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The Jobs To Be Done Playbook
- Align Your Markets, Organization, and Strategy Around Customer Needs
- By: Jim Kalbach, Michael Schrage - foreword
- Narrated by: Tom Parks
- Length: 8 hrs and 10 mins
- Unabridged
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"Jobs To Be Done is key to building successful products, and this book masterfully gives a step-by-step guide on how to put it into practice."—Melissa Perri, author of Escaping the Build Trap These days, consumers have real power: they can research companies, compare ratings, and find...
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The Jobs To Be Done Playbook
- Align Your Markets, Organization, and Strategy Around Customer Needs
- Narrated by: Tom Parks
- Length: 8 hrs and 10 mins
- Release date: 28-05-2024
- Language: English
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