• Why Asking Facebook for Web Design Recommendations is a Bad Idea
    Feb 19 2023

    In this podcast, we will discuss why asking for recommendations for a web designer on Facebook is not the best idea.


    We'll look at the risks associated with making decisions based on advice from social media, and the importance of speaking to a digital business coach before selecting a web designer. We'll also provide helpful tips for finding the right digital business coach so you can get the best results possible.


    Ready to find the perfect web designer for your business? Contact Mark Howard today to receive expert advice and get the most benefit from it.


    👉Connect with Mark


    Website: www.markhoward.coach

    Linkedin: https://www.linkedin.com/in/markhoward-sa/











    Hosted on Acast. See acast.com/privacy for more information.

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    6 mins
  • Confessions from a Dating App Predator
    Aug 17 2022

    Some years ago I got the chance to interview a man who was open to how he uses online dating apps to manipulate women for sex. The processes he used are very disturbing and I'm sure I did not get all of what he was doing, but the parts I did get went on to explain how he was working and the parallel between this and marketing.I don't for one moment agree with his actions, but from a recent post, I felt the need to highlight the parallel whilst at the same time making women aware of how these guys are really working.

     

    in this episode

    • How predators operate on dating sites and apps
    • The sales techniques they use
    • The two online tools they use to snare women
    • The parallel between them and online marketing
    Links & ResourcesConnect with Mark

    website: https://markhoward.coach

    Learn More

    Grab free marketing tools, templates and cheatsheetshttps://markhoward.coach/free-stuff/


    Hosted on Acast. See acast.com/privacy for more information.

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    17 mins
  • How to create a digital product
    Aug 11 2022

    Digital products are an extremely popular way to share and consume new information. They come in many different formats and are ideal for business owners who want to consider a new revenue stream or widen their existing audience.

    The hardest thing for most people to overcome is the fear that they’re creating a lot of new work for themselves. Of course there is work involved in creating a digital product, but the idea is that you’re creating something once that you can sell many times.

    ANY business no matter what you do can sell digital products. It not only brings in a small additional revenue at the start but also increases your trust level so that customers go on to buy your higher-end products.

    in this episode

    • Find out what digital products are
    • Why you need to be selling them
    • What you can sell
    • and the 6 step process you need to go through in order to start creating digital products
    Links & ResourcesConnect with Mark

    website: https://markhoward.coach

    Learn More

    Grab free marketing tools, templates and cheatsheetshttps://markhoward.coach/free-stuff/


    Hosted on Acast. See acast.com/privacy for more information.

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    13 mins
  • How to stand out in the search results
    Aug 4 2022
    How to stand out in the search resultsWhat makes someone click on a search result?

    Getting on to the first page of the search results is the ultimate goal for any business that is carrying out an SEO campaign. But how do you stand out to someone searching and encourage them to click through to your website?

    Search engines such as Google, pull data frankrom your website to show in the search results. There are two key elements that form the title and description that show up on the results pages. These are the title tag and meta description.

    In this episode, Mark takes you through what makes your meta title and description swing so people can click on it and take action.

    Find out how one company in Bognor got his business to fix his guitar, just from their meta title

    Getting a proper plugin

    [1:06]

    Many people search for a certain product or service on Google and other search engines. You will receive this extensive list of search results. The next step is picking which option to click. Now, you wouldn't be pulled to the meta description and meta title. Thus, Mark says these meta titles are what show in search engine results. Obtaining the proper plugin is the first step to take.

    The proper plugin

    [2:26]

    Many SEOs use Yoast. However, Mark does not recommend using that for it is buggy instead he recommends using Rankmath.

    Attracting people

    [7:17]

    The meta titles should be enticing and attractive to possible customers. Having a basic default “about us” will not entice customers. Mark advises putting the reader on a journey by putting all the necessary information.

    Being unique

    [9:59]

    The other thing you have to do is stand out because you have to be unique. Being unique is one of the most effective strategies for business owners to attract customers to click on their website during search results. If you're not unusual, you'll notice it will be a problem. You can look at your search results and see where you rank compared to your competition. See which are number one on the first, second, and third pages.

