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The Widest Net

By: Pamela Slim
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  • Summary

  • The Widest Net podcast shares the many ways entrepreneurs and small business owners can build a thriving business through partnership development, relationship marketing and community building. Show host and award-winning author Pamela Slim will bring diverse experts to the table to both talk about the fundamentals of inclusive business building as well as remove the roadblocks that prevent people from building feasible and sustainable marketing practices. Unlock untapped markets and discover new customers right in front of you on every episode.
    2022
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Episodes
  • 047: Collaboration Case Study: Think Remarkable with Madisun Nuismer and Her Collaboration with Guy Kawasaki

    047: Collaboration Case Study: Think Remarkable with Madisun Nuismer and Her Collaboration with Guy Kawasaki
    May 22 2024
    “I think sometimes we just need to make a decision, go with it, and do our best at it.” ~ Madisun Nuismer

    In this episode of The Widest Net Podcast, Pam is joined by Madisun Nuismer, the creative force behind the scenes of the Remarkable People podcast. Madisun brings a wealth of experience and expertise to the production process. With a BA in public health from the University of Nebraska at Omaha and certification as a holistic health coach from the Institute of Integrative Nutrition, Madisun's diverse background adds depth to the podcast's content.

    Based in the vibrant setting of Santa Cruz, California, her role encompasses everything from managing guest pitches to meticulously editing each episode, ensuring that every aspect of the podcast reflects the team's dedication to delivering high-quality, engaging content. Madisun's collaborative efforts with Guy Kawasaki demonstrate her commitment to creating an exceptional podcast experience for listeners.

    Here’s what you can expect from this episode:
    • Discover the behind-the-scenes secrets of producing a podcast that captivates audiences and leaves a lasting impact
    • Uncover how Guy Kawasaki has influenced and shaped successful careers, and what you can learn from his insights
    • Explore the unique and vibrant surfing culture in Santa Cruz, and how it has influenced the local community and beyond
    • Learn about the collaborative process of writing and publishing a book, and how it can lead to new opportunities and connections
    • Embrace growth, grit, and grace as essential elements in personal development, and how they can propel you towards success

    Remember we all need each other - life and work is better together.

    Resources mentioned in this episode:
    • Madisun Nuismer - LinkedIn
    • Email - madisunnuismer@gmail.com
    • Remarkable People Podcast
    • Book - Think Remarkable by Guy Kawasaki w/ Madisun Nuismer
    • The Widest Net Book by Pamela Slim

    Connect with The Widest Net Podcast

    If you haven’t done so already, subscribe to the podcast. Published episodes will come directly to your favorite podcast app.

    If you enjoyed the show, please rate it on Apple Podcasts with a short review. Doing so will help me reach more entrepreneurs and small business owners just like you.

    Connect with Pam directly on LinkedIn
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    30 mins
  • 046: What You Need To Know About IP Law To Grow Your Biz And Not Get Sued with Autumn Witt Boyd

    046: What You Need To Know About IP Law To Grow Your Biz And Not Get Sued with Autumn Witt Boyd
    May 8 2024
    “We look at legal protections proportionally, both to the size of your business and to the risk” ~ Autumn Witt Boyd

    In this episode of The Widest Net Podcast, Pam is joined by Autumn Witt Boyd, a legal powerhouse who shifted from battling copyright and business issues in courtrooms to founding The AWB Firm in 2015, whose mission is to empower entrepreneurs to build, protect, and scale their businesses without the legal headache.

    With her extensive legal expertise, Autumn simplifies complex legal jargon and provides actionable advice to help entrepreneurs navigate the intricacies of copyrights, trademarks, and licensing. Autumn's straightforward approach in this episode and wealth of knowledge make legal protection accessible, ensuring that entrepreneurs can safeguard their businesses with confidence.

    Here’s what you can expect from this episode:
    • Discover how copyright and trademark protection can safeguard your business's unique creations and brand identity
    • Uncover the nuances of creating online courses while navigating the intricacies of copyright laws
    • Explore the significance of licensing agreements in protecting and monetizing your intellectual property
    • Differentiate between licensing and franchising to make informed decisions for your business expansion strategies
    • Find out how using AI and trademarking work together…or not

    Remember we all need each other - life and work is better together.

    Resources mentioned in this episode:
    • 2024 Online Business Legal Report
    • The AWB Firm Website
    • The AWB Firm - Instagram
    • The AWB Firm - Facebook
    • Autumn Witt Boyd - LinkedIn
    • The Widest Net Book by Pamela Slim

    Connect with The Widest Net Podcast

    If you haven’t done so already, subscribe to the podcast. Published episodes will come directly to your favorite podcast app.

    If you enjoyed the show, please rate it on Apple Podcasts with a short review. Doing so will help me reach more entrepreneurs and small business owners just like you.

    Connect with Pam directly on LinkedIn
    Show More Show Less
    43 mins
  • 045: The Keys To Automating Your Marketing with Kronda Adair

    045: The Keys To Automating Your Marketing with Kronda Adair
    Apr 3 2024
    “Marketing automation is simply taking the manual processes of your marketing and giving those tasks over to technology.” ~ Kronda Adair

    In this episode of The Widest Net Podcast, Pam welcomes Kronda Adair, the founder of Karvel Digital and a marketing automation expert for service-based businesses. Starting with small-scale web development, Kronda discovered her passion for digital marketing and now helps clients maximize their email marketing content and streamline their sales processes.

    Certified in marketing automation services, she emphasizes the importance of keeping automation human and adaptable, particularly during challenging times. Her expertise and practical approach to automation make her a valuable resource for businesses seeking to enhance their marketing strategies.

    Here’s what you can expect from this episode:
    • Discover steps to building a predictable sales pipeline with marketing automation
    • Learn how the art of writing effective email welcome sequences can engage and convert your audience
    • Is there power in utilizing AI in your digital marketing strategies
    • How to construct a reliable and predictable sales pipeline using advanced automation techniques
    • Learn the secrets to choosing the right tech stack for marketing automation that suits your service-based business

    Remember we all need each other - life and work is better together.

    Resources mentioned in this episode:
    • Join the Automation Club
    • Instagram - Karvel Digital
    • LinkedIn- Kronda Adair
    • Karvel Digital Website
    • Leaky Bucket Marketing Quiz
    • Ecosystem-Led Growth: A Blueprint for Sales and Marketing Success Using the Power of Partnerships (Bob Moore’s new book)
    • The Widest Net Book by Pamela Slim

    Connect with The Widest Net Podcast

    If you haven’t done so already, subscribe to the podcast. Published episodes will come directly to your favorite podcast app.

    If you enjoyed the show, please rate it on Apple Podcasts with a short review. Doing so will help me reach more entrepreneurs and small business owners just like you.

    Connect with Pam directly on LinkedIn
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    55 mins
Economics
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