Engagement Marketing
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Sales Engagement
- How the World's Fastest Growing Companies are Modernizing Sales Through Humanization at Scale
- By: Manny Medina, Max Altschuler, Mark Kosoglow
- Narrated by: Walter Dixon
- Length: 5 hrs and 29 mins
- Unabridged
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Sales engagement is how you engage and interact with your potential buyer to create connection, grab attention, and generate enough interest to create a buying opportunity. Sales Engagement details the modern way to build the top of the funnel and generate qualified leads for B2B companies. This book explores why a sales engagement strategy is so important, and it walks you through the modern sales process to ensure you're effectively connecting with customers every step of the way.
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Sales Engagement
- How the World's Fastest Growing Companies are Modernizing Sales Through Humanization at Scale
- Narrated by: Walter Dixon
- Length: 5 hrs and 29 mins
- Release date: 28-05-2019
- Language: English
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Sales Engagement details the modern way to build the top of the funnel and generate qualified leads for B2B companies....
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Marketing Made Simple
- A Step-by-Step StoryBrand Guide for Any Business
- By: Donald Miller, Dr. J.J. Peterson
- Narrated by: Donald Miller, Dr. J.J. Peterson
- Length: 4 hrs and 19 mins
- Unabridged
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This guide from New York Times best-selling author Donald Miller is a must-have for any marketing professional or small business owner who wants grow their business. It will teach you how to create and implement a sales funnel that will increase traffic and drive sales.
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Practical and actionable.
- By Anonymous User on 15-01-2024
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Marketing Made Simple
- A Step-by-Step StoryBrand Guide for Any Business
- Narrated by: Donald Miller, Dr. J.J. Peterson
- Series: Made Simple Series
- Length: 4 hrs and 19 mins
- Release date: 17-03-2020
- Language: English
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This guide from New York Times best-selling author Donald Miller is a must-have for any marketing professional or small business owner who wants grow their business. It will teach you how to create and implement a sales funnel that will increase traffic and drive sales....
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The Hidden Psychology of Social Networks
- How Brands Create Authentic Engagement by Understanding What Motivates Us
- By: Joe Federer
- Narrated by: Alex Knox
- Length: 9 hrs and 14 mins
- Unabridged
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Leading marketing practitioner and thought leader Joe Federer draws on evolutionary biology, anthropology, neuroanatomy, and psychology, as well as more than a decade of hands-on experience, to explain why people act so differently in various online spaces and what they are seeking from participating in each one.
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The Hidden Psychology of Social Networks
- How Brands Create Authentic Engagement by Understanding What Motivates Us
- Narrated by: Alex Knox
- Length: 9 hrs and 14 mins
- Release date: 14-07-2021
- Language: English
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Joe Federer draws on evolutionary biology, anthropology, neuroanatomy, and psychology, as well as more than a decade of hands-on experience, to explain why people act so differently in various online spaces and what they are seeking from participating in each one....
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Marketing 6.0
- The Future Is Immersive
- By: Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
- Narrated by: Graham Rowat
- Length: 5 hrs and 40 mins
- Unabridged
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In Marketing 6.0, the celebrated promoter of the "Four P's of Marketing," Philip Kotler, explains how marketers can use technology to address customers' needs and make a difference in the world. In a new age of metamarketing, this book provides marketers with a way to integrate technological and business model evolution with the dramatic shifts in consumer behavior that have happened in the last decade.
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Marketing 6.0
- The Future Is Immersive
- Narrated by: Graham Rowat
- Length: 5 hrs and 40 mins
- Release date: 19-12-2023
- Language: English
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In Marketing 6.0, the celebrated promoter of the "Four P's of Marketing," Philip Kotler, explains how marketers can use technology to address customers' needs and make a difference in the world....
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Social Media Success for Every Brand
- The Five StoryBrand Pillars That Turn Posts into Profits
- By: Claire Diaz-Ortiz, Donald Miller - foreword
- Narrated by: Jackie Dorman, Donald Miller - foreword
- Length: 4 hrs and 5 mins
- Unabridged
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Apply the seven universal elements of powerful stories to dramatically improve how you connect with customers and grow your business through social media channels.
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Too much focus on Twitter
- By Rupert and George on 09-04-2024
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Social Media Success for Every Brand
- The Five StoryBrand Pillars That Turn Posts into Profits
- Narrated by: Jackie Dorman, Donald Miller - foreword
- Length: 4 hrs and 5 mins
- Release date: 22-10-2019
- Language: English
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Apply the seven universal elements of powerful stories to dramatically improve how you connect with customers and grow your business through social media channels....
