The B-Word cover art

The B-Word

By: James Healy
Listen for free

  • Summary

  • All organisations are fundamentally in the business of behaviour change. But how well does your organisation understand behaviour? In “The B-Word”, Deloitte’s global Behaviour First leader James Healy explores how organisations can use a better understanding of human behaviour to address some of their most pressing challenges. Featuring leading figures from social and behavioural science discussing a diverse range of topics, the B-Word is a fascinating exploration of what it means to be human and how organisations can better understand and influence behaviour. In a world where so many of the most biggest challenges – and opportunities – for individuals, organisations, and society come down to changing behaviour, can you afford not to understand it?
    Show More Show Less
Episodes
  • Neurobollocks

    Neurobollocks
    May 27 2024

    Have you ever heard that we only use 10% of our brains?

    That the brain's right hemisphere is creative and the left hemisphere is logical?

    Or that we all have a lizard brain, a mammal brain, and a human brain?

    All of these statements have one thing in common....they're #neurobollocks.

    In this episode, James talks to UCL Neuroscientist Joe Devlin about the uses and misuses of neuroscience.

    Show More Show Less
    55 mins
  • Start At The End

    Start At The End
    Dec 22 2023

    Every organisation, including yours, is in the business of behaviour change. But is your organisation willing to try new ideas, test and learn, experiment?

    In this episode, James talks to author and behavioural science pioneer Matt Wallaert about Don Draper, Steve Jobs, actuaries, toddlers, and the power of humility.  There's even a bit of David Attenborough thrown in for good measure. 
    Show More Show Less
    56 mins
  • The Power of No

    The Power of No
    Oct 26 2023

    No. Non. Não. Nein. Nej. Nie. La. 

    It's a simple word. Why do so many of us find it so difficult to say?

    In this episode, James is joined by Professor Vanessa Patrick to talk about how to say "no" more effectively, whether you've been asked to work on your birthday, to marry someone live on the big screen at a football game, or indeed to shoot a randy elephant in the jungles of Burma. 
    Show More Show Less
    48 mins
Management Economics Social Sciences Science
Show More Show Less

What listeners say about The B-Word

Average Customer Ratings
Overall
  • 5 out of 5 stars
  • 5 Stars
    1
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0
Performance
  • 0 out of 5 stars
  • 5 Stars
    0
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0
Story
  • 0 out of 5 stars
  • 5 Stars
    0
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0

Reviews - Please select the tabs below to change the source of reviews.

Audible.com.au reviews

Amazon Reviews
No Reviews are Available
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.