Showing results by author "nicolas" in All Categories

You wake up next to your partner like you always do, and a horrific realization dawns on you. You don't get the butterflies every time you see him/her, anymore. Their smile doesn't make your head spin. You feel bored in the relationship. Saddened, you may ask yourself: Have I fallen out of love?Falling out of love is an all too common question everyone, at one point in their relationship, will ask themselves.

Short, sweet, and jam-packed with incredibly valuable insights, this “mini-book” is a goldmine of mental pivots and actionable insights that will help you cut through the noise of your industry and become a voice of thought leadership at scale.

A mediocre category designer will beat a world-class marketer every day of the week. The reason is because all marketing sits within a context. "He or she who frames the problem owns the solution." Without this context—without a category—your marketing becomes nothing but screaming, shouting, and pitching customers with deals, discounts, and other short-term tactics in the hopes of landing a sale.

À compter du 16 mai 2007, j'étais seul. Bien sûr, il y avait le peuple français, mais sa force collective ne s'exprime pas dans le quotidien des décisions à prendre, ou des nominations à effectuer. J'avais une équipe, des conseillers, des amis, des visiteurs du soir, mais j'étais seul à prendre et à assumer la décision finale. C'est le premier sentiment qui m'a envahi après avoir raccompagné Jacques Chirac à sa voiture et être remonté dans le bureau présidentiel qui était devenu le mien pour les cinq années à venir.

In an eternal paradise, the most beautiful angel, Lucifer, struggles with shame, identity, and timidity, with little more than the desire to worship his creator. It isn't until the strongest angel, Michael, comes into his life that Lucifer learns to love himself. Along the way, their friendship begins to bloom into something else. Maybe the first romance in the history of everything. But this God is a jealous one, and maybe paradise is not paradise.

At every turn in the Hunger Games trilogy, Katniss, Peeta, Gale, and their many allies wrestle with harrowing choices and ethical dilemmas that push them to the brink. Is it okay for Katniss to break the law to ensure her family's survival? Do ordinary moral rules apply in the Arena? Can the world of The Hunger Games shine a light into the dark corners of our world? Why do we often enjoy watching others suffer? An essential companion for Hunger Games fans, this book will take you deeper into the dystopic world of Panem and into the minds and motivations of those who occupy it.

Weekly deep dives into the Art & Business of Digital Writing, Ghostwriting, & Self-Publishing

A small start-up based in Chicago came up with a radically different idea to help small businesses generate buzz, awareness, and customer acquisition. These digital coupons were called Groupons. Ten years later, Groupon has become a thing of the past, with a market cap of less than $1 billion.

What is a lean sensei and what exactly do they do? That is the key question at the heart of this important new book sharing the secret of lean thinking, which Dan Jones calls “the alternative business model for our age”. Jones explains that “behind all the tools for operational excellence and the different management system needed to support their use, lies a much deeper challenge: to develop the human potential of everyone to create a culture of accelerating continuous improvement to meet today’s changing circumstances. Learning is at the heart of lean.”

In 1941, Russian-born British journalist Alexander Werth observed the unfolding of the Soviet-German conflict with his own eyes. What followed was the widely acclaimed book, Russia at War, first printed in 1964. At once a history of facts, a collection of interviews, and a document of the human condition, Russia at War is a stunning, modern classic that chronicles the savagery and struggles on Russian soil during the most incredible military conflict in modern history.

Many of us, even on our happiest days, struggle to quiet the constant buzz of anxiety in the background of our minds. All kinds of worries—worries about losing people and things, worries about how we seem to others—keep us from peace of mind. Distracted or misled by our preoccupations, misconceptions, and, most of all, our obsession with ourselves, we don't see the world clearly—we don't see the world as it really is.

