Episodes

  • Still Competing at 45: Max King on Discipline and Endurance

    Still Competing at 45: Max King on Discipline and Endurance
    Feb 17 2026

    Most people quit when progress slows. Max King kept going and got better. In this episode, two-time world champion endurance athlete Max King sits down with Joe De Sena to break down what actually sustains performance over decades. They talk about why discipline beats motivation, how putting races on the calendar removes excuses, and how managing injuries early keeps careers alive. This conversation focuses on endurance, ownership, and staying competitive long after others fade. You'll take away simple rules for training consistently, handling setbacks, and building resilience that holds up under pressure.

    Things You Will Learn:

    • How to stay competitive as others quit
    • How to use discipline instead of motivation
    • How to manage injuries without stopping

    Tools & Frameworks Covered:

    1. Calendar Commitment Rule: creates accountability through fixed deadlines

    2. Outlasting Approach: wins through consistency and experience

    3. Early Injury Response: prevents small problems from ending progress

    Max King is an elite American endurance athlete who built his career by repeatedly choosing the hardest path, successfully competing across track, road, mountain, trail, and ultra-distance racing at a world-class level.

    From Olympic Trials and world championships to 100-kilometer suffering and iconic Fastest Known Times, his journey reflects relentless discipline, mental adaptability, and deep respect for durability over ego.

    Now he coaches the same way: build resilience, stay useful under pressure, and stay elite for life.

    Connect to Max:

    🌐 Website: https://www.maxkingtrc.com/max
    📸 Instagram: https://www.instagram.com/maxkingor
    📘 Facebook: https://www.facebook.com/max.king.9828
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    17 mins
  • Discipline Before Strength: Brian Alsruhe on Mental Toughness

    Discipline Before Strength: Brian Alsruhe on Mental Toughness
    Feb 10 2026
    Pressure reveals the truth. It shows what you trained and what you avoided. In this episode, strength coach, strongman gym owner, mental conditioning coach, and licensed therapist Brian Alsruhe talks with Joe De Sena about why discipline fails before strength and how missed decisions under stress lead to quitting. They break down using physical hardship to train the mind, stacking small wins daily, and choosing discomfort to build resilience. The listener gains simple rules to perform under pressure, own outcomes, and stop making excuses. Things You Will Learn How pressure exposes weak discipline How to build mental toughness through daily discomfort How small decisions decide long-term performance Tools & Frameworks Covered Stacked Wins: build discipline through daily action Pressure Training: sharpen decision-making under stress Discomfort Practice: strengthen resilience before it's required If this episode moved you, don't just listen. Do something about it. Sign up. Show up. Do the work. Spartan.com. No more excuses. Guest Bio: Brian Alsruhe is a strength coach, strongman athlete, and founder of NEVERsate Athletics, a global community built around resilience, discipline, and personal accountability. His background in counter terrorism and his work toward a graduate degree in clinical mental health shaped his approach to physical and emotional endurance under real pressure. Brian's life represents three core themes: overcoming adversity through discomfort, using strength as a tool for transformation, and teaching people to become harder to kill in both body and mindset. Connect to Brian: Website: https://www.neversate.com Instagram: https://www.instagram.com/neversate YouTube: https://www.youtube.com/channel/UC8Rt7E2JVz4fPmC8AhjDoaA
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    22 mins
  • Life After Service: Discipline When Orders Are Gone

    Life After Service: Discipline When Orders Are Gone
    Feb 3 2026
    When the mission ends, discipline gets exposed. What happens when the uniform comes off and no one is giving orders anymore? Former Army Airborne Infantry soldier and nonprofit founder Jonathan Milkovich joins Joe De Sena to talk about life after service, losing structure, and rebuilding standards from scratch. They cover the gap between military experience and civilian reality, why discipline must become self-directed, and how endurance training, competition, and finish lines replace lost mission and purpose. This episode delivers clear rules for ownership, structure, and performance when no one is watching. Things You Will Learn How to keep discipline when orders and structure are gone How to rebuild purpose through standards, not motivation How competition and finish lines create accountability Tools & Frameworks Covered Calendar-Based Challenges: create urgency and structure without external orders Endurance Training & Finish Lines: rebuild identity through proof of work Checklist Ownership Systems: replace motivation with repeatable discipline If this episode moved you, don't just listen. Do something about it. Sign up. Show up. Do the work. Spartan.com. No more excuses. Jonathan Milkovich is a military veteran who struggled deeply after transitioning out of service, losing the structure, identity, and sense of purpose that once defined his daily life. Through endurance racing, he rebuilt discipline, clarity, and self-belief, discovering that physical challenge could become a pathway back to meaning. That journey led him to found Operation WarriorFit, centered on purpose after service, discipline through fitness, and rebuilding identity through shared challenge. Connect to Jonathan: Website: https://www.operationwarriorfit.com/new-page-1 Instagram: https://www.instagram.com/milkovichjonathan/ Facebook: https://www.facebook.com/p/Operation-WarriorFit-61569077765518 LinkedIn: https://www.linkedin.com/in/jonathangmilkovich
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    20 mins
  • Training to Finish: Bronco Billy on Distance, Discipline, and Rules

