Try free for 30 days

1 credit a month to use on any title, yours to keep (you’ll use your first credit on this title).
Stream or download thousands of included titles.
Access to exclusive deals and discounts.
$16.45 a month after 30 day trial. Cancel anytime.
Be the Cat cover art

Be the Cat

By: Blaine Parker, Honey Parker
Narrated by: Blaine Parker
Try for $0.00

$16.45 per month after 30 days. Cancel anytime.

Buy Now for $5.50

Buy Now for $5.50

Pay using voucher balance (if applicable) then card ending in
By confirming your purchase, you agree to Audible's Conditions Of Use and Privacy Notice and authorise Audible to charge your designated credit card or another available credit card on file.

Publisher's Summary

Cats and marketing? Be serious.

We are serious. Serious as a cat. Emotionally honest. The Avenger of the Gods. A work of genius. Love them or hate them, cats are epic. Some of history's great thinkers have said pithy things about them. Understand the genius of the cat, and you can start to understand the genius of your business.

Yes, your business has genius.

What most businesses are missing is an understanding of that genius-a genius that becomes manifest as brand. Understanding that genius and the resulting brand can change things. And that genius can be revealed by reflecting on the feline. The genius is within.

You can love the cat. Or hate the cat. But understand the genius of the cat, and you can begin paving the way to profitable marketing.

Want to win hearts and minds? Be the cat...

©2013 Blaine W. Parker, Jr. (P)2014 Blaine W. Parker, Jr

What listeners say about Be the Cat

Average Customer Ratings

Reviews - Please select the tabs below to change the source of reviews.

In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.