dreams a reality. 

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Critic Reviews

"A must read for anyone who wants to start a business, grow a business, or be inspired by those who do." (Adam Grant, author of Originals)

"These stories of founders and their companies are told with the same energy and openness it takes to be an entrepreneur." (Eric Ries, author of The Lean Startup)

"Guy Raz is supremely himself in this guide for aspiring entrepreneurs: brilliantly perceptive, incessantly curious, infectiously energetic and above all, a master storyteller." (Angela Duckworth, author of Grit)   

What listeners say about How I Built This

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Great stories and very well read

I loved the way each story unfolds in this book. I also like the fact the author read the audible copy and he is a great presenter.

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Buy this book!

As a big fan of Guy Raz’s podcast, I wondered if this book would offer more than what I had already absorbed and learnt on his amazing interviews. It sure did! I’ve finished feeling so inspired and equipped with so much more knowledge to keep building my own business. Thank you Guy!

1 person found this helpful

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  • Surya Narayanan
  • 14-10-2020

A refresher to the amazing podcast and more

I had misgivings. As a subscriber to Guy Raz's podcast of the same name, would it be a repeat of the same stories. They were misplaced. Guy, has structured the book by the journey of the entrepreneur or the hero's journey as he calls it. The book is full of good advice, fast paced narration and is an overall refresher to the excellent podcast. Read, learn and enjoy

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  • Amazon Customer
  • 07-10-2020

Inspirational listening for pre and current entrep

Guys' story telling and ability to weave different stories into themes which are helpful for founders is amazing. This books is very strategic for any founder and founder wannabe. Its also for the ordinary person who is anxious and fearful about starting, this gives really concrete thoughts.

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  • Amazon Customer
  • 06-10-2020

very inspiring and flowing

Guy Raz is an incredible storyteller. the book is colourful and the stories are so vivid and inspiring

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  • Jorge Alberto Garcia Gonzalez
  • 28-09-2020

compressed, distilled learnings from the podcast

A compressed, distilled and refined extraction from the podcast with this same name, added with great insights and learnings. It has a behind the scenes about how the podcast originated, a bit of history about how Guy Raz decided to change his career in the news and risking that to follow up his passion to show the world good histories. that happen to be about entrepreneurs and their journey.

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  • Anonymous User
  • 16-09-2020

Thank you!

I’ve listened to your podcasts for many years now! I’ve also started my own company and will be 100% taking on board the advise and tuition you offer through your platforms. I’d recommend this book for its intuitive details and advice if you were or are to ever start a business.

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  • raw.tism
  • 17-10-2020

Brilliant stories, brilliantly told

Guy Raz is the GOAT! There are so many useful takeaways in this book I couldn't "put it down" (aurally!). Really interesting business stories, well structured and excellent narration by the author. Recommend!

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  • Anonymous User
  • 07-10-2020

Very enjoyable listen, highly recommended!

I love the podcast that this book has grown from so was already familiar with many of the stories throughout. Guy Raz ties them together very well, and adds others business stories that weren't in the podcast, to bring plenty of new learnings here. The narrative that he tells is as informative as it is enjoyable. You get to learn more about the author too.

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  • A. Solomon
  • 04-10-2020

Excellent

If you are a fan of the show then you will most certainly enjoy this book. He pretty much condensed all the important key points from all his interviews into this book. This book is very good for anyone looking to start a business.