From Zero to Unicorn cover art

From Zero to Unicorn

The Ultimate Guide to Building a Customer Success Team That Powers Billion-Dollar Growth

Preview
Try Standard free
Select 1 audiobook a month from our entire collection.
Listen to your selected audiobooks as long as you're a member.
Get unlimited access to bingeable podcasts.
Auto-renews at $8.99/mo after 30 days. Cancel anytime.

From Zero to Unicorn

By: Ace Bowers
Narrated by: Jesse Fister
Try Standard free

Auto-renews at $8.99/mo after 30 days. Cancel anytime.

Buy Now for $9.68

Buy Now for $9.68

About this listen

Create a Customer Success team that moves the needle on retention and revenue.

The Ultimate Guide to Building a Customer Success Team That Powers Billion-Dollar Growth

Are you ready to build a Customer Success team that doesn’t just support customers — but drives explosive growth, skyrockets retention, and turns clients into lifelong advocates?

Whether you’re an early-stage founder, a new Customer Success leader, or a VP at a scaling startup, From Zero to Unicorn is your step-by-step playbook for creating a world-class Customer Success organization from the ground up.

Inside this audiobook, you’ll discover:

  • How to define Customer Success and differentiate it from support and service — the foundation for lasting impact.
  • Proven strategies for landing your first customers and creating a seamless handoff from sales to success.
  • The secret sauce for hiring, onboarding, and scaling high-performing Customer Success Managers (CSMs).
  • Actionable frameworks for segmenting customers, building automated engagement models, and delivering personalized experiences at scale.
  • Expert insights on choosing and implementing the right tools and technologies to supercharge your CS team’s productivity.
  • How to measure success with the right KPIs and turn customer advocacy into your startup’s most powerful growth engine.
  • Leadership advice and cultural best practices to inspire your team and build a customer-obsessed organization.
  • A future-focused look at emerging trends shaping Customer Success — so you stay ahead of the curve.

Written by a Silicon Valley veteran who built a Customer Success team from scratch at a startup that became a billion-dollar unicorn, this audiobook combines real-world experience with practical guidance.

No fluff. No theory. Just actionable advice you can use tomorrow.

©2025 Asa Bowers (P)2026 Asa Bowers
Business Development & Entrepreneurship Customer Service Entrepreneurship Forecasting & Strategic Planning Management Management & Leadership Marketing & Sales Success
No reviews yet
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.