• Episode 118 - Founder Archetypes - The Creative Founder

  • May 15 2024
  • Length: 11 mins
  • Podcast
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Episode 118 - Founder Archetypes - The Creative Founder

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  • Summary

  • The majority of CPG founders exhibit this archetypal orientation. They got into this because they're innovators. They're category geeks. Some, even snobs. But the real weakness these folks have to accept and address somehow is that they are NOT business people at heart. And yet it is the professional businessperson (and his/her team) who scales innovations. Not product-obsessed amateurs.

    Your Host: Dr. James F. Richardson of Premium Growth Solutions, LLC www.premiumgrowthsolutions.com

    Please send feedback on this or other episodes to: admin@premiumgrowthsolutions.com
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Leadership Management Economics
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