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The New Rules of Sales and Service
- How to Use Agile Selling, Real-Time Customer Engagement, Big Data, Content, and Storytelling to Grow Your Business
- By: David Meerman Scott
- Narrated by: David Meerman Scott
- Length: 10 hrs and 30 mins
- Unabridged
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Required listening for any organization that interacts with the public - ranging from independent consultants to established large corporations and small businesses to new start-ups and nonprofits - The New Rules of Sales and Service is the essential guidebook for anyone attempting to navigate the exciting and evolving digital landscape.
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The New Rules of Sales and Service
- How to Use Agile Selling, Real-Time Customer Engagement, Big Data, Content, and Storytelling to Grow Your Business
- Narrated by: David Meerman Scott
- Length: 10 hrs and 30 mins
- Release date: 27-07-2020
- Language: English
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The New Rules of Sales and Service shows how innovative businesses large and small are discovering new opportunities, strengthening customer loyalty, and mastering real-time buyer satisfaction.....
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Customer Data Platforms
- Use People Data to Transform the Future of Marketing Engagement
- By: Martin Kihn, Christopher B. O’Hara
- Narrated by: Sean Pratt
- Length: 9 hrs and 9 mins
- Unabridged
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Marketers are faced with a stark and challenging dilemma: Customers demand deep personalization, but they are increasingly leery of offering the type of personal data required to make it happen. As a solution to this problem, customer data platforms have come to the fore. CDPs are the hottest marketing technology around today, but are they worthy of the hype? Customer Data Platforms takes a deep dive into everything CDP, so you can learn how to steer your firm toward the future of personalization.
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Customer Data Platforms
- Use People Data to Transform the Future of Marketing Engagement
- Narrated by: Sean Pratt
- Length: 9 hrs and 9 mins
- Release date: 11-05-2021
- Language: English
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CDPs are the hottest marketing technology around today, but are they worthy of the hype? Customer Data Platforms takes a deep dive into everything CDP, so you can learn how to steer your firm toward the future of personalization....
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Build Your Community
- By: Richard Millington
- Narrated by: Alex Wyndham
- Length: 9 hrs and 11 mins
- Unabridged
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Build Your Community fuses proven principles from the world of psychology with user experience and design thinking into a foolproof approach helping you to: start from scratch and attract your first members; find and design the perfect platform for your community; keep members engaged, sharing expertise, and helping each other; create a magnetic community culture—unique from any other online destination; position you and your organization at the center of your field; and budget for your community with a detailed breakdown of costs and resources required.
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Build Your Community
- Narrated by: Alex Wyndham
- Length: 9 hrs and 11 mins
- Release date: 22-08-2023
- Language: English
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If you wish to build a united, powerful online community, Build Your Community is your definitive guide....
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Measure What Matters
- Online Tools for Understanding Customers, Social Media, Engagement, and Key Relationships
- By: Katie Delahaye Paine
- Narrated by: Vanessa Hart
- Length: 7 hrs and 27 mins
- Unabridged
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In an online and social media world, measurement is the key to success. If you can measure your key business relationships, you can improve them. Even though relationships are "fuzzy and intangible", they can be measured and managed - with powerful results. Measure What Matters explains simple, step-by-step procedures for measuring customers, social media reputation, influence and authority, the media, and other key constituencies.
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Measure What Matters
- Online Tools for Understanding Customers, Social Media, Engagement, and Key Relationships
- Narrated by: Vanessa Hart
- Length: 7 hrs and 27 mins
- Release date: 09-07-2020
- Language: English
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In an online and social media world, measurement is the key to success. If you can measure your key business relationships, you can improve them. Even though relationships are "fuzzy and intangible", they can be measured and managed - with powerful results....
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How to Master Clickbait: You Won’t Believe What Happened Next...
- Boost Your Marketing ROI: Mastering Human Psychology through Ethical Engagement
- By: Tony Winslow
- Narrated by: Dan Curtis
- Length: 2 hrs and 9 mins
- Unabridged
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Beyond its click-worthy title and eye-catching cover, this book serves a greater purpose: to equip you with the knowledge to critically engage with online content, making informed choices in a sea of headlines vying for your attention. Whether you're a marketer aiming to craft compelling campaigns, a content creator seeking to connect with your audience, or a curious listener eager to understand the dynamics of digital communication, this book holds valuable insights for you.
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How to Master Clickbait: You Won’t Believe What Happened Next...
- Boost Your Marketing ROI: Mastering Human Psychology through Ethical Engagement
- Narrated by: Dan Curtis
- Length: 2 hrs and 9 mins
- Release date: 19-04-2024
- Language: English
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Beyond its click-worthy title and eye-catching cover, this book serves a greater purpose: to equip you with the knowledge to critically engage with online content, making informed choices in a sea of headlines vying for your attention.
