Rick Cheatham
AUTHOR

Rick Cheatham

Business & Careers
Tap the gear icon above to manage new release emails.
RICK CHEATHAM leads the US Sales Practice for BTS. He works with clients such as Google, Accenture, Metlife, and IBM to drive their sales efforts into the future. Rick leads a team of over 20 consultants and conceptualizes many of the BTS solutions deployed in the US. He is passionate about making work a place where salespeople come to be successful, is totally pragmatic and experienced in getting results through being a purpose-driven leader, and has an uncommon balance between vision and how things really get done. Prior to BTS Rick was a sales leader for both regional and global account teams. Ultimately he led the sales force of a $1B business unit through a restructuring and shift in how they sold, which has shaped his thinking on how organizations can change what and how they sell faster and more effectively. Rick is the co-author of "Selling Vision: The X→XY→Y Formula for Driving Results by Selling Change" (McGraw-Hill, 2016) and lives in Austin with his wife, Jen, and four kids.  
Read more Read less

Try Audible membership today. Start enjoying the benefits.

Try Audible for free with an audiobook of your choice.
Try Audible free
Automatically renews at AUD $16.45/mo after 30 days. Cancel anytime.

Most Popular

Product list
  • Selling Vision cover art

    Non-member price: $19.49 or 1 Credit

    Sale price: $19.49 or 1 Credit

    Try for $0.00