• 118: Authentic Sales

  • May 2 2024
  • Length: 28 mins
  • Podcast
  • Summary

  • As an entrepreneur for over eight years, I have come to understand first-hand the challenges and also amazing successes that come with selling authentically online.

    When I first started my business, I remember feeling so ICK with myself when I would try to sell online. Something about it felt robotic, inauthentic, and insensitive. It wasn’t out of intention it was simply because I hadn’t made the connection to what selling my services truly was.

    Turns out selling is a BIG part of running any business so I quickly began to adjust the way I sold and marketed online because I knew it was necessary and if it didn’t feel good to me, I knew I wouldn’t do it. Now, I get to support my clients and community members in finding their authentic voice when it comes to selling their services.

    Today, I’m excited to share some of my top discoveries and tips with you because I know this is a main concern and struggle for a lot of authentic brand builders.

    Inside today’s episode of the Authentic Brand Builders podcast, we’ll dive into:

    • Two selling trends that need to disappear because of their push strategy.

    • Two of my favorite selling strategies that focus on pulling your audience in and making them feel seen, heard, and understood.

    • The simple mindset shift I made that resulted in more consistent, feel-good sales as an online business owner.

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