    Training to Finish: Bronco Billy on Distance, Discipline, and Rules
    Jan 27 2026
    What holds when everything breaks is not motivation, talent, or hype? It's rules built under pressure. In this episode, elite ultra-endurance athlete and coach Jeff Browning, aka Bronco Billy, talks with Joe De Sena about how distance exposes weak standards and why rules, not motivation, decide who finishes. They break down hard calendars, pre-set rules, and the cost of quitting under pressure. This is a straight talk on ownership, preparation, and making clear decisions when fatigue hits. Listeners leave with simple rules they can apply immediately to training, work, and life. Things You Will Learn How setting rules in advance prevents quitting under pressure Why long distance and hard deadlines force discipline faster than motivation How finishing hard things builds repeatable resilience Tools & Frameworks Covered Hard Calendars: Force daily accountability and consistent action Pre-Set Rules: Remove emotional decision-making under fatigue Finish vs. Quit Framework: build resilience by training completion, not comfort If this episode moved you, don't just listen. Do something about it. Sign up. Show up. Do the work. Spartan.com. No more excuses. Jeff Browning, known as Bronco Billy, is one of the most durable and decorated ultrarunners on the planet. With over 200 ultras and 40+ career wins including 32 victories at the 100 - mile distance he's proof that grit, adaptability, and discipline can outlast age and adversity. From farm chores in Missouri to near-death mountain moments, Jeff's story embodies endurance through hardship, mindset mastery, and the pursuit of longevity through "the hard way." Connect to Jeff : Website: https://www.gobroncobilly.com/about-jeff-browning/ Instagram: https://www.instagram.com/gobroncobilly
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    25 mins
  • Get Off the X: A Navy SEAL on Pressure, Pain, and Action

    Get Off the X: A Navy SEAL on Pressure, Pain, and Action
    Jan 20 2026
    Pressure doesn't ask if you're ready. It hits, and most people freeze. Retired Navy SEAL officer and combat leader Jason Redman talks with Joe De Sena about Hell Week, Ranger School, combat failure, recovery, and the rule of getting off the X. They break down why thinking too long gets you stuck, why quitting in the moment is a mistake, and how discipline is built by moving first and fixing it later. The takeaway is direct: act under pressure, own the outcome, and build resilience through discomfort, not comfort. Things You Will Learn: How to act when pressure hits Why hesitation keeps you stuck How discipline is built through movement Tools & Frameworks Covered: Get Off the X: act before conditions improve Never Quit in the Moment: avoid bad decisions under stress Awareness–Preparation–Action: stay effective when plans fail If this episode hit, don't sit on it. Get off the X. Take action. Subscribe to the podcast. Follow for more hard rules. Check Spartan races, books, and resources at Spartan.com. Own the work. Jason Redman is a former U.S. Navy SEAL whose life was transformed by combat injury and near-death experience, turning that hardship into a powerful message of resilience, leadership, and human potential. After being severely wounded in Iraq and undergoing dozens of surgeries, he authored bestselling books and built a career speaking and coaching on overcoming adversity, teamwork, and mindset. His core themes: "get off the X" (moving from crisis to action), leadership under pressure, and the belief that greatness is within you regardless of circumstance. Connect to Jason: Website: https://jasonredman.com/ Instagram: https://www.instagram.com/jasonredmanww/ Facebook: https://www.facebook.com/jasonredmanww/ LinkedIn: https://www.linkedin.com/in/jason-redman-b8324210/ YouTube: https://www.youtube.com/channel/UCYlcniaDl7BxOLMCn-EoXqw
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    23 mins
  • What Holds Under Pressure: Ray Zahab on Endurance, Cancer, and Discipline