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Igniting Customer Connections
- Fire Up Your Company's Growth by Multiplying Customer Experience and Engagement
- By: Andrew Frawley
- Narrated by: Corey Gagne
- Length: 5 hrs and 6 mins
- Unabridged
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Igniting Customer Connections explores how organizations of all sizes can build powerful and profitable customer relationships in a today's increasingly complex, fast-paced, and fragmented marketplace. Written by the president of one of the world's largest marketing firms, the audiobook provides expert insights about connecting with customers effectively across all channels and over time. The central premise is a refreshingly different, evidence-based approach called Return On Experience and Engagement, or ROE2.
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Igniting Customer Connections
- Fire Up Your Company's Growth by Multiplying Customer Experience and Engagement
- Narrated by: Corey Gagne
- Length: 5 hrs and 6 mins
- Release date: 29-07-2020
- Language: English
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A new data-driven approach to building customer relationships that fuel sustainable business growth....
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Data Driven
- Harnessing Data and AI to Reinvent Customer Engagement
- By: Tom Chavez, Chris O'Hara, Vivek Vaidya
- Narrated by: LJ Ganser
- Length: 6 hrs and 17 mins
- Unabridged
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The team behind the data management platform that helps fuel Salesforce - the number one customer relationship management (CRM) company in the world - presents this indispensable guide to data-powered marketing. You’ll discover the three principles for building a successful data strategy and the five sources of data-driven power. You’ll hear how top companies put these data-driven strategies into action. And if you’re wondering what the future holds, you’ll receive seven forecasts to better prepare you for what may come next.
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Data Driven
- Harnessing Data and AI to Reinvent Customer Engagement
- Narrated by: LJ Ganser
- Length: 6 hrs and 17 mins
- Release date: 19-02-2019
- Language: English
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The team behind the data management platform that helps fuel Salesforce - the number one customer relationship management (CRM) company in the world - presents this indispensable guide to data-powered marketing....
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AI Marketing Mastery
- Boosting Your Business and ROI with Cutting-Edge Strategies for Audience Engagement and Predictive Analytics in the Era of Artificial Intelligence
- By: Nicholas Penn
- Narrated by: Jakob Andrews
- Length: 1 hr and 32 mins
- Unabridged
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The book delves into the transformative role of AI in revitalizing email marketing, offering actionable insights for creating highly personalized and effective email campaigns. It guides readers through optimizing social media strategies with AI, ensuring content resonates across varied audience segments and utilizing management tools for enhanced customer interactions. Additionally, it sheds light on the significance of analytics and key performance indicators, empowering marketers to make informed, data-driven decisions.
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AI Marketing Mastery
- Boosting Your Business and ROI with Cutting-Edge Strategies for Audience Engagement and Predictive Analytics in the Era of Artificial Intelligence
- Narrated by: Jakob Andrews
- Length: 1 hr and 32 mins
- Release date: 17-11-2023
- Language: English
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The book delves into the transformative role of AI in revitalizing email marketing, offering actionable insights for creating highly personalized and effective email campaigns....
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The Seventh Level
- Transform Your Business Through Meaningful Engagement with Your Customers and Employees
- By: Amanda Slavin
- Narrated by: Amanda Slavin
- Length: 4 hrs and 7 mins
- Unabridged
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While instant communication is now easier than ever, people's attention is spread thin, time has never been more valuable, and disengagement in both customers and employees is at an all-time high. This means most brands never reach their full potential. But what would it look like if your customers were no longer disenchanted from being chased across the internet and hounded for likes, shares, opt-ins, and purchases?
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The Seventh Level
- Transform Your Business Through Meaningful Engagement with Your Customers and Employees
- Narrated by: Amanda Slavin
- Length: 4 hrs and 7 mins
- Release date: 23-01-2020
- Language: English
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While instant communication is now easier than ever, people's attention is spread thin, time has never been more valuable, and disengagement in both customers and employees is at an all-time high. This means most brands never reach their full potential....
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Instagram for Business for Dummies (2nd Edition)
- By: Jenn Herman, Corey Walker, Eric Butow
- Narrated by: Chelsea Stephens
- Length: 8 hrs and 40 mins
- Unabridged
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The latest edition of Instagram for Business for Dummies puts you in the picture on how to showcase your product, craft your narrative, and gather insight into how your customers experience and react to your business. Presented in straightforward, practical language by three Instagram and marketing gurus, you'll swiftly go from setting up your account and profile to applying strategies for creating content that deliver super-engaged customers.
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Instagram for Business for Dummies (2nd Edition)
- Narrated by: Chelsea Stephens
- Length: 8 hrs and 40 mins
- Release date: 16-03-2021
- Language: English
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The latest edition of Instagram for Business for Dummies puts you in the picture on how to showcase your product, craft your narrative, and gather insight into how your customers experience and react to your business....
