Showing results by author "Niki Hutchison" in All Categories

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a business and marketing expert and passionate supporter of female founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure. By listening to the Audience Growth Podcast, you will learn how to grow your audience, a community of people interested in what you do and how to turn them from browsers into buyers, from followers into customers. I also ...

What’s the worst thing that can happen to a small business? Being overlooked. Seriously! No matter how brilliant you and your business are, if you can’t persuade people to take notice then it follows that they won’t take action and no action leads to no sales. So how can we reverse this scenario? Marketing Strategist Niki Hutchison has cracked the code! She knows how you can go from overlooked to fully booked® and she’s sharing the steps in this brand new podcast. A seasoned interviewer (both on her previous podcast and at her annual in-person event, Adventures in Marketing), Niki ...