    What Holds Under Pressure: Ray Zahab on Endurance, Cancer, and Discipline
    Jan 13 2026
    When everything gets hard, discipline decides the outcome. This episode cuts through the noise and shows what holds when the body quits and motivation is no longer an option. Explorer, ultra-endurance athlete, and expedition leader Ray Zahab talks with Joe De Sena about surviving cancer, crossing the Arctic, disconnecting from distraction, and choosing action under pressure. A no-nonsense breakdown of ownership, resilience, and rules tested by real pressure. Things You Will Learn: How to keep moving when energy is gone and comfort is no longer available Why simple decisions outperform complex plans under pressure How repeated hardship forges real resilience through action Tools & Frameworks Covered: Stop or Go Rule: eliminates hesitation and forces commitment Calendar Discipline: enforces action before emotions interfere Discomfort as Training: conditions mental and physical endurance through exposure If this episode moved you, don't just listen. Do something about it. Sign up. Show up. Do the work. Spartan.com. No more excuses. Ray Zahab went from being a sedentary smoker to one of the world's most accomplished ultra-endurance explorers, running thousands of kilometers across the planet's harshest environments. His journey from unhealthy habits to global expeditions reveals the power of mindset shifts, resilience, and purpose-driven adventure. Through his non-profit impossible2Possible, he transforms exploration into education proving that breaking limits, physically and mentally, can empower others to do the extraordinary. Connect to Ray: Website: https://zachbitter.com Instagram: https://www.instagram.com/zachbitter YouTube: https://zachbitter.com/hpo
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    18 mins
  • What Holds When the Mind Quits: Zach Bitter on Endurance, Control, and Discipline

    What Holds When the Mind Quits: Zach Bitter on Endurance, Control, and Discipline
    Jan 6 2026
    Your mind quits before your body does. That's where most people fail. World-record ultra-endurance runner and endurance coach Zach Bitter sits with Joe De Sena to talk about what breaks people when the miles stack up. Discipline under load. Mental control past mile 60. The rules that keep you moving when quitting makes sense. They cut through ego, impatience, and comfort, explain how to manage mental breakdowns, and show why comfort destroys performance. Things You Will Learn How to hold the line when your mind tells you to stop How to manage fatigue without negotiating with yourself How to build endurance through structure, not motivation Tools & Frameworks Covered Zoom Out / Zoom In Rule: keeps you moving by shrinking the problem and controlling focus Low-Intensity Discipline Model: builds endurance without burning out or quitting early Anti-Comfort Execution Rule: removes easy exits to maintain forward momentum If this episode moved you, don't just listen. Do something about it. Sign up. Show up. Do the work. Spartan.com. No more excuses. Zach Bitter is an American ultramarathon runner who set world records in the 100-mile and 12-hour runs, showcasing the limits of human endurance. A former collegiate athlete turned elite ultrarunner, Zach has built his career around disciplined training, mental toughness, and strategic performance. As a coach and podcaster, he helps others develop resilience, focus, and sustainable methods for peak endurance. Connect to Zach: Website: https://zachbitter.com Instagram: https://www.instagram.com/zachbitter YouTube: https://zachbitter.com/hpo
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    21 mins
  • What Smart People Miss Under Pressure: Chitra Nawbatt on EQ, Pivots, and Unwritten Rules

    What Smart People Miss Under Pressure: Chitra Nawbatt on EQ, Pivots, and Unwritten Rules
    Dec 30 2025
    Being smart won't save you when pressure shows up. Why intelligence fails without discipline, ownership, and the ability to read what isn't written? CodeBreaker Mindset author, former investment banker, journalist, and venture partner Chitra Nawbatt talks with Joe De Sena about making decisions under stress, voluntary versus forced pivots, and why comfort keeps capable people stuck. The focus is on simple rules, earned judgment, and building discipline that holds when conditions get hard. Things You'll Learn: How to recognize unwritten rules before they cost you momentum How to make decisions under pressure instead of freezing or defaulting to comfort How to build discipline that allows you to pivot before life forces it Tools & Frameworks Covered: CodeBreaker Mindset: A discipline for reading unwritten rules before they break you Voluntary vs. Forced Pivots: A rule for moving early instead of waiting for failure to decide for you Pattern Recognition Under Pressure: A method for making cleaner decisions when stress and noise increase If this episode moved you, don't just listen. Do something about it. Sign up. Show up. Do the work. Spartan.com. No more excuses. Chitra Nawbatt is a multidisciplinary executive known for building businesses, guiding leaders through high-stakes decisions, and developing the CodeBreaker Mindset framework. Her career spans investing, media creation, and interviewing top leaders on growth, innovation, and resilience. She represents the themes of strategic pressure, personal reinvention, and disciplined mindset transformation. Connect to Chitra Nawbatt: Website: https://www.chitranawbatt.com/about-chitra Instagram: https://www.instagram.com/chitranawbatt/ Facebook: https://www.facebook.com/ChitraNawbattPage LinkedIn: https://www.linkedin.com/in/chitranawbatt/ Twitter/X: https://x.com/chitranawbatt
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    25 mins