In this first episode of The Collective Podcast, Shane, Sean, and Kyle along with special Guest Dan Smokoska get real about why it’s key to be yourself everywhere—yes, even on social media. They talk about using social platforms not just to share, but to build genuine business connections. Listen in as they share personal experiences and give some straightforward advice on keeping it real online and offline.

00:01 - Introduction and Authenticity

06:42 - Different Perspectives on Social Media

13:57 - The Benefits of Leveraging Social Media

27:17 - Closing Thoughts and Leveraging Social Media

Takeaways:

Incorporating personal interests and aspects of one's life into professional interactions can enrich one's professional persona and make interactions more engaging.

Even if personally disliking social media, recognizing and utilizing its professional benefits can yield significant advantages in business contexts.

Using personal anecdotes effectively during presentations or in content can create a more engaging and memorable experience for the audience.

Transparency in how you communicate, particularly about dislikes or preferences, can foster a more honest and robust dialogue.

Quotes:

" What's your primary use for social media? Are you just consuming? Are you engaging? Or are you posting things to just feel good? "

" I'd rather just read a book than look at what I feel like are shallow representations of people's lives. "

" What people have to understand is the outcome drives the motivation to be consistent, to do the actions. “

" Social media may be therapy for some, a headache for others, but it's undeniably a powerful business tool. "

Show Links:

Community Platform: https://products.thecollectivecoaching.com/

Social Media:

Facebook - https://www.facebook.com/itsthecollectivecoaching/
YouTube - https://www.youtube.com/@TheCollectiveCoaching
LinkedIn – https://www.linkedin.com/company/collectivecoaching/

In this episode of the Next Level Podcast, Shane, Sean and Kyle dive into the exhilarating world of sales and marketing with special guest Darin Rhodes. Discover how the right strategies, paired with effective technology use, can transform your approach to CRM and lead generation!

04:23- The Need for Execution and Strategy in Marketing

10:42 - Applying the Marketing Formula to Loan Officers

21:45 - The Power of Making Offers to Solve Problems

27:29 - Using Technology to Scale Offers to the Right Audience

Takeaways:

Ideas are plentiful, but execution is key. Shift your energy from collecting new strategies to implementing what you already know. It’s all about the practical steps—block and tackle.

If you’re using a CRM system or any significant piece of technology, take the time to really understand it. Purchasing a tool isn’t enough; you need to know how to leverage it effectively to benefit your business.

Always circle back to assess the effectiveness of strategies and tools. If something isn’t working, adjust the strategy rather than abandoning the tool.

While technology is essential, the human element—how you interact with and utilize the technology—is what makes the difference in providing value.

Quotes:

"It's really not about the technology as much as it is that that's just the tool that the best chefs use to make Michelin star menus, right? But it's not, it's not the tool, it's the chef."

"Your content always springs from your strategy, not the other way around."

"I don't want any more ideas. There are enough ideas already out there for me to have for the rest of my entrepreneurial life. I want to know how to execute."

"I think there's a fifth part, which is the reevaluation at the end, which you talked about. But like, if people have never done this, that's probably one of the most important steps."

Show Links:

Community Platform: www.BecomeNL.com

Podcast Partner: https://leadpops.com/mortgage/partners/nextlevel/

Social Media:

Facebook - https://www.facebook.com/NextLevelLoanOfficers/

YouTube - https://www.youtube.com/channel/UCwSyHzkvBri1YWJSH7df1CQ

LinkedIn – https://www.linkedin.com/company/next-level-loan-officers/about/

In this episode, Kyle Draper along with Jonathan Mast talks about how AI can make work and life easier, especially if you find focusing hard. Jonathan gives simple tips on using AI to get things done faster and better. Tune in to learn how you can use AI to help with your projects and become a go-to expert in what you do!

00:00 - Introduction and Importance of Community

07:41 - The Prompting Framework for AI

14:56 - Incorporating Personality Types into AI Prompts

Takeaways:

AI is not just a technological advancement but a transformative tool that can elevate both your personal life and business ventures. Jonathan Mast's insights encourage you to explore how AI can open new avenues for learning and development.

AI has the capability to make complex tasks more manageable and to expedite the completion of projects. This is particularly beneficial if you're in a fast-paced environment or need to meet tight deadlines.

With AI's assistance, reaching your goals becomes a more streamlined process. Whether it's completing a project ahead of schedule or mastering a new skill, AI can offer the support and resources necessary for success.

Quotes:

" AI isn't going to replace us, but people using AI will. "

" Topical authority is being seen as the expert in your niche. "

" Good today is better than perfect tomorrow, because tomorrow will never come if we try to be perfect. “

" Being an adult with ADD, anything that allows me to do something quickly is a win for me. “

Show Links:

Community Platform: www.BecomeNL.com

Podcast Partner: https://leadpops.com/mortgage/partners/nextlevel/

Social Media:

Facebook - https://www.facebook.com/NextLevelLoanOfficers/

YouTube - https://www.youtube.com/channel/UCwSyHzkvBri1YWJSH7df1CQ

LinkedIn – https://www.linkedin.com/company/next-level-loan-officers/about/