• PR for the Rest of Us

  • By: Sam Sims
  • Podcast
PR for the Rest of Us cover art

PR for the Rest of Us

By: Sam Sims
  • Summary

  • Teaching the business community more about what public relations, marketing, and advertising are and how they fit into the day-to-day operations. PR4TRU demonstrates how to get the most out of each discipline to support your goals and business objectives.
    Sam Sims
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Episodes
  • 013 – 4 Principles of Building Your Marketing Tech Stack
    Mar 12 2024

    Sam and Caleb delve into the four unique principles to consider when building a tech stack for your business. Let's face it. Software helps businesses grow, but which ones should you consider? The trial-and-error approach can be slow and cumbersome. Use these four principles from PR4TRU to help you build a tech stack that adds value, increases productivity, and ultimately increases your profit margins.

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    32 mins
  • 012 – Convert Leads into Business
    Feb 14 2024

    Converting leads into business seems easy, right? But there's a lot more to it. Sam and Caleb discuss what it takes to convert interactions with leads into business. They examine what the process might look like and share tips on staying in touch with those people. Let's make sure you're not missing opportunities that could turn into business!

    The guys reference the previous podcast, "009 – 62 Technology Tools Making Your Daily Workflow Easier", in this episode.

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    24 mins
  • 011 – AI, new ways to think about it for your marketing.
    Jun 5 2023

    AI is being mentioned all over the place these days. Are you using it for your business? Do you know where to start? Sam and Caleb discuss what AI is and some of the current AI tools such as ChatGPT, DALL-E, and Firefly. They also walk through how to get the most out of AI.

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    16 mins

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