"Tu veux être choisie en premier ? Moi aussi, alors choisis-moi" Le hockey à Chicago ne serait pas ce qu'il est sans Evan Zanders, le joueur que tout le monde adore détester. Il connaît son rôle et le joue bien. En fait, il aime beaucoup passer la majeure partie de son temps de jeu sur le banc des pénalités avant de quitter l'arène avec une nouvelle fille à son bras. Ce qu'il n'aime pas, c'est la nouvelle hôtesse de l'air de l'avion privé de l'équipe, qui ne semble pas du tout impressionnée par lui. Stevie Shay est hôtesse depuis plusieurs années.

El cinismo oculto del arte de gobernar. El Principe de Maquiavelo es quiza la obra mas discutida, vituperada por unos y elogiada por otros, de toda la literatura política universal.

Jason and the Golden Fleece is one of the finest tales of Ancient Greece, an epic journey of adventure and trial standing beside similar stories of Perseus, Theseus and the Labours of Heracles. The finest classic account comes from Apollonius of Rhodes, the Greek poet of the 3rd century BCE and librarian at Alexandria. Though less well-known than Homer's Iliad and Odyssey, and much shorter, it is an epic poem which is both exciting and moving, with remarkably vivid portraits of the main characters, Jason and Medea.

Einstein's theory of gravity, as beautiful as it is, seems to be in direct contradiction with another theory he helped create: quantum mechanics. From the explosions of neutron stars and the collisions of black holes to the modern scientific process as a means to seek truth and understanding in the cosmos, this audiobook takes the listener on a journey of learning and discovery that has been 100 years in the making.

Le 30 janvier 1933, Adolf Hitler est nommé chancelier du Reich. Les nazis avaient développé, depuis 1919 et le traumatisme de la Grande Guerre, une vision du monde qui n’avait d’original que sa cohérence raciste et son élan utopique. Ils surent exploiter le contexte d’une crise majeure, celle de 1929, pour subjuguer les consciences et accéder au pouvoir. Le pouvoir leur fut donné, avec une inconséquence sidérante, par les élites en place qui pensaient que Hitler ne tiendrait que quelques semaines et que ses partisans seraient "domestiqués".

The last person Riya Johnson expected to run into at her new summer camp is Courtney Chastain—her childhood best friend and the girl who broke her heart after a secret, mind-blowing, life-altering kiss. She definitely didn't expect to be sharing a bunk bed with her for four long weeks. Courtney has what every girl wants—beautiful, rich, and the object of every boy's desire. Too bad none of them make her feel an iota of what Riya's kiss did all those years ago. But Courtney needs to uphold appearances at all costs—even if it means instigating a prank war with Riya as her target.

Over the past 20 years, category creation and category design has gone from being a little-known "positioning" secret from advertising legends like David Ogilvy, Leo Burnett, Al Ries, Jack Trout, Gary Halbert, and more, to now becoming the single most in-demand skill among business leaders, Fortune 500 executives, Silicon Valley entrepreneurs, marketers, and even the next generation of digital creators.

Ein Ort in der französischen Provinz in den 1990er-Jahren: Die Eltern, gezeichnet von harter Arbeit, verfallen den Versprechungen der Nationalisten. Die Kinder, voller Lebenswut, wachsen inmitten von Gewalt und Hoffnungslosigkeit auf. Über vier Sommer begleiten wir Anthony, Stéph, Hacine und ihre Freunde zwischen Nirvana und der Fußball-WM 1998 - in eine Welt, in der ihnen nichts geschenkt wird und an der sie dennoch hängen. Doch jetzt im Sommer herrscht Aufbruchstimmung, alle haben viel zu viel Zeit und am See mit Badekleidung verwischen die Standesunterschiede.

Al acercarse la Navidad, una ola de terror recorre Suiza. Un asesino organiza una macabra búsqueda del tesoro enviando por todo el país unos paquetes que gotean sangre. ¿Su firma? Sellos de piel humana. Los medios de comunicación apodan inmediatamente al artífice del horror «el Filatelista». Ana Bartomeu, inspectora de la Policía Judicial de Ginebra, divorciada y con una grave depresión, es la encargada de solucionar el caso junto con un improvisado colega con problemas de alcoholismo.