Showing results by publisher "Advantage Media Group" in All Categories

Jack Daly is an international expert in sales and sales management, bringing 30 plus years of field proven experience from a starting base with CPA firm Arthur Andersen to the CEO level of several national companies. The thrust here is creating an environment in your business where your employees don’t begrudgingly come into work, but rather are excited to be working at your company. If we get the culture right, everything else in our business will be easier. If we don’t get it right, all else will be hard.

What's the secret sauce to Supercharged Communications? Can it be quantified? Can it be taught? More than that, as a leader, who are you? What are the values you project—not just in the workplace but 24/7? David Schreiner, Ph.D., spent years researching and speaking to executives and people in large organizations across the country to try to discover just that.

You're an entrepreneur. You've either started or are thinking of starting your own business. Or you're all in and need to take a chance. Then this book is for you. Starting a business is brutal. 70% of businesses fail after five years and only 25% of businesses make it to 15 years or more. What if you had a crystal ball to guide you through your business cycle so you didn't make the same mistakes as everyone else? Larry Gaynor is a serial beauty entrepreneur still running TNG Worldwide since 1985. He has dealt with the biggest companies including LOréal, Unilever, Amazon and Walmart.

Many business leaders focus only on satisfying their customers as the best way to grow their business. Makes sense, right? Chad Peterman, President and CEO of Peterman Brothers, sees it differently. In his engaging new book, The Empowerment Project, Peterman delves into the concept of empowering employees by creating a supportive corporate culture, giving employees the authority to make decisions, providing training and career path planning, and showing employees that mistakes are opportunities for learning and growth.

How do you lead your organization with the most important people in mind? In Foundational Leadership, Robert Griggs highlights his journey from being a young entrepreneur to becoming the founder and president of Trinity Products. After the loss of his mother at an early age, Robert began work for a farmer when he was fifteen. Through this experience, he grew to understand what it meant to have a strong work ethic and be an effective leader.

I have an enormous amount of respect for people who consider themselves entrepreneurs. People who, in most cases, take tremendous risks in hopes of experiencing tremendous rewards. Not only for themselves but for the world at large. Entrepreneurs hire the most people, drive the economy, create innovation, promote research and development, while shaping new products and services.

In Engineering Business Success, Herb Johnson shares what he has learned in his 28 years at the helm of the thriving company that he founded. And he shares what he has learned in life, since his boyhood rural upbringing, through his years as a young engineer, and as he has worked to make the most of his business.

The modern working world doesn't leave much time for reflection. Leaders in particular are encouraged to speed ahead, make quick decisions, and seek swift solutions to any problem that may arise. However, the full-speed-ahead approach can backfire. By taking time to pause and reflect, it's possible to notice new pathways and develop innovative solutions that allow for impactful results. Executive coach Janet M. Harvey has worked with leaders and teams around the world to explore the common tensions that arise in the workplace.

As a scientist or engineer, do you find the concept of marketing your work daunting? Are you struggling to get your scientific breakthrough the attention and success it deserves? The Giant's Ladder, by Elizabeth Chabe, offers a pathway to do just that. This guide is specifically crafted for scientists stepping into leadership roles, marketing professionals within scientific organizations, and communication experts in research institutions. It provides a clear, insightful approach to sharing and promoting scientific innovations, products, and services.

The old economy is shattered and gone forever. It’s never coming back as it was, and in its place a generally tougher, more demanding marketplace is emerging. However, when it comes to wealth, one instrumental reality is unchanged: No matter the economic conditions - booms or recessions, including the fast-emerging New Economy - there is wealth. And who better to show you how to lure, bait, attract, and become a magnet for it than “Millionaire Maker” Dan S. Kennedy?

In the new economy, only a select few will gain and keep membership in the elite sales fraternity enjoying the top incomes, the greatest security, the most independence and power, and the highest status. And, who better to show you how to get in than millionaire-maker Dan Kennedy.

Get inside the minds of 30+ experts, authors, and seasoned entrepreneurs and learn from their hard-earned lessons. Discover the winning patterns of successful businesses and apply them to your own startup. Build a competitive edge and protect your business with a proven formula to scale up, add zeros to your revenue and profits, and crush the competition. Avoid common pitfalls and master the art of hacking your way to growth.

In 1986, the SEC and the U.S. Attorney for the Southern District of New York began an investigation into Michael Milken, Drexel Burnham Lambert, and its High Yield and Convertible Bond Department, a department Michael created and was head of. Michael was the most successful and innovative financier of his time. Drexel, an upstart investment bank was also the most successful securities firm on Wall Street, thanks to Michael.

The Authority Advantage gives you the step-by-step blueprint to build thought leadership focused on impact, not ego to accelerate trust.

In their book Foolproof Hiring, business leaders and hiring experts Brad Smart and Chris Mursau give listeners an easy-to-follow instruction course in Topgrading. This nationally-known and time-tested hiring methodology has been a proven winner in finding A players for thousands of businesses for more than thirty years.

Public speaking has been around for centuries, and today, motivational speaking is as popular as ever. And, like a motivational speaker, you can also inspire an audience - to open their wallets and give you money! In Speak to Sell, marketing wizard Dan Kennedy shares his secrets.

TOGAF® Simplified: A Complete Guide to TOGAF 9.2 Certification provides an easier-to-understand path to introduce students to the core concepts of Enterprise Architecture and helpful study tools, including a glossary of key definitions, memorization devices, and comprehensive study guide. For those pursuing a career in Enterprise Architecture, this book will serve as a concise, yet comprehensive guide on the road to success.

Most books that teach you how to build and grow a business are organized around the functional areas of business, such as people, finance, operations, and marketing. Those things are important and necessary - no question - but what is missing is an overarching methodology that systematically reels in every aspect of building and growing a successful company and creates a repeatable process to execute on the activities that will lead to big growth in your company.

In The Versatile Leader, Msuega Tese offers twelve metaphors for effective leadership spanning a broad spectrum of strategic and tactical situations. Each of the twelve metaphors is helpful to leaders at different moments. The metaphor-based leadership builds off the concept of situational leadership. It encourages leaders to learn and adapt with integrity continuously. In addition, this approach brings synergy to a team, regardless of size or type.

We’ve all read the cybersecurity horror stories: a prominent company exposes the private information of their customers only to scramble after the fact to apologize and safeguard the data. Cybersecurity is often an afterthought, a much lower priority than profit—until a data breach threatens the bottom line anyway. In The Cyber-Elephant in the Boardroom, data security expert and CEO Mathieu Gorge, along with a host of guests, shows why protecting a company’s data should be top of mind for C-suites and corporate boards.