A Little More George
A Son's Lessons from the Man Who Served Millions
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Narrated by:
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By:
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Mark Cohon
Summary
In A Little More George, Mark Cohon reflects on the life of his late father, George Cohon, the visionary behind McDonald’s Canada and McDonald’s Russia. The result is a deeply personal exploration of the timeless lessons passed between generations—and what it means to live a life of purpose.
To the world, George Cohon was a business legend who brought one of the most iconic Western brands into the former Soviet Union. To his son, he was something more enduring: a daily example of how to treat people, how to lead, and how to live.
After George’s passing at eighty-six, Mark began preparing a eulogy that quickly grew into something much bigger than a tribute. He found in George's life an unwritten playbook for leadership, family, resilience and connection.
Through vivid, moving and funny stories from dinner tables to boardrooms to historic meetings with global leaders, Mark shares the principles his father lived by: put people first, build real relationships, stay curious, persist through setbacks, serve your community, have fun and never lose sight of what gives life meaning.
More than a traditional business biography, A Little More George is a blueprint for leading and living with integrity, warmth and courage. In a noisy, divided world, this book offers something rare: steady, practical wisdom rooted in humanity—and a reminder that we could all use a little more George.
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