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Publisher's Summary

Artificial Intelligence in Practice is a fascinating look into how companies use AI and machine learning to solve problems. Presenting 50 case studies of actual situations, this book demonstrates practical applications to issues faced by businesses around the globe. The rapidly evolving field of artificial intelligence has expanded beyond research labs and computer science departments and made its way into the mainstream business environment. Artificial intelligence and machine learning are cited as the most important modern business trends to drive success. It is used in areas ranging from banking and finance to social media and marketing. This technology continues to provide innovative solutions to businesses of all sizes, sectors, and industries. This engaging and topical book explores a wide range of cases illustrating how businesses use AI to boost performance, drive efficiency, and analyze market preferences. 

Best-selling author and renowned AI expert Bernard Marr reveals how machine learning technology is transforming the way companies conduct business. This detailed examination provides an overview of each company, describes the specific problem and explains how AI facilitates resolution. Each case study provides a comprehensive overview, including some technical details as well as key learning summaries.

©2019 Bernard Marr (P)2019 Gildan Media

What listeners say about Artificial Intelligence in Practice

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  • Steve Hunt
  • 19-06-2019

Nice Consistent Format

It's helpful to hear these case studies within a consistent outline. It seems like the technology is so new in its implementation and maybe even very proprietary to learn more about the marked improvements and insights, but there was enough meat on the bone to make a compelling case to take the technology very seriously.

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  • leif
  • 11-05-2020

Shallow book with an unengaging read

The information is on a super basic level and the reading is not engaging. There is a lot of repetition of content, and a lot of “hype talk”. For instance super basic descriptive statistics is called AI. Clearly the authors just got the sales pitch from the interviewed companies and pasted it in. It’s super frustrating how the narrator emphasizes ”machine learning” every time he says it, like he expects a drumroll after every time he says it. Another super irritating reading detail is that all the frikking time the narrator says “Artificial Intelligence, A, I”. YES, I already knew that when I started reading the book, and certainly after the 100:th time you repeated it I got it, STOP REPEATING that abbreviation goddamnit!

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  • doris choo
  • 27-04-2021

Informative

Good clear voice, tone and right pace. Make the content easier to absorb and grasp.

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  • David W. Puckett
  • 14-01-2021

Excellent and Must Read

This is an excellent primer for Artificial Intelligence....well organized and informative....READ IT! One of my favorites!

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  • Frank Bergdoll
  • 28-01-2020

Great case-study resource

As an instructor for Data Science and Business Intelligence, this book provides a great set of case studies for my students to study and discuss.

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  • Mulamfu C. Simuyuni
  • 09-11-2019

Mind Transforming

Love your book,its mind transforming..Challege for Africa to have case studies in you next book. Working on some project.

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