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Master Content Marketing
- Learn How to Master Content Marketing for Meaningful Engagement and Lasting Influence
- By: Harper Hadley
- Narrated by: Deedee Ash
- Length: 43 mins
- Unabridged
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Whether you're a seasoned marketer or just starting out, "Master Content Marketing" is your ultimate guide to creating impactful connections, driving meaningful engagement, and wielding lasting influence through the art of content.
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Master Content Marketing
- Learn How to Master Content Marketing for Meaningful Engagement and Lasting Influence
- Narrated by: Deedee Ash
- Length: 43 mins
- Release date: 10-04-2024
- Language: English
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Whether you're a seasoned marketer or just starting out, "Master Content Marketing" is your ultimate guide to creating impactful connections, driving meaningful engagement, and wielding lasting influence through the art of content.
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The Intersection of Human Creativity and AI in Marketing
- Navigating New Opportunities for Personalization, Engagement, and Automation with Studio 13
- By: Studio 13
- Narrated by: John Fry
- Length: 14 mins
- Unabridged
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The integration of Artificial Intelligence (AI) into marketing has revolutionized the way organizations, big and small, approach their marketing strategies. This audiobook explores the intersection of AI and human creativity to automate mundane tasks, elevate marketing campaigns, and accelerate growth, providing a competitive edge in the digital era.
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The Intersection of Human Creativity and AI in Marketing
- Navigating New Opportunities for Personalization, Engagement, and Automation with Studio 13
- Narrated by: John Fry
- Length: 14 mins
- Release date: 26-04-2024
- Language: English
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The integration of Artificial Intelligence (AI) into marketing has revolutionized the way organizations, big and small, approach their marketing strategies.
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The Swipe-Right Customer Experience
- How to Attract, Engage, and Keep Customers in the Digital-First World
- By: Sanna Eskelinen, Belinda Gerdt
- Narrated by: Heather Bell, Jessica Holtan
- Length: 5 hrs and 28 mins
- Unabridged
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More than ever, people are looking for experiences, not products. And not just any experiences—but real ones that turn transactions into engagement and materialism into experimentalism. The pandemic has changed our view of the world, shifted us away from consumerism, and made us appreciate the basic human needs of finding balance and focus. In this new era, customer experience is not just a digital experience, but a perfect combination of real life and digital interaction.
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The Swipe-Right Customer Experience
- How to Attract, Engage, and Keep Customers in the Digital-First World
- Narrated by: Heather Bell, Jessica Holtan
- Length: 5 hrs and 28 mins
- Release date: 15-11-2022
- Language: English
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Learn the secrets for how top companies compete and win by providing amazing customer experiences for their customers....
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Internet Marketing
- Get More Traffic, Subscribers, and Engagement
- By: Preston Miller
- Narrated by: Studio 73 Productions
- Length: 27 mins
- Unabridged
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The Ultimate Guide to Internet Marketing will show you how to get more website traffic, email subscribers, and engagement from your website visitors. If you are running a website, then this book will help you take your online business to the next level. In chapter one, I show you the terms and tools you need to know about in order to be successful. In chapter two, I show you the methods to market your website online, because if you don't market your website then no one will ever see it!
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Internet Marketing
- Get More Traffic, Subscribers, and Engagement
- Narrated by: Studio 73 Productions
- Length: 27 mins
- Release date: 11-01-2017
- Language: English
- The Ultimate Guide to Internet Marketing will show you how to get more website traffic, email subscribers, and engagement from your website visitors....
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LinkedIn Success Blueprint
- Mastering Personal Branding, Social Selling, and Networking Strategies: Proven Techniques for Maximising Engagement and Achieving Your Goals on LinkedIn
- By: Nurul Hasan
- Narrated by: Andrew Baldwin, Nurul Hasan
- Length: 5 hrs and 32 mins
- Unabridged
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LinkedIn Success Blueprint: Mastering Personal Branding, Social Selling, and Networking Strategies" is your ultimate guide to thriving in the digital realm of professional networking. In this comprehensive book, you'll uncover the secrets to leveraging LinkedIn's powerful features to elevate your personal brand, drive sales through social selling, and expand your network with effective networking strategies.
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LinkedIn Success Blueprint
- Mastering Personal Branding, Social Selling, and Networking Strategies: Proven Techniques for Maximising Engagement and Achieving Your Goals on LinkedIn
- Narrated by: Andrew Baldwin, Nurul Hasan
- Length: 5 hrs and 32 mins
- Release date: 11-04-2024
- Language: English
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LinkedIn Success Blueprint: Mastering Personal Branding, Social Selling, and Networking Strategies" is your ultimate guide to thriving in the digital realm of professional networking.
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