    [13:12]

    Meta titles

    Mark is trying to convey here that if you can get your meta titles and meta descriptions right at the start before you do anything else when you create your pages and get this particular bid, that would be ideal. Your click-through rates will skyrocket regardless of where you are on Google right now.

    Links & ResourcesConnect with Mark

    website: https://markhoward.coach

    Mentioned Resources

    Rank MathJarvis

    Learn More

    Grab free marketing tools, templates and cheatsheetshttps://markhoward.coach/free-stuff/

     


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    14 mins
  • 6 signs your website might be outdated
    Jul 26 2022

    There comes a time when every business owner starts to wonder if they need to update or refresh their website.

    This could be through necessity, such as a lack of leads or sales. It could come through a design looking “tired” and needing a new coat of paint, much like a wall in your home. The brand could even be entirely overhauled to modernise or follow a change of ownership.

    When you’re considering a website re-design, you need to establish the main reason for doing so. Your reason will guide the tasks and complexity of the project. There’s a big difference between updating some content and images on an existing website, and building a whole new website that is focused on generating more sales.

    In this episode I take you through the 6 signs that your website might be outdated and what to do about it.

    ❤ Please like and follow me for more episodes😜 Check out my Free Downloads at https://markhoward.coach/free-stuff/

    🔥 Leave Some Feedback:

    What should I talk about next? Please let me know in the comments below

    Did you enjoy this episode? If so, please leave a short review.

    Connect with me:

    MarkHoward.coach

    Linkedin @markhoward-sa

     


    Hosted on Acast. See acast.com/privacy for more information.

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    10 mins
  • 5 Elements That Make Your Facebook Ad Successful
    Jul 22 2022

    Facebook advertising is still one of the best and most cost-effective to do. The fact that you can really drill down on your potential client demographics, allows your business to get in front of the right people, but what are the key elements to an eye-catching advert?

    In this episode, I take you through the 5 key elements to make your advert successful and the 1 thing you must NOT DO with advert posts.

     

    ❤ Please like and follow me for more episodes😜 Check out my Free Downloads at https://markhoward.coach/free-stuff/

    🔥 Leave Some Feedback:

    What should I talk about next? Please let me know in the comments below

    Did you enjoy this episode? If so, please leave a short review.

    Connect with me:

    MarkHoward.coach

    Linkedin @markhoward-sa


    Hosted on Acast. See acast.com/privacy for more information.

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    10 mins
  • 9 Tips To Building A Relationship With Your Email List
    Jul 19 2022

    You are building an email marketing list and sending out newsletters or even sales letters, but are you really getting the most from your list?

    How is your client list relationship going? Be honest are you struggling or starting to find that maybe open rates and unsubscribes are not where you want them to be?

    In this podcast, I take you through the 9 easy tips to building your email client relationship which in return will increase your open rate and keep your subscribers coming back for more.

    ❤ Please like and follow me for more episodes😜 Check out my Free Downloads at https://markhoward.coach/free-stuff/

    🔥 Leave Some Feedback:

    What should I talk about next? Please let me know in the comments below

    Did you enjoy this episode? If so, please leave a short review.

    Connect with me:

    MarkHoward.coach

    Linkedin @markhoward-sa


    Hosted on Acast. See acast.com/privacy for more information.

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    11 mins
  • How to add an additional revenue stream
    Jul 14 2022

    Nobody likes to talk about the R-word (recession) but in times when there are economic downturns, there are processes you can put into place right now to ensure your business continues to run and even thrive.

     

    In this episode, I take you through the additional revenue incomes you can add to your business; one of these is outside of the box!

    ❤ Please like and follow me for more episodes😜 Check out my Free Downloads at https://markhoward.coach/free-stuff/

    🔥 Leave Some Feedback:

    What should I talk about next? Please let me know in the comments below

    Did you enjoy this episode? If so, please leave a short review.

    Connect with me:

    MarkHoward.coach

    Linkedin @markhoward-sa


    Hosted on Acast. See acast.com/privacy for more information.

